- published: 07 Feb 2014
- views: 2053
Dentsu Incorporated (株式会社電通, Kabushiki-gaisha Dentsū?) (TYO: 4324) is one of the largest advertising agencies in the world. Its headquarters are located in the Dentsu Building in the Shiodome district of Minato, Tokyo.
Dentsu's sales are more than double its nearest competitor, Hakuhodo or ADK, in the Japanese market, thanks to the company's origins as a media representative during the early part of the 20th Century, producing the first newspaper advertisements as well as the first television commercials in Japan. The company now offers a range of services, from traditional marketing and creative, to specialty disciplines such as sports marketing, entertainment rights, PR, digital contents, and a growing range of communications services.
Dentsu was originally established Japan Advertising Ltd. and Telegraphic Service Co. by Hoshiro Mitsunaga. In 1906, Telegraphic Service Co. became Japan Telegraphic Communication Co., Ltd. The next year, Japan Advertising Ltd. merged with Japan Telegraphic Communication Co., Ltd. to create advertising and communications operations.
they move and now you know your way
they stop and now you know your post
you pay with your motion
they talk and now you know your words
they despise and now you know whats wrong
you pay with your notion
well, thats embrace and price
(yeah)
grind your values until they fit
you shove your ideas til they fall to bits, yeah
shaking every leaf from the tree
but it is really what you want to be, man?
it dresses you in barbed wire
and it shrinks that suit with every move
every embrace has got its price, man
and in the end you are nothing but a blatant lie (go)