LEAP: our top blog posts of the year

Thursday, December 17, 2015 | By Jane Stecyk (@gidgejane), Small Business Marketing [23:51 UTC]

This news and data roundup is designed to help businesses learn, get inspired by real-life examples, take immediate action, and plan for the future.

In our bimonthly #LEAP series blog posts, we typically share four articles from various sources that feature practical tips for small businesses. This time, we’re taking a different approach and shining a light on the content that many of you already found valuable: we’re sharing our most visited blog posts of 2015, across the LEAP categories (Learn, Exemplify, Act, and Plan).

Learn.
5 things you might not know about Twitter analytics
The most interesting data? Your own data! Learn how to dive into your Twitter analytics with this informative post.

Exemplify.
#TweetTip: Twitter profile best practices
Take a cue from the global examples in this popular post and get your Twitter profile in tip-top shape for 2016.

Act.
#TweetTip: 3 ways to use GIFs in your Tweets
The results are in: Everyone loves GIFs! Consider adding GIFs to some of your Tweets over the next few weeks: the holidays are the perfect time to have a little fun, and the extra visual interest will help your messages stand out.

Plan.
4 best practices for driving relevant follower growth
Judging by the traffic to this post, many of you took these best practices and built thriving Twitter communities in 2015. Plan for a followers campaign in January to keep the momentum going.

We hope you enjoyed our blog in 2015 and found it useful. Now we’d love to hear from you! Tweet us @TwitterSmallBiz and let us know what you’d like to see from us in the New Year.