Whilst this replay is very much targeted at winning clients for roofing companies, but could be useful for any firms selling to consumers either emergency or big ticket items. For more info http://www.1st4biz.org/roofer The presentation covers three main parts of roofing marketing: 1. The importance of roofers having a website. 2. How the website can be found 3. Other ways of winning clients who want roofs. It is still strange that some companies do not have websites. The statistics speak for themselves that people are far more likely to go with a company that has a website and will not even consider companies without a website. A website is a big element in the trust that someone will have for builders. The return on investment for a website is huge and for a roofing contractor it only takes one new client to pay for it. The presentation covered how important it is to have some of the basics on the website. Testimonials add trust and reputation to the company. Videos are a great way of marketing your services whether emergency roof repairs or for major new projects. It is important that the website has clear visibility of key information such as contact details and the services offered. The services offered should go from a summary through to the detailed pages showing your , flat asphalt, tile, metal or slate roofs. If the business is in a major UK city or in the South East of London it is key to have a mobile friendly website so that people can look at the website when they have some time, like during their commute. The importance and benefits of video marketing for roofers was shown. The ranking of the website on google by Search Engine Optimisation was also touched upon. A great way of achieving long term traffic. Google Ads (Paid Advertising) / Pay Per Click was also covered and this part finished on the benefits of using a company to supply the leads to the roofing company. The leads option was probably the option with the least work needed by the roofer. The final bit covered ideas that could be done free of charge by the roofer. This included social media. So whether you are a roofer in London or a roofing contractor in Edinburgh, this marketing webinar will give you some useful tips to winning clients. 1st4biz has a presence in Manchester, Birmingham, Newcastle as well as London, Surrey and Essex but with technology we can support any roofing company in the country. We love roofers and would love to get involved in any of your projects whether you are into emergency roofing, flat roofs, asphalt or metal or more traditional slate and tile roofs. There are also links to resources that could allow the DIY roof marketing . So 1st4Biz are a great source of marketing and promotional resources for roofers. We hoped you like this video - if so please subscribe to the channel so that you can see our other video in the future

• published: 20 Jun 2014
• views: 320