KROQ-FM (106.7 FM) — branded 106.7 KROQ — is a commercial modern rock radio station licensed to Pasadena, California serving the Greater Los Angeles. The call sign is pronounced "kay rock." It is the flagship station of Loveline hosted by Dr. Drew Pinsky, and The Kevin and Bean Morning Show.

Originally, 106.7 FM was KPPC-FM, owned by the Pasadena Presbyterian Church. They broadcast religious programming with a co-owned AM station. As the church encountered difficulties operating the stations, they sold the two stations to an outside company, Crosby-Avery Broadcasting, with the church retaining the right to broadcast its services over both stations. Until 1969, the station still broadcast from the basement of the church.

In 1967, Tom and Raechel Donahue created a freeform progressive rock format at co-owned KMPX in San Francisco. KMPX became a big success, and in 1968, the Donahues were sent to Pasadena to introduce the format to the ailing KPPC-FM.

The following year, after a few bounced paychecks, dress code regulations, and other rules changes, The Donahues and the disc jockeys at both KMPX and KPPC walked out on the stations in what was called by some at the time as "The Great Hippie Strike." The former KMPX and KPPC staffers were later hired at Metromedia-owned KSAN in San Francisco and KMET in Los Angeles. KPPC hired new staffers and kept the freeform format, though they floundered for several years following the strike. In 1969, the two stations were sold to the National Science Network.^{[citation needed]}