Laval Coach Yan Cimon Interview

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• published: 08 Jan 2010
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The John Molson MBA International Case Competition is a not-for-profit event organized by a team of four MBA students from the John Molson School of Business. The competition is open to top business schools worldwide, and is recognized as the largest competition of its kind. Its main purpose is to bridge the gap between corporate and academic worlds, which ultimately enriches both students and executives alike. The competition format is a round-robin tournament consisting of five business cases. The cases are selected from among the top entries from the annual Case Writing Competition. One of these cases is a live case presentation by a major company about a real-life business challenge they are currently facing. With three hours to prepare, teams of four students analyze and evaluate unpublished business cases using the skills, knowledge and experience they have acquired from their respective MBA curricula. Students rely on their own abilities as they are without the aid of tools such as PowerPoint and the internet. The final product is a hand written presentation that demonstrates the students' ability to dig into the problem and develop a feasible solution. Once preparation is complete, they present their strategic solutions and a detailed plan of action to a panel of senior business executives. More than two hundred senior business executives serve as judges, using their unique backgrounds, experience and perspectives to critically assess the participants' presentations. Teams are judged on creativity, insight, substance and plausibility of implementation.