"Saudi Arabia controls its image by monitoring media and buying loyalties from Australia to Canada and everywhere in between. Documents reveal the extensive efforts to monitor and co-opt Arab media, making sure to correct any deviations in regional coverage of Saudi Arabia and Saudi-related matters. Saudi Arabia's strategy for co-opting Arab media takes two forms, corresponding to the "carrot and stick" approach, referred to in the documents as "neutralisation" and "containment"." (thanks Amir)