- published: 02 Nov 2015
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Today (also referred to as The Today Show) is an American breakfast television show that airs every morning on NBC. Debuting on January 14, 1952, it was the first of its genre on American television and in the world. The show is also the fourth-longest running American television series. Originally a two-hour program on weekdays, it expanded to Sundays (currently one hour) in 1987 and Saturdays (two hours) in 1992. The weekday broadcast expanded to three hours in 2000, and a fourth hour launched in 2007.
Today's dominance was virtually unchallenged by the other networks until the late 1980s, when it was overtaken by ABC's Good Morning America. Today retook the Nielsen ratings lead the week of December 11, 1995, and held onto that position for 852 consecutive weeks, until the week of April 9, 2012.
In 2002, Today was ranked #17 on TV Guide's 50 Greatest TV Shows of All Time.
The first two hours of the show are anchored by Matt Lauer and Ann Curry, with broadcast meteorologist Al Roker, news anchor Natalie Morales, and Chief Legal Analyst Savannah Guthrie. Roker, Morales and Guthrie also serve as co-hosts of the third hour, while Hoda Kotb and Kathie Lee Gifford co-host the fourth hour. Lauer and Curry typically appear with Roker, Morales and Guthrie at the very beginning of the third hour, occasionally staying on if breaking news warrants it. Weekend editions are anchored by Lester Holt, Various (Saturdays) and Jenna Wolfe (Sundays), all three of whom frequently contribute to the weekday show.
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