Trailer (promotion)

A trailer (also known as a preview or coming attraction) is an advertisement or a commercial for a feature film that will be exhibited in the future at a cinema. The term "trailer" comes from their having originally been shown at the end of a feature film screening. That practice did not last long, because patrons tended to leave the theater after the films ended, but the name has stuck. Trailers are now shown before the film (or the A-movie in a double feature) begins.

Movie trailers have now become popular on DVDs and Blu-rays, as well as on the Internet and mobile devices. Of some 10 billion videos watched online annually, film trailers rank third, after news and user-created video. The trailer format has also been adopted as a promotional tool for television shows, video games, books, and theatrical events/concerts.

History

The first trailer shown in a U.S. film theater was in November 1913, when Nils Granlund, the advertising manager for the Marcus Loew theater chain, produced a short promotional film for the musical The Pleasure Seekers, opening at the Winter Garden Theatre on Broadway. Loew adopted the practice, which was reported in a wire service story carried by the Lincoln, Nebraska Daily Star, describing it as "an entirely new and unique stunt", and that "moving pictures of the rehearsals and other incidents connected with the production will be sent out in advance of the show, to be presented to the Loew’s picture houses and will take the place of much of the bill board advertising". Granlund was also first to introduce trailer material for an upcoming motion picture, using a slide technique to promote an upcoming film featuring Charlie Chaplin at Loew's Seventh Avenue Theatre in Harlem in 1914.

Trailer

Trailer may refer to:

Transportation

Shelter

Computing

Film

A film, also called a movie, motion picture or photoplay, is a series of still images which, when shown on a screen, creates the illusion of moving images due to the phi phenomenon. This optical illusion causes the audience to perceive continuous motion between separate objects viewed rapidly in succession. A film is created by photographing actual scenes with a motion picture camera; by photographing drawings or miniature models using traditional animation techniques; by means of CGI and computer animation; or by a combination of some or all of these techniques and other visual effects. The word "cinema", short for cinematography, is often used to refer to the industry of films and filmmaking or to the art of filmmaking itself. The contemporary definition of cinema is the art of simulating experiences to communicate ideas, stories, perceptions, feelings, beauty or atmosphere by the means of recorded or programmed moving images along with other sensory stimulations.

The process of filmmaking is both an art and an industry.

Warner Bros.

Warner Bros. Entertainment Inc. (commonly known as Warner Bros., Warners, or simply WB) is an American entertainment company that produces film, television and music entertainment. As one of the major film studios, it is a division of Time Warner, with its headquarters in Burbank, California. Warner Bros. has several subsidiary companies, including Warner Bros. Pictures, Warner Bros. Interactive Entertainment, Warner Bros. Television, Warner Bros. Animation, Warner Home Video, New Line Cinema, Castle Rock Entertainment, and DC Entertainment. Warner Bros. owns half of The CW Television Network.

History

Founding

The company's name originates from the four founding Warner brothers (born Wonskolaser or Wonsal before Anglicization):Harry (born Hirsz), Albert (born Aaron), Sam (born Szmul), and Jack (Itzhak, or to some sources, Jacob). They emigrated as small children with their parents to Canada from Krasnosielc which was located in the part of Congress Poland that had been subjugated to the Russian Empire following the eighteenth-century Partitions of Poland near present-day Ostrołęka.

Dave Franco

David John "Dave" Franco (born June 12, 1985) is an American television and film actor who is known for his roles in the films 21 Jump Street, Charlie St. Cloud, Fright Night, Now You See Me, Warm Bodies, and Neighbors, and on the ninth season of the series Scrubs. He is the younger brother of actor James Franco.

Early life

Franco was born in Palo Alto, California, the son of Betsy Lou (née Verne), a poet, author, and editor, and Douglas Eugene "Doug" Franco (1948–2011), who met as students at Stanford University. Franco's father was of Portuguese and Swedish descent. Franco's mother is Jewish (from a family of Russian Jewish ancestry, with her parents having changed the surname from "Verovitz" to "Verne"); Dave has stated that he is "proud" to be Jewish. Franco's paternal grandmother, Marjorie (Peterson) Franco, is a published author of young adult books. Franco's maternal grandmother, Mitzie (Levine) Verne, owns the Verne Art Gallery, a prominent art gallery in Cleveland, and was an active member in the National Council of Jewish Women. Franco grew up in California with his two older brothers, Tom and James.