We are the 99% is a political slogan widely used by the Occupy movement. It was originally the name of a Tumblr blog page launched in late August 2011 by a 28-year-old New York activist going by the name of "Chris". It is a variation on the phrase "We The 99%" from an August 2011 flyer for the NYC General Assembly. The phrase indirectly refers to the concentration of income and wealth among the top earning 1%, and reflects a belief that the "99%" are paying the price for the mistakes of a tiny minority. The phrase was picked up as a unifying slogan by the Occupy movement. According to the Wall Street Journal, as of October 2011, the lower 99% of income distribution in the United States is made up of those earning less than $506,000 annually.

The slogan "We are the 99%" is a meme popularized by the blog "wearethe99percent.tumblr.com".

The English author Aldous Huxley, in a letter dated 21 April 1947, responded to a request by his brother Julian, Director-General of UNESCO, for his comments on the proposed Universal Declaration of Human Rights: "...think of what ninety nine percent of the human race want – food, shelter, a secure family life and to be left alone by bosses and busybodies. Unfortunately the one percent who are interested in power and ideals and ideologies are the ones who call the tune." The quote was posted on a UNESCO webpage in 2005, and was included in an article in the Summer 2011 issue of The Journal of Church and State (distributed June 2011).