One of the most ideal ways in which a corporation can spread the word about invigorating developments or to train employees is to make a corporate video. In the past, making corporate videos used to be a costly and mundane task. However, ever since desktop computer editing programs became available and HD cameras became affordable, it has become far easier to make a corporate explainer video.
Today, a video that conveys the proper message and is entertaining can be made quite conveniently, as long as the cast and crew are enthusiastic and the planning is done right. However, making a good animated explainer videos also requires the right combination of the following elements.
The Script
The Planning
The actual shooting of the script should also be planned carefully and thoroughly. Suitable real-world locations for all the settings required should be found. Actors should be cast for all the roles and a copy of their part of the script should be provided to them so they are able to memorize their scripts. A digital video camera can also be rented instead of being purchased. To capture audio, boom microphones will also be required, although a broomstick can also be used.
The Rehearsals
Prior to getting to the set, all of the scenes should be rehearsed a couple of times. The director is supposed to provide guidance to the actors on how they should perform. Whether a video is intended for promoting a corporate development or training employees, going over-the-top is really easy. Hence, conveying an unusual amount of ardor and eagerness for the company.
The Shooting
Ultimately, the corporate video will have to be filmed. However, for the sake of insurance, al the scenes should be filmed twice. Even if all of the technical details are not known yet, with the assistance of the right director of photography, the shooting of the corporate video will proceed flawlessly. “Result directing” is a good approach that can be taken. This approach involves informing the cast and crew exactly what is required from the corporate video and they have to be trusted to deliver the result.
Once a corporate video has been filmed, a computer program should be used to edit the film. Using these programs is often difficult and tricky, but they tend to be powerful too. Background information on editing videos can obtained online conveniently and can make it easier to use these editing programs.
Conclusion
Finally, after some feedback about the corporate video has been acquired, the film should be recut. However, instead of listen to every critique that is received, only some of their clues should be taken into account. Together, all of the above elements make a good and enticing corporate video that can truly grab attention.