Amnesty International"Pens"-Commercial 2014
Advertiser:
Amnesty International
Brand name: Amnesty International
Agency:
Tbwa\paris
Troublemakers.tv
Country:
France
Category:
Human Rights
Released: June 2014
Latest Amnesty International Ads & CommercialsCredits &
Description:
facebook.com/Troublemakers.tv
Amnesty International in collaboration with its agency
TBWA Paris are back. Directed by Onur Senturk and co-produced by Troublemakers.tv and the studio One More, Pens is a full CG film shot in motion capture that epitomises the potential of each signature in the defence of human rights. Highlighting that the voice of a single person can bring about the birth of a social movement, the film concludes with the words "your signature is more powerful than you think" and features the song
Iron Sky by
Paolo Nutini. Through powerful imagery, Amnesty International has encapsulated the essence of its primary objective -- inspiring communities to defend their fundamental human rights.
Media: TV
Geo: France
Category:
Public interest
Client - Amnesty International
Agency - TBWA Paris
Vice President -
Anne Vincent
Account
Management -
Laure Lagarde
Account Management -
Isabelle Dray
Clients -
Bertin Leblanc,
Arnaud Humblot
Creative Director - Philippe Taroux
Creative Director -
Benoit Leroux
Art Director -
Ingrid Varetz
Head of TV -
Maxime Boiron
Agency
Producer -
Amer Zoghbi
Production Company - troublemakers.tv
Co-Producer - One More
Director - Onur Senturk
Producer -
James Hagger
Production Manager - Aurelie
Chevalier
Production Manager - Cecile Alvarez
Production Assistant - Charles-Philippe Bowles
1st
Assistant Director -
Thomas Bidart
Motion Capture - Mocaplab
Motion Capture
Shoot Director -
Remi Brun
Motion Capture Supervisor -
Frank Vayssettes
Motion Capture Editor -
Charles Fourgeront
Motion Capture
Assistant -
Ahmed Turki
Motion Capture
Actor (
Hero) -
Romain Ogerau
Motion Capture Actor - Franck
Pech
Motion Capture Actor - Charles Lelaure
Post-Production - One More
Post Producer -
Benjamin Darras
Art Director -
Johnny Alves
Post Production Coordinator -
John Meunier
VFX Supervisor -
Eddy Richard
3D
Artist - Francois-Xavier Gonnet
Modelling,
Setup -
Gwenhael Glon
Layout - Romain Durr
Animation -
Jérémie Vidal
Layout, Lighting, Renders, Compositing - Jérome Rouvelet
Layout, Lighting, Renders, Compositing - Thomas
Rodriguez
Layout, Lighting, Renders, Compositing - Tim Lebon
Layout, Lighting, Renders, Compositing -
Victor Besse
R&D; Supervisor -
Alain Xerri
Editor - Nicolas Larrouquere
Additional Editing - Romain Bouileau
Flame Operator -
Hervé Thouement
Music - Paolo Nutini,
Dave Nelson &
Charlie Chaplin
Music
Art Direction - Philippe
Mineur,
Ferdinand Huet
Sound Producer - Benoit Dunaigre
Head of Music & Sound - Olivier Lefebvre
All proceeds to the Tip Jar will go to Amnesty International.
The
TV Commercial Ad titled Pens was done by Tbwa\paris advertising agency for brand: Amnesty International in France. It was released in the Jun 2014.