Gina Matthews, Little Engine Production & Jean-Briac Perrette, Discovery Communications
In this exclusive interview,
Gina Matthews, producer and co-president of
Little Engine Productions, and Jean-Briac Perrette, chief digital officer of
Discovery Communications, explain how digital can help a show, its launch, its development and its promotion. They also discuss the fact that producers are more than ever involved in the digital space.
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