People Are Our Foundation

Real people are the foundation for all of Specific Media’s digital solutions. Powered by Viant, Specific Media’s people-based platform can execute powerful campaigns that target over 1 billion registered users, across 98 million U.S. households and 500 million devices.

By moving away from anonymous cookie targeting to reaching REAL PEOPLE, we are enabling advertisers to reach their customers with unparalleled targeting accuracy and measurement.

Explore our solutions below:

Ad Solutions

Explore our people-based ad solutions across all verticals and connected devices, and close the loop on return on ad spend .

Research

Uncover the latest industry research and learn how our clients are leveraging Specific Media to reach their targeted audiences.

Blog

Keep up on industry trends with original content from our executives and field experts to help you move as quickly as our industry.

Data Partnerships

We have partnerships with data, rich media and verification providers in order to provide best-in-class solutions for our clients.

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