Billy Beer was a beer first made in the United States of America in July 1977, by the Falls City Brewing Company. It was promoted by Billy Carter, the younger brother of then-President Jimmy Carter. Then in October 1978, Falls City announced that it was closing its doors after less than a year of Carter's promotion. The beer was produced by Cold Spring Brewing, West End Brewing, and Pearl Brewing Company.
Written on each can were these words of endorsement, which were followed by Billy Carter's signature:
Despite Carter's promotion of Billy Beer, "in private he drank Pabst".
After Billy Beer ceased production, advertisements appeared in newspapers offering to sell Billy Beer cans for several hundred to several thousands of dollars each, attempting to profit from their perceived rarity. However, since the cans were actually produced in the millions, the real value of a can ranged from 50 cents to one dollar in 1981.
Billy Beer was also featured on an episode of the reality series Auction Kings, where an appraiser deemed a case of unopened Billy Beer to be worthless; however, at the featured auction, the case was sold for $100.
William John "Billy" Beer (4 January 1879 – March 1941) was an English professional footballer who played as a wing half for Sheffield United and Small Heath (renamed Birmingham in 1905).
He made over 100 appearances for Sheffield United and scored the third goal in their 4–1 defeat of Derby County in the 1899 FA Cup Final. Beer moved to Small Heath in January 1902 and the following season helped them to promotion back to the First Division. Later in his Birmingham career he played some games at centre-forward, which combined with his prowess at penalty-taking made him the club's joint leading scorer in the 1908–09 season.
He retired from football at the end of the next season, and emigrated to Australia where he became a sheep-farmer. Returning to England in 1920, he became Birmingham's manager in 1923, taking charge of the team for four years in the First Division.
He was also a talented musician.
Good memories of time gone by
Sweet friendships that never die
Will always be there when you grow tired
Don't swim against the currect
Because your arms will grow tired
Just float there and let the water pass the time
Cus' you never know what life throws at you
So don't tell me that you know the secret
Cus' you don't know me and I don't know you
Yeah, I'll tell you when I get there
And if I knew, I'd be lying too
Well preachers preach and liars lie
Burglars steal and smokers get high
They're not better or worse than you or I
Ya don't swim against the current
Because your arms will grow tired
Just float there and let the water pass the time
Cus' you never know what life throws at you
So don't tell me that you know the secret
Cus' you don't know me and I don't know you
Yeah, I'll tell you when I get there
And if I knew, well I'd be lying too
And don't give up on anything
Cus' I need you around here for a while
And don't give in to anything
Just forget about it out and smile
It's been two years since he's gone
I write these words
I sing this song
Some preacher says he knows what's going on
Cus' you never know what life throws at you
Yea don't tell me that you know some secret
Cus' you don't know me and I don't know you
Yeah, I'll tell you when I get there
Well if I knew, I'd be lying too
I'd be lying too
I'd be lying too