The WWE Championship is a professional wrestling world heavyweight championship owned by WWE. It is the world title of the Raw brand and one of two in WWE, complementing the World Heavyweight Championship of the SmackDown brand. It is currently the highest ranked championship in the company. It was established under the then WWWF in 1963. After Raw and SmackDown became distinct brands under WWE, the championship was moved between both brands on different occasions, mainly as a result of the WWE Draft. The championship is generally contested in professional wrestling matches.

The WWE Championship was introduced in 1963 with "Nature Boy" Buddy Rogers becoming the first champion. However, its origin is attributed to events that began in the National Wrestling Alliance (NWA), a promotion with various subsidiaries. In the 1950s, Capitol Wrestling Corporation (CWC) was a subsidiary to the NWA and by 1963, CWC executives held a controlling stake over NWA operations. During this time, Buddy Rogers held the NWA World Heavyweight Championship, the world title of the NWA and its subsidiaries until January 24, when Lou Thesz defeated Rogers for the championship. Following a dispute over the result, CWC seceded from the NWA and became the World Wide Wrestling Federation (WWWF). The WWWF World Heavyweight Championship was then established as having spun off from the NWA title when the recognition was awarded to Buddy Rogers following an apocryphal tournament in Rio de Janeiro, defeating Antonino Rocca in the finals. Affiliated with the NWA once again, the WWWF was renamed to World Wrestling Federation (WWF) in 1979, and after conclusively ending its affiliation with the NWA in 1983, the championship became known as the WWF World Heavyweight Championship and later simply as the WWF Championship by the 1990s.

John Felix Anthony Cena (/ˈsiːnə/; born April 23, 1977) is an American professional wrestler and actor. He is currently signed to WWE as a member of its Raw brand.

In WWE, Cena has won 19 championships in total, including 12 world titles (having won the WWE Championship a record 10 times and the World Heavyweight Championship twice). In addition, Cena has also won the WWE United States Championship three times, and is a four-time Tag Team Champion, having held the World Tag Team Championship twice (once each with Shawn Michaels and Batista), and the WWE Tag Team Championship twice (once each with David Otunga and The Miz). Cena also won the 2008 Royal Rumble match, and is a two-time Superstar of the Year Slammy Award winner (2009 and 2010). He also has the fourth highest number of combined days as WWE Champion behind Bob Backlund, Hulk Hogan and Bruno Sammartino.

Cena started his professional wrestling career in 2000, wrestling for Ultimate Pro Wrestling, where he held the UPW Heavyweight Championship. In 2001, Cena signed a contract with the World Wrestling Federation (WWF) and was sent to Ohio Valley Wrestling (OVW) where he held the OVW Heavyweight Championship and the OVW Southern Tag Team Championship (with Rico Constantino).

Randal Keith "Randy" Orton (born April 1, 1980) is an American professional wrestler and actor. He is signed to WWE wrestling on its SmackDown brand. Orton is a third-generation professional wrestler; his grandfather Bob Orton, Sr., father "Cowboy" Bob Orton, and uncle Barry O all competed in the professional wrestling industry.

Before being promoted to the main World Wrestling Federation (WWF, now WWE) roster, Orton trained in and wrestled for Mid-Missouri Wrestling Association-Southern Illinois Conference Wrestling for a month. He was then sent to Ohio Valley Wrestling (OVW), where Orton held the OVW Hardcore Championship on two separate occasions.

After signing with WWF, Orton became a member of the stable Evolution, which quickly led to a WWE Intercontinental Championship reign, his first title with the company. Orton also acquired the moniker "The Legend Killer" during a storyline where he began disrespecting Hall of Famers and physically attacking veterans of the industry outside of appropriate restrictions. At age 24, Orton became the youngest person ever to hold the World Heavyweight Championship. With this win, Orton departed from Evolution and a feud with his former stablemates began. In 2006, Orton joined forces with Edge in a tag team known as Rated-RKO. Together, Orton and Edge held the World Tag Team Championship. After the team disbanded, during mid-2007, Orton gained two WWE Championship reigns in one night. Orton formed the group The Legacy with Cody Rhodes and Ted DiBiase in 2008, however, they would disband in 2010 with Orton returning to singles competition. Overall, Orton has won eleven total championships in WWE, including being a nine-time world champion, having won the World Heavyweight Championship three times and the WWE Championship six times. He is also the winner of the 2009 Royal Rumble match.