Panasonic Lumix DMC-LX100

The Panasonic Lumix DMC-LX100 is a 13 MP large sensor compact camera with a Four Thirds sensor announced by Panasonic on September 15, 2014. LX100 features an F1.7-2.8 24-75mm equivalent Leica-branded lens, 2764k dot Electronic viewfinder, 3" 921k dot LCD, built-in wireless and it can record 4K (Ultra HD) video at 30p or Full HD at 60p.

References

Panasonic

Panasonic Corporation (パナソニック株式会社, Panasonikku Kabushiki-gaisha), formerly known as Matsushita Electric Industrial Co., Ltd. (松下電器産業株式会社, Matsushita Denki Sangyō Kabushiki-gaisha), is a Japanese multinational electronics corporation headquartered in Kadoma, Osaka, Japan.

The company was founded in 1918 and has grown to become one of the largest Japanese electronics producers alongside Sony, Hitachi, Toshiba and Canon Inc. In addition to electronics, it offers non-electronic products and services such as home renovation services. Panasonic is the world's fourth-largest television manufacturer by 2012 market share.

Panasonic has a primary listing on the Tokyo Stock Exchange and is a constituent of the Nikkei 225 and TOPIX indices. It has a secondary listing on the Nagoya Stock Exchange.

Name

From 1935 to October 1, 2008, the company name was "Matsushita Electric Industrial Co., Ltd." On January 10, 2008, the company announced that it would change its name to "Panasonic Corporation", in effect on October 1, 2008, to conform with its global brand name "Panasonic". The name change was approved at a shareholders' meeting on June 26, 2008 after consultation with the Matsushita family.

Lumix

Lumix is Panasonic's brand of digital cameras, ranging from pocket point-and-shoot models to digital SLRs.

Compact digital cameras DMC-LC5 and DMC-F7 were the first products of the Lumix series, released in 2001. They are equipped with Leica lenses.

Indeed, many Lumix models are fitted with Leica lenses (e.g. Nocticron or Elmarit lenses), designed by Leica's German optical engineers, and are assembled in Japan. Others are rebranded as Leica cameras with different cosmetic stylings. Leica had a similar relationship with Minolta in the past, where late model Leica SLRs (and some 35 mm point-and-shoot models) were strongly based on Minolta bodies.

Most Lumix cameras use differing releases of the Panasonic Venus Engine for digital image processing; the original version (2002) was followed by II (2004), Plus (2005), III (2006), IV (2008), HD, V (2009), and VI, HD II, FHD (2010).

Panasonic produces most of Leica's branded digital point and shoot cameras in Japan, but not film cameras, the Leica M8 or Leica M9 digital rangefinder cameras, the X1 and X2 digital cameras or the Digital Modul R digital camera back for the Leica R9 film SLR.