What to Expect from a PR Agency
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What’s the first thing that comes to mind when you think about people who work in PR?
Maybe you picture someone like
Olivia Pope, working to manage a publicity crisis? Or an agency that writes and sends out news releases for companies? Both of these images represent part of what a PR professional can do for your brand, but there is so much more to it than that. In this week’s video, I discuss what to expect - and what not to expect - from your PR professional or agency, so you can best work together to achieve your business goals.
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