more at
http://food.quickfound.net/
Surprising 1933 talkie infomercial includes family watching TV in the living room. "MEAL PLANNING;
FOOD SCIENCE.
WORK OF KROGER FOOD FOUNDATION. HUSBAND &
WIFE ARGUE AT BREAKFAST TABLE RE: MEAL PLANNING. WIFE TURNS ON EARLY TELEVISION
SET (PROCESS
SHOT/FANTASY).
LAB SHOTS." Truncated (incomplete), unfortunately.
Public domain film from the
Prelinger Archive, slightly cropped to remove uneven edges, with the aspect ratio corrected, and mild video noise reduction applied.
The soundtrack was also processed with volume normalization, noise reduction, clipping reduction, and/or equalization (the resulting sound, though not perfect, is far less noisy than the original).
http://creativecommons.org/licenses/by-sa/
3.0/
http://en.wikipedia.org/wiki/
Kroger
The Kroger Co. is an
American retailer founded by
Bernard Kroger in 1883 in
Cincinnati, Ohio. It reported
US$90.4 billion in sales for fiscal year
2012 (ending
January 28, 2012). It is the country's largest grocery store chain, its second-largest general retailer by revenue, and fourth-largest retailer in the world (surpassing Germany-based
Metro AG in 2012), according to Deloitte.
As of 2010, Kroger operated, either directly or through its subsidiaries, 3,574 stores.
Kroger's headquarters are in downtown
Cincinnati. It maintains markets in 31 states, with store formats that include supermarkets, hypermarkets, department stores, convenience stores, and mall jewelry stores. Kroger-branded grocery stores are located throughout the
Midwestern and
Southern United States. Kroger also is parent to several "banner" chains, such as
Ralph's in
California.
Kroger is a union company. 75% of Kroger employees are represented by the
United Food and Commercial Workers (
UFCW)
...
In 1883,
Bernard "
Barney" Kroger invested his life savings of $372 (roughly equal to $9,165.81 today) to open a grocery store in the
Mount Airy neighborhood of Cincinnati. Kroger was the son of a merchant, and his slogan was simple: "Be particular. Never sell anything you would not want yourself." Kroger tried many ways to satisfy customers. He tried to make his own products, such as bread, so that customers would not need to go to a separate bakery
. In the 1930s, Kroger was the first grocery chain to monitor product quality and test foods offered to customers, and also the first to have a store surrounded on all four sides by parking lots. In
1955, Kroger acquired
Henke & Pillot. Kroger re-branded that chain as Kroger in 1966. In the
1970s, Kroger became the first grocer in
America to test an electronic scanner, and the first to formalize consumer research.
Expansion
In
1983,
The Kroger Company acquired
Dillon Companies[8] grocery chain in
Kansas along with its subsidiaries,
King Soopers, City Market, Fry's, Gerbes, and the convenience store chain
Kwik Shop.
David Dillon, a fourth-generation descendant of
J.S. Dillon, the founder of Dillon Companies, is now the
CEO of Kroger. In the late
1990s, Kroger acquired
Pay Less Food Markets,
Owen's Market,
JayC Food Stores, and
Hilander Foods. In
1997, Kroger merged with fifth-largest grocery company
Fred Meyer along with its subsidiaries, Ralphs,
QFC, and
Smith's. In
2001, Kroger acquired
Baker's from
Fleming Companies, Inc. In
2007, Kroger acquired
Scott's Food & Pharmacy from
SuperValu Inc. In
2011, Kroger sold its
Hilander chain to Schnucks...
Manufacturing
As well as stocking a variety of regional brand products, The Kroger Co. also employs one of the largest networks of private label manufacturing in the country. Forty plants (either wholly owned or used with operating agreements) in seventeen states create about half of Kroger's nearly 20,
000 private label products.
Similar to most major supermarket retailers, Kroger uses a three-tiered private label marketing strategy. One private brand emphasizes no-frills products at the lowest possible price, another is intended to be comparable to leading national brands but a better value, and the third is a premium, often organic, brand...
- published: 23 May 2013
- views: 7333