Tag Archives: union campaigning
How to get members to talk about your union on social media
Ten “prank-vertisements” for your campaign stunt inspiration
Should your union measure a Net Promoter Score?
Wear your politics on your shirt
Should “viral” be a goal for your union social campaign?
Using AIDA to engage your union activists
Unions should master “medium data” before tackling “big data”
My Unions NSW presentation on digital campaigning
How to identify your motivated supporters
The lessons for unions from Obama’s 2012 campaign
Five essential elements of strategy for unions to win
Three ways to tell if your email campaign is rotten
Why your union should care about landing pages
How to get the most out of social media
In praise of microsites for union campaigns
How to engage your Facebook fans
Getting started on email campaign segmentation
Why blogging is important for your union’s digital campaigns
The most important campaigning article you didn’t read in 2010
Collective Bargaining Facts: a new AFL-CIO website
Case study: Union website redeveloped using WordPress
