User-generated content (UGC) covers a range of media content available in a range of modern communications technologies. It entered mainstream usage during 2005, having arisen in web publishing and new media content production circles. Its use for a wide range of applications, including problem processing, news, gossip and research, reflects the expansion of media production through new technologies that are accessible and affordable to the general public. All digital media technologies are included, such as question-answer databases, digital video, blogging, podcasting, forums, review-sites, social networking, mobile phone photography and wikis. In addition to these technologies, user-generated content may also employ a combination of open source, free software, and flexible licensing or related agreements to further reduce the barriers to collaboration, skill-building and discovery.

Sometimes UGC can constitute only a portion of a website. For example on Amazon.com the majority of content is prepared by administrators, but numerous user reviews of the products being sold are submitted by regular users of the site.

Jimmy Donal "Jimbo" Wales ( /ˈdoʊnəl ˈweɪlz/; born August 7, 1966) is an American Internet entrepreneur best known as a co-founder and promoter of the online non-profit encyclopedia Wikipedia and the Wikia company. Wales was born in Huntsville, Alabama, United States, where he attended Randolph School, a university-preparatory school, then earned bachelor’s and master’s degrees in finance. While in graduate school, he taught at two universities, but left before completing a PhD in order to take a job in finance and later worked as the research director of a Chicago futures and options firm. In 1996, he and two partners founded Bomis, a male-oriented web portal featuring entertainment and adult content. The company would provide the initial funding for the peer-reviewed free encyclopedia Nupedia (2000–2003) and its successor, Wikipedia.

On January 15, 2001, with Larry Sanger and others, Wales launched Wikipedia, a free, open content encyclopedia that enjoyed rapid growth and popularity, and as Wikipedia’s public profile grew, he became the project’s promoter and spokesman. He is historically cited as a co-founder of Wikipedia, though he has disputed the "co-" designation, declaring himself the sole founder. Wales serves on the Board of Trustees of the Wikimedia Foundation, the non-profit charitable organization he helped establish to operate Wikipedia, holding its board-appointed "community founder" seat. In 2004, he co-founded Wikia, a for-profit wiki-hosting service. His role in creating Wikipedia, which has become the world’s largest encyclopedia, prompted Time magazine to name him in its 2006 list of the world’s most influential people.

Donald John Trump, Sr. (born June 14, 1946) is an American business magnate, television personality and author. He is the chairman and president of The Trump Organization and the founder of Trump Entertainment Resorts. Trump's extravagant lifestyle, outspoken manner and role on the NBC reality show The Apprentice have made him a well-known celebrity who was No. 17 on the 2011 Forbes Celebrity 100 list. He is well-known as a real-estate developer who amassed vast hotel, casino, and other real-estate properties, in the New York City area and around the world.

Trump is the son of Fred Trump, a wealthy New York City real-estate developer. He worked for his father's firm, Elizabeth Trump & Son, while attending the Wharton School of the University of Pennsylvania, and in 1968 officially joined the company. He was given control of the company in 1971 and renamed it The Trump Organization.

In 2010, Trump expressed an interest in becoming a candidate for President of the United States in the 2012 election. In May 2011, he announced he would not be a candidate, but a few weeks later he said he had not completely ruled out the possibility. In December 2011, Trump was suggested as a possible Vice Presidential selection by Michele Bachmann. Bachmann has since suspended her presidential campaign.