Music video

A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings. There are also cases where songs are used in tie in marketing campaigns that allow them to become more than just a song. Tie ins and merchandising could be used in toys are marketing campaigns for food and other products. Although the origins of music videos date back to musical short films that first appeared in the 1920s, they came into prominence in the 1980s when MTV based their format around the medium. Prior to the 1980s, these works were described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip" or "film clip". Since the creation and increased popularity of YouTube, mainstream artists now promote new music videos by releasing trailers of short promos on the site for their upcoming song and music video. Consequentially, YouTube has been converted into a social media platform for celebrities and artists to market themselves to their fans and audiences.

Tory Lanez

Daystar Peterson (born July 27, 1992), better known by his stage name Tory Lanez, is a Canadian rapper, singer, songwriter, record producer, director, and fashion designer from Toronto, Ontario. Peterson founded the One Umbrella imprint with his brothers in Toronto. He received major recognition from his mixtapes, Conflicts of My Soul: The 416 Story (2013) and Lost Cause (2014). In 2015, he released a collaboration EP, Cruel Intentions with WeDidIt Records. His debut album is set to be released in 2016.

Early life

Daystar Peterson was born on July 27, 1992, in Toronto. His father (Sonstar Peterson) was Barbadian and his mother (Luella Peterson) was Dutch. He and his parents were living in Montreal, before they moved to Miami, Florida. At the age of 9, Daystar began rapping. At the age of 11, Daystar discovered that his mother was gravely ill, with a rare disease and she later died. After his mother's death, his father began working as an ordained minister and also a missionary, which caused them to move frequently throughout the United States.

Say My Name

"Say My Name" is a song by R&B American recording group Destiny's Child. It was written by band members Beyoncé Knowles, LeToya Luckett, LaTavia Roberson and Kelly Rowland along with LaShawn Daniels, Fred Jerkins III and Rodney "Darkchild" Jerkins for their second album The Writing's on the Wall (1999), featuring production by the latter.

The song was the third single from the album and marked the introduction of the band's second lineup featuring newly added members Michelle Williams and Farrah Franklin. The single is the most successful of the four releases from the album and is considered to be one of their signature songs.

A critical success, "Say My Name" won two Grammy Awards at the 2001 ceremony, for Best R&B Performance by a Duo or Group with Vocals and Best R&B Song, while also nominated for Record of the Year and Song of the Year. The song's music video won the 2000 MTV Video Music Award for Best R&B Video. It also captured a Soul Train Lady of Soul Award for Best R&B/Soul Single, Group, Band or Duo along with a BMI Pop Award for Most Played Song.

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