Rechov Sumsum (רחוב סומסום) is an Israeli educational television program for preschoolers, based on the popular U.S. children's show "Sesame Street".

The first three series of the show were a joint production of the Israeli educational television and the CTW, a Worldwide American non-profit organization which has been co-producing the original American "Sesame Street" since 1969.

Rechov Sumsum consists of four television series and one short lived spin-off: "Rechov Sumsum", "Shalom Sumsum", "Rechov Sumsum"/"Shara'a Simsim", "Sippuray Sumsum" and "Rechov Sumsum".

This original Israeli version of the series was the most popular. 195 episodes were produced and broadcast between 1983 and 1986 on the educational television channel. Puppet segments were taken from the American series and dubbed in Hebrew (the same has been done in all other Israeli versions of the series). All other aspects of the production were local: The program took place in an Israeli neighborhood in which children and adults played together. Original connecting segments were added in which Israeli children shared a view of their lives. The series had a parallel character to Big Bird – a big hedgehog, by the name of "Kippi" and a parallel character to Oscar the grouch, by the name of "Moishe Oofnik". Oofnik was a punk and used to complain a lot and bother the neighborhood's residents, but even so he soon became friend with the children in the neighborhood. The residents who lived in the street included Avner and Hanna, who were the owners of the coffee house near Kipi's apartment. After they moved to a different city they were replaced by a new coffee shop named Gabi (Gabi Amrani). Opposite to the coffee house lived Miki (Miki Kam) and Natan (Natan Datner). Natan lived in front of an older resident named Yona (Yona Atari). In front of Yona's apartment was Shmil's (Shmuel Shilo) electricity appliance repairing shop, where Miki worked as Shmil's assistant.