Superpoke! and SuperPoke! Pets were Facebook and MySpace applications originally created by Nikil Gandhy, Will Liu and Jonathan Hsu. It was launched within a month of the creation of the Facebook Platform. Slide.com acquired the application, along with the trio, in 2007 and grew the application to become the most monthly active users Facebook application at one point. The application mimics Facebook's own "poke" feature, but adds new features such as the ability to smile, wink, slap, and smack friends on Facebook. The application previously also allowed users to virtually 'stab' a friend; Facebook later asked Slide.com to remove this option from the application.

SuperPoke! differentiated itself from other applications by introducing characters such as a sheep, chicken and penguin. These characters were originally designed by Kevin Ho. Superpoke! was shut down on September 27, 2011 and SuperPoke! Pets closed March 7th, 2012

Slide.com later capitalized on the popularity of the SuperPoke! brand by creating SuperPoke! Pets (also known as SPP), which allows users to take care of virtual pets. This encourages kids and adults to interact with virtual games and taking care of a 'spp pet'. Players are given the ability to customize their characters' looks, home and much more. Slide's VP of product Mike Huang and designer Kevin Ho made a conscious decision to be consistent with the artwork and style. They used the same characters created in SuperPoke! for the animals users can adopt in Pets. They used the same style for items users can purchase in game. UI/UX kept to be simple and straight forward. As SPP became the most lucrative property Slide has, they created two other games under this brand: SPP Top Fish and SPP Ranch.

Spookey Ruben (born Alan Frederick Deil, January 14, 1972) is a Canadian musician and experimental filmmaker. Best known for his song and music video "These Days Are Old", Spookey's adventurous songwriting and eccentric production techniques often contrast high vs. low vocals, analogue keyboards, found sounds, sampled beats and string instruments such as electric and Spanish guitar. Spookey has released seven full-length solo albums and toured throughout Europe, Japan and North America. Spookey's diverse body of work ranges from directing music videos to working as a pop producer, songwriter, remixer and film composer.

Due to his father's work as a ESA space engineer Spookey grew up in Germany, Holland, and Washington, D.C. In his childhood, Spookey's parents insisted he take up an instrument and so he chose classical guitar. At age 13 he got his hands on his first electric guitar and spent the remainder of his teenage years playing in an array of hardcore and speed metal bands (most notably Transilience). It was at this time that he received his nickname "Spooky", a result of his high-school friends teasing him about his metal-head appearance with his long hair and Satanic T-shirts. At age 19 he moved to Toronto and enrolled in film school at York University, but kept musical ideas rolling on a 4-track recorder.