- published: 02 Sep 2015
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Mass media refers collectively to all media technologies that are intended to reach a large audience via mass communication. Broadcast media (also known as electronic media) transmit their information electronically and comprise television, film and radio, movies, CDs, DVDs and some other devices like cameras and video consoles. Alternatively, print media use a physical object as a means of sending their information, such as a newspaper, magazines, brochures, newsletters, books, leaflets and pamphlets. The term also refers to the organizations which control these technologies, such as television stations or publishing companies.Internet media is able to achieve mass media status in its own right, due to the many mass media services it provides, such as email, websites, blogging, Internet and television. For this reason, many mass media outlets have a presence on the web, by such things as having TV ads which link to a website, or having games in their sites to entice gamers to visit their website. In this way, they can utilise the easy accessibility that the Internet has, and the outreach that Internet affords, as information can easily be broadcast to many different regions of the world simultaneously and cost-efficiently. Outdoor media is a form of mass media which comprises billboards, signs, placards placed inside and outside of commercial buildings and /objects like shops and buses, flying billboards (signs in tow of airplanes), blimps, and skywriting. Public speaking and event organising can also be considered as forms of mass media.
Patrick Scott (born 1921 in Kilbrittain, County Cork) is an Irish artist.
Patrick Scott had his first exhibition in 1944, but trained as an architect and did not become a full time artist until 1960. He worked for fifteen years for the Irish architect Michael Scott, assisting, for example, in the design of Busáras, the central bus station in Dublin. He is also responsible for the orange livery of Irish intercity trains.
Patrick Scott is best known for his gold paintings, abstracts incorporating geometrical forms in gold leaf against a pale tempura background. He also produces tapestries and carpets.
His paintings are in several important collections including the Museum of Modern Art in New York. He won the Guggenheim Award in 1960, represented Ireland in the XXX Venice Biennale, the Douglas Hyde Gallery held a major retrospective of his work in 1981 and the Hugh Lane Gallery in Dublin held a major survey in 2002. His works are distinguished by their purity and sense of calm, reflecting his own interest in Zen Buddhism.