Nike, Inc.

Nike, Inc. (official, US /ˈnaɪki/; also, non-US /ˈnaɪk/) is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, equipment, accessories and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is one of the world's largest suppliers of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$24.1 billion in its fiscal year 2012 (ending May 31, 2012). As of 2012, it employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses.

The company was founded on January 25, 1964, as Blue Ribbon Sports, by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory. Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, and subsidiaries including Brand Jordan, Hurley International and Converse. Nike also owned Bauer Hockey (later renamed Nike Bauer) between 1995 and 2008, and previously owned Cole Haan and Umbro. In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of "Just Do It" and the Swoosh logo.

Blue ribbon

The blue ribbon is a symbol of high quality. The association comes from The Blue Riband, a prize awarded for the fastest crossing of the Atlantic Ocean by passenger liners and, prior to that from Cordon Bleu, which referred to the blue ribbon worn by a particular order of knights. The spelling blue riband is still encountered in most English-speaking countries, but in the United States, the term was altered to blue ribbon, and ribbons of this color came to be awarded for first place in certain athletic or other competitive endeavours (such as county and state fairs). It also may be applied to distinguished members of a group or commission who have convened to address a situation or problem; the usual usage is "blue ribbon commission" or "blue-ribbon panel".

Fair competitions

In some fair competitions in the U.S., particularly 4-H and FFA livestock and horticultural events, blue ribbons may be awarded to any project or exhibit which meets or exceeds all of a competition's judging criteria. In Canada blue ribbons are awarded to second place, with red ribbons awarded to first.

Blue ribbon (disambiguation)

Blue ribbon or Blue Ribbon may refer to:

See also

Blue Ribbon Award

Blue Ribbon Award can refer to: