Nuremberg International Toy Fair
Spielwarenmesse International Toy Fair Nürnberg is the largest international trade fair for toys and games hold annually since 1949. Only trade visitors associated with the toy business, journalists and invited guests are admitted. Each year during the course of the event which is held for six days, about 2,700 exhibitors from about 60 countries present their products. In 2011, 79,000 trade visitors and purchasers came for the fair, 54% of them were international visitors. The fair is organized by Spielwarenmesse eG, a marketing and trade fair service provider, based in Nuremberg, Germany.
Range of products
Every year, about one million products are displayed on the fair, including approximately 70,000 new products. On the fair, they are presented in twelve different product groups. These are, as of the 2011 fair:
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