Publishers

Personalized Content and Native Ads

Information overload! People are inundated with information and choices. In this environment, it’s hard for people to find the content that will interest them most on your site . Gravity helps your users find compelling content and engage with relevant native ads - enhancing user engagement and generating incremental revenue.

Our interest graph technology enables truly personalized content and native ad experiences - that means a better experience for your users and more coin in your pocket.

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Benefits & Features: Publishers

Monetize with Native Ads

Native ads are the perfect ad format for content creators and increase the value of every page view on your site. Gravity's high quality ad network brings your users compelling content ads from other sites and top brands.

Drive Traffic

Create your own native ad campaigns to run across Gravity's publisher network. Gravity targets your content to the right users across our network, bringing you new, high-quality users who are most likely to engage with your site and drive more page views.

Personalize

Keep users on your site longer with personalized on-site content recommendations. Recommendations adapt on a per-person basis based to what a person consumes on your site and what’s trending right now - instead of just what's the most popular at that time.

Easy Implementation

Get started with personalized content and native ads in minutes. Just copy and paste our javascript tags or leverage our intuitive APIs. Our APIs enable platforms, networks, and aggregators to take advantage of personalized native ads, and help traditional publishers and app developers create deeper personalized experiences.


Advertisers

Drive discoverability of your brands through personalized native content distribution at scale

Gravity is a personalization platform that understands a user’s interests so you can create more relevant web content experiences. Advertisers can leverage this personalization data to target users who share interests with their brand, effectively distributing branded content natively at scale to the right people who are inclined to engage.

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Benefits & Features: Advertisers

Personalized 1:1 Targeting

Reach engaged users – not audience buckets—via our proprietary User Interest Graph Technology

Exclusive Top Publisher Ad Network

Gain access to exclusive publisher inventory including AOL, Huffpost, TechCrunch, Engadget, Moviefone, and third party partner publishers

Responsive Design

Deliver ‘native anywhere’ content fluidly cross-screen to your engaged audienceds from desktop to mobile

Superior Performance

Drive +240% engagement lift with personalization targeting

Personalized content recommendations

Personalized content recommendations helps people find the content they’ll love across the web or on your site.

The interest graph enables the super-duper personalization of content recommendations and native ads. If you’re a publisher, that means a better experience for your users and more coin in your piggy bank. If you’re an advertiser, that means we can help you reach your audience at scale.

Ready to take the next step?

Personalized native advertisements

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