Jewelpet (ジュエルペット, Juerupetto?) is a magical girl anime series based on the Jewelpet franchise jointly created by Sanrio and Sega. The first series was written by Atsushi Maekawa, who wrote Digimon Adventure 02, directed by Nanako Sasaki and produced by Kazuya Watanabe, the producer of Onegai My Melody with character designs from Tomoko Miyakawa. The series is animated by Studio Comet and was aired from April 5, 2009 to March 26, 2010 on TV Osaka and TV Tokyo, replacing Onegai My Melody Kirara★ in its initial timeslot. The series also recently aired in Taiwan on YOYO TV, premiered as part the Boing programming block on the Telecinco television network in Spain in April 2010,[1] aired in France via Teletoon France, also aired on Cartoon Network in the Philippines and aired on Canal Panda in Portugal in January 2011. It was also aired in Italy in February 2011 on Italia 1 and Hiro and it had reruns on Boing.
Due to the series' unique storyline, characters and theme, the anime expanded into three more series, also moving from its previous broadcaster to TV Tokyo. Each series were completely separate season to season, featuring different characters and storylines. The second series titled Jewelpet Twinkle☆ (ジュエルペット てぃんくる☆, Juerupetto Tinkuru☆?) premiered later on TV Tokyo from April 3, 2010 to April 2, 2011 with 52 Episodes. The second series is directed by Takashi Yamamoto of Pokemon and produced by Hideyuki Kachi, who produced the anime adaptation of Tokyo Mew Mew. Character designs were done by Yukiko Ibe, who designed the characters of the anime adaptation of Nanatsuiro Drops. The series premiered later in Spain as part of the Boing programming block.
A third series titled Jewelpet Sunshine (ジュエルペット サンシャイン, Juerupetto Sanshain?) is also produced and premiered in April 9, 2011 and ended in March 31, 2012,[2] directed by Takayuki Inagaki, who directed Muv-Luv Alternative: Total Eclipse and produced by Hideyuki Kachi and Ryosuke Ono. Character designs were done by Galaxy Angel character designer Mariko Fujita.
A fourth series titled Jewelpet Kira☆Deco! (ジュエルペット きら☆デコッ!, Juerupetto Kira☆deko—!?) has been announced, and began airing on April 7, 2012.[3] The 4th series is directed by Makoto Moriwaki, who directed Onegai My Melody and written by Kazuyuki Fudeyasu, who wrote the second season of Tantei Opera Milky Holmes. Tomoko Miyakawa returns as the character designer for the fourth series.
A full-length feature film titled Jewelpet the Movie: Sweets Dance Princess (映画ジュエルペット スウィーツダンスプリンセス, Eiga Juerupetto: Suuītsu Dansu Purinsesu?) is currently in production. The movie, which is being directed by Hiroaki Sakurai (Director of Daa! Daa! Daa! and Cromartie High School) and distributed by Toho, is slated for an August 11, 2012 theatrical release.
The anime series consists of four story arcs, the Rinko arc (Jewelpet), the Akari arc (Jewelpet Twinkle☆), the Kanon arc (Jewelpet Sunshine) and the Pink arc (Jewelpet Kira☆Deco—!). All story arcs focus on two human characters as well as the main Jewelpet mascot, Ruby. The stories on all story arcs are completely different but sometimes makes certain references from each season. Storyline wise, each arc has its own theme.
The current arc is the Pink arc, focusing on the main heroine, Pink Oomiya.
The first arc of the series, called the Rinko Arc focuses on the main heroine Rinko Kougyoku and the series is set in the fictional Takaragaseki City, a setting modeled after two famous cities in Japan, Tokyo and Osaka. The series' theme is Romance, referencing to Rinko's dream on finding the perfect someone to love her with Ruby's help and mishaps.
The second arc of the series which focuses on the main heroine named Akari Sakura. The series is set majorly in both Jewel Land and in the human world, more specifically Akari's hometown in Kanagawa Prefecture, Japan. The series' main theme is Dreams, a reference to Akari's dreams of winning the Jewel Star Grand Prix and making her wishes come true with the help of Ruby and Labra.
The third arc of the series which focuses on the main heroines Kanon Mizushirou and Ruby. The story focuses on the Plum Section's hilarious adventures and tests in Jewel Land's Sunshine Academy while discovering themselves and stopping the dreaded Dark Jewel Magic. The series is set majorly in Jewel Land. The series's main theme is Achievement, which focuses on Ruby and her classmates aim to graduate and follow their dreams.
The fourth story arc of the series, which focuses on the new main heroine Pink Oomiya. The whole series is a complete departure to the previous three series, which now involves a Super Sentai-like team called "Kiradeko 5". Alongside Pink, they were partnered with their Jewelpet Partners on their search for the legendary Deco Stone and save the human world from Eternal Darkness.
In the magical world of Jewel Land, three magicians turned the Jewelpets into Jewel Charms so they can travel to the magic forest by the stork with the exception of Ruby, a white rabbit who likes to goof off. But then a strong wind blew the stork and the jewels were spilled, scattering them across Takaragaseki City on Earth. Ruby, now being punished, is sent to Earth to retrieve her friends. On Earth, a student named Rinko along with her friend Minami saw a group of shooting stars, not knowing that the pets were scattered in the city they live in. After that, Rinko was on her balcony observing the night sky and saw one pink shooting star and fell into her water glass and became a Red Jewel Charm. The next day, she and her friend goes to the jewelry store to examine the jewel, but then got into a jewelry store robbery. They were saved by a boy named Keigo Tatewaki and saw the red jewel Rinko has. He then explained to them that he was working for a special organization which is linked to the great magicians of Jewel Land and told them about the Jewelpets and also told them that all of them were scattered all over town. Rinko accepted the offer on gather all the Jewelpets back to Jewel Land and awakened Ruby using the Jewel Pocketbook. Now teaming up with Minami and Alice, it's now their task to gather all the Jewelpets together and take them back to Jewel Land before an evil Jewelpet named Diana finds them first. As the Series Progresses, the main heroines uncover new Jewelpets on their way. But at the same time, Dian, another Jewelpet who can use Dark Magic awakens from his Jewel Charm State. And now the heroes have to face him and the havoc and chaos that will be caused in both Jewel Land and the Human World. Will they collect all the lost Jewelpets and defeat Dian, or will he plunge both worlds into chaos and despair?
In Jewel Land, Jewelpets, a group of animals who have the natural ability to use magic lived in harmony with the Magicians attending the Magic Academy to learn how to use magic with their Jewel Eyes. However Ruby, a white Japanese Hare whose magic sometimes fails, is appointed to go to the Human World to search for a partner whose feelings of her heart matches hers. But when she uses the card that the magicians give her, she is sent to the Human World by accident. There, a girl named Akari Sakura meets her on the beach on her way to school. At first, Akari can't understand her due to her Jewel Land Language, but Ruby eats a special candy so she can speak and understand human language. As the day passes, Ruby knows about her problems in school and later apologized, saying that she didn't know Akari's personal problems as she tries to cheer her up. As Akari accepts Ruby, a Jewel Charm appears on her hand and she realizes that she was chosen by Ruby to be her partner. After that, she decides to become a student in Jewel Land along with Ruby as they are aiming to collect 12 Jewel Stones get into the Jewel Star Grand Prix. The prize is that three of any wish they want will be granted. Will she be able to get into the grand prix and let her wishes be granted in the end, or will it just end up as one big disaster as many rivals appear? And will she win the heart of the boy she like at school?
Jewel Land is a magical place where creatures known as Jewelpets, live. Part of Jewel Land is the Sunshine Academy, a school where both Humans and Jewelpets attend to study magic. Ruby, a white Japanese hare Jewelpet studied in the infamous plum section of the academy along with her friends, especially her classmate and roommate Kanon Mizushirou. Thought they were known as the "Risky Situation group", they all dream on graduating on the academy and pursuing through their dreams, despite the class' dysfunctional behavior and seriously hilarious antics that would make everyone's head spin. Ruby and her classmates must do everything they could to graduate, endure a lot of tests and hilarious situations thrown to them and for Ruby, endure her annoying roommate Kanon while sticking together through thick and thin. Will their dreams come true in the end? Or will they will end up not graduating?
In the Legends of Jewel Land, the Jewelpets were born from the love and caring of their queen, Jewelina. However, a strange meteor crashes into the Mirror Ball, destroying it into a million pieces and its fragments called "Deco Stones" were all scattered in Jewel Land. In the present time, Ruby, a Rabbit Jewelpet and owner of the Kira Kira Shop, has a thing on sparkly decorations and loves to collect anything that sparkles and shines. Thought her friends Garnet and Sapphie sometimes thinks that she's strange in some points. However, when she and the others learn about the legend of the Mirror Ball and the Deco Stones, they all decided to go and search for them, until they all meet 5 strange individuals called the KiraDeco 5. The group also has the same goal on wanting to collect the Deco Stones and they befriended the Jewelpets, especially to one of their members: Pink Oomiya. Now, the group need to gather all the Deco Stones and stop the Eternal Darkness from taking over the human world.
The Jewel Pocketbook (ジュエル手帳, Jueru Techō?) is a pink book-like item used to cast spells and identify the certain Jewelpets that Rinko and the gang encounter. The pocketbook can also detect dark magic close by. In the earlier Episodes, it was only used to awaken Jewelpets from their "Jewel Charm" state by saying the Magical word "Puri Puri Pururin Prism! Open! Jewel Heart!" (プリプリ・プルリン・プリリズム・オープン・ジュエル・ハート, Puripuri pururin puririzumu ōpun jueru hāto?), the book casts a special spell to awaken them. There are 4 buttons in the Jewel Notebook when opened and each combination of buttons activates a certain feature or magic. Diana possesses a darker version of the Jewel Pocketbook.
The Jewel Charms (ジュエルチャーム, Jueru Chāmu?) are special jewels from which the Jewelpets use. Each Jewelpet has its own Jewel Charm and is considered their "sleeping" state after the magicians cast a special spell on them. The Jewelpets stay on that form until they are awakened by either Rinko or Diana. In the second series, the Jewel Charm is considered a symbol of a Jewelpet's bond between its human partner and is used as a magical device by the people chosen by their Jewelpet partners. The caster needs to recite magical phrases to activate its magic, while it also changes the caster's costume in the process to increase its magical potential. The most common one is "Twinkle Twinkle Magical Charm! Winkle Winkle Jewel Flash! (ティンクルティンクルマジカルチャーム・ウィンクルウィンクルジュエルフラッシュ, Tinkuru tinkuru majikaru chāmu u~inkuruu~inkuru jueru furasshu?). In the third series, the Jewel Charm is where all the Jewelpets originally came and while summoning magic, he/she needs to say "Miracle Charm Jewel Flash" to activate its magic. However, after the magic is cast, the said Jewelpet must remain on its Jewel Charm form to recharge its strength.
The Jewel Stick (ジュエルステッキ, Jueru Sutīkku?) is a magic wand and a rumored legendary weapon of Jewel Land that comes out only once every 1000 years when the Jewel Pocketbook and the Dark Jewel Pocketbook were combined together. It was once used by a legendary magician who restored Jewel Land torn by war using its magic. Because of its supreme power, misusing it would cause disasters if it falls into the hands of the wrong person. The stick chooses Rinko as its new user after it was unveiled in Episode 26 to save everyone from a volcanic eruption by summoning Opal, the legendary unicorn Jewelpet. Ruby, Garnet and Sappie also possessed the Jewel Stick only a smaller version with different colored ribbons to distinguish which Jewel Stick belongs to either the 3 main pets. When Rinko is using the Jewel Stick, she recites the words "Kirapi Karin" to cast magic and "Puri Puri Puririn Prism! Open! Jewel Heart! Evolution!" (プリプリ・プルリン・プリリズム・オープン・ジュエル・ハート・エボリューション, Puripuri pururin puririzumu ōpun jueru hāto Eboryūshon?) to awaken a Jewelpet from their Jewel Charm state. Ruby, Garnet and Sapphy can also use the Jewel Stick to do magic or summon a Jewelpet in Jewel Land by saying "Puripuru Puropuru Purifoni! -Jewelpet Name- Jewel Return!" (プリプル・プロプル・プリフォニー・○○ジュエルリターン, Puripuru puropuru purifonī ○○ jueruritān?). But this can only be done when Ruby, Garnet and Sapphy were together. Three forms of the Jewel Stick exist: One by Rinko, the ones wielded by Ruby, Garnet and Sapphy (With color coded ribbons on each) and another by Dian.
The Jewel Pod (ジュエルポット, Jueru Potto?) is a touch-screen like device used by the Jewelpets in Jewelpet Twinkle. Its actually be used as a magical device which transports a Jewelpet into the Human World through a magical portal. It can even send a human and the Jewelpet into Jewel Land using the same transportation, but only through a computer. It can also freeze time, making the Jewelpet and its human partner have a good time in Jewel Land until they return to Earth. Several features of the Jewel Pot can be activated by touching it like a touch screen phone, which came handy on browsing spells, using a radar to find its human partner or another Jewelpet and stores magical items like the Rare Rare Drops and the Ble Ble Drops. In Jewelpet Sunshine, the Jewel Pod retains its usefulness as a magical item for the students of Sunshine Academy, even for Jewelpets. The Jewel Pod is used as a normal smartphone as well as casting magic. Also, the Jewel Pod can also become its upgraded form, called the Jewel Pod Crystal (ジュエルポット クリスタル, Jueru Potto Kurisutaru?), which allows the Jewelpets to do much powerful magic. In Kira Deco, another incarnation of the Jewel Pod called Jewel Pod Crystal Plus (ジュエルポットクリスタル プラス, Jueru Potto Kurisutaru purasu?) appeared. The new version is been used by all Jewelpets in Jewel Land and each of them were decorated with jewels and other decorations, depending on the user. It also allows the user to use magic as well.
The Rare Rare Drops (レアレアドロップ, Rea rea Doroppu?) are special candies taken by the Jewelpets to make them talk human language when they're in the Human World. It was one of the magical items stored in a heart-shaped jar and can be accessed using the Jewel Pod. Since the residents of Jewel Land have their own language, they use the drops so they can understand human speech.
The Ble Ble Drops (ブレブレドロップ, Bure bure doroppu?) are special candies taken by both Jewelpets and humans to make them breathe underwater. It was one of the magical items stored in a conch shell-shaped jar and can be accessed using the Jewel Pod. However, the effects of the candies are temporary, only making them breathe underwater for only 3 hours, similar to Oxygen tanks.
The Jewel Stones (ジュエルストーン, Jueru sutōn?) are magical jewels that the Jewel Star contestants obtain to distinguish their magical improvement in the Magic Academy. Each Jewel Stone is star-shapped has different colors and collecting them while studying in Jewel Land can level up their magic ranking as well as their Jewelpets. In addition, when 12 jewel stones were collected, the person is qualified for the Jewel Star Grand Prix by default.
The Battest (バッデスト, Baddesuto?) is a forbidden item (sword) with contains all the dark magic created from negative emotions of all human beings. According to legend, the dark magic has been sealed away into the book by Jewelina's powerful magic and been locked away, fearing that it's power may cause destruction to both worlds. Rumors believed that the key to the item has been locked away in the forbidden room in the Old Schoolhouse, in which no Jewelpet nor human can enter. Both Yuma and Alma's birthmarks are considered keys on unlocking the key. According to Episode 36, the book resides in one of the orbital rings outside Jewel Land's atmosphere, stating its in space. In Episode 37, the Battest is actually a sword and Alma used the key with Angela's Jewel Charm to unlock the item.
The Battest is sealed again in Episode 38 after the combined magical efforts of Akari, Miria, Sara, Leon, Nicola and their Jewelpets. However, all of its powers were transferred onto Alma.
The Deco Stones (デコストーン, Deko sutōn?) are magical stones that originated from the legendary Mirror Ball. Each Deco Stone varies in shape and size, having high magical powers to whoever obtains it, either good or evil. It has the ability to dispel black magic as it shines with infinite light. Ruby and her friends were collecting the said items to restore the Mirror Ball back to its original state.
The Mirror Ball (ミラーボール, Mirā bōru?) is a legendary item once used by Jewelina a long time ago. It existed in the legends of Jewel Land, where as explained by Sapphie, used as a Disco Ball. However until a meteor crashed into, it cracked and broke into several pieces. Its fragments, the Deco Stones, were scattered all over Jewel Land.
The Jewelpets are magical animals named after famous birthstones, minerals and jewels. They each have a different kind of sparkling jewel for their eyes, used for casting special magic called "Jewel Flash". According to the series, They were created by the Great Magicians long ago and live in a mystical place called Jewel Land, attending a school to learn more about magic and each of them were paired by their own human partners. The Jewelpet's Magic are divided into two sides: Light Magic and Dark Magic.
Jewel Land (ジュエルランド, Jueru Rando?) is the homeworld of the Jewelpets and the great magicians. It is also a magical place where all Jewelpets study magic and be friends with their fellow humans and magicians. The whole place is filled with colored trees, magical gemstone bushes and crystals and the whole geography is composed to two islands: the main island and the uninhabited smaller one. Magic and Alchemy is the main education in Jewel Land. The notable places in Jewel Land is the Magic Academy, where all Jewelpets attend Magic Classes to study magic and alchemy, the Strawberry Cafe, a famous spot where Jewelpets get together for a snack and the Jewel Tower, on which the Four Great Witches of Jewel Land and Jewelina live.
The Jewel Games (ジュエルゲーム, Jueru gēmu?) is a forgotten tradition of the Jewelpets that started in ancient Jewel Land, on which magic is not yet known. There are two teams available and each team needs to beat on a certain Jewelpet, then a battle is done according to the rules. The winner can obtain the hoped one from the loser side. The Jewel Games were banned in Jewel Land after the Ancient Age, but only Diana and Dian knows how the rules and mechanics were done but with a few modifications:
- The teams must bet on their certain Jewelpet or human who will compete.
- The players must select a Battle Card. The battle card the player picked is how the battle will be done. For example, in episode 37, the Jewel Game battle is done is some sort of group dance idol performance, on which the most number of audience wins.
- Magic is allowed to be used in the battle.
The Jewel Games were decided by the Judge, and he decides who wins or loses.
Rare Rare (レアレア, Rea rea?) is a Jewel-Landian's term for anything human-related. It's stated that Rare Rare World is actually the Human World, on which Akari lives. Everyone in Jewel Land referred to the humans in this word and terms, especially the high class magicians of the Magic Academy. The name Rare Rare Drops comes from this term.
The Jewel Star Grand Prix (ジュエルスターグランプリ, Jueru sutā guran puri?) is a special contest when all of the contestants gather 12 Jewel Stones from their magical study in Jewel Land. The contestants compete in magical battle and the winner will obtain the title "Jewel Star", while giving her/him a magical crown that can grant three wishes to the winner. The first Jewel Star Grand Prix was first held inside Jewelina's Castle while the winner of the last Grand Prix is Judy and her Jewelpet Prase. Akari is the new winner of the Grand Prix and the holder of the Jewel Star title.
The Jewel Star (ジュエルスター, Jueru sutā?) is a title given to the winner of the Jewel Star Grand Prix. She/He wears a special crown of the same name, which is blessed by Jewelina's magic and it will grant 3 wishes from the winner. The person who last became the Jewel Star is Judy and her Jewelpet Prase 12 years ago before Akari and Ruby met. As of Episode 51, Akari is the new holder of the Jewel Star title.
The Rainbow Drop (レインボードロップ, Reinbō doroppu?) are special jewels used as decorations in Jewel Town. They were made from the morning dew all over Jewel Land and hardens into jewels before falling to the ground. Though they were not as shiny and lustrous as Deco Stones, they were also valuable to the Jewelpet's society all over Jewel Land.
The music of series 1 to 3 is composed by famous video game music composer Shiro Hamaguchi. Series 4's music is composed by Cher Watanabe, who composed the soundtrack of the anime Maken-ki!. The music is directed by Takuya Hiramitsu in series 1 and Yoshikazu Iwanami in series 2 and 3.
- Opening theme
- Really? Seriously! Magical☆Jewel (マジ?マジ! マジカル☆ジュエル, Maji? Maji! Majikaru ☆ jueru?)
- Ending theme
- The Smile's Loop (笑顔のループ, Egao no rūpu?)
- Lyrics: Yuriko Mori
- Composition: Cher Watanabe (渡部チェル, Watanabe Cher?)
- Arrangement: Cher Watanabe
- Artist: Horie Mitsuko (Columbia Music Entertainment)
- Opening theme
- Happy☆Twinkle (Happy☆てぃんくる, Hapii☆Tinkuru?)
- Ending theme
- Scribbling at the Sky (空ニラクガキ, Sora ni Rakugaki?)
- Opening theme
- GO! GO! Sunshine (GO! GO! サンシャイン, GO! GO! Sanshain?)
- Lyrics: Takafumi Iwasaki
- Composition: Takafumi Iwasaki
- Arrangement: Koichiro Kameyama
- Artist: Mayumi Gojo (Columbia Music Entertainment)
- Ending theme
- Nowadays girl (イマドキ乙女, Imadoki otome?)
- Opening theme
- Ending theme
- Friends Forever and Ever (ずっとずっとトモダチ, Zutto Zutto Tomodachi?)
- Lyrics: Natsumi Watanabe and Shingo Asari
- Composition: Shingo Asari
- Arrangement: h-wonder
- Artist: Mana Ashida (Universal Music Japan)
Marvelous AQL (Formerly Marvelous Entertainment) released several volumes of the first series on separate Region 2 DVDs in Japan. All seventeen volumes have been released, the first 16 has 3 episodes while the last volume has 4 episodes.
Nippon Columbia issues several DVD volumes of Jewelpet Twinkle during the series's airing. Frontier Works also released the series as a DVD Box set on July 22, 2011 and two special DVDs, called "Fan Discs" were also released due to the show's popularity, each containing some episodes and bonus extras. The first is released in September 9, 2011 and Fan Disc F is released in January 16, 2012.
Jewelpet Sunshine also has some standard DVD releases by Nippon Columbia before gaining DVD box set releases from Victor Entertainment. The first DVD Box set released on December 9, 2011, the second DVD Box is released in March 9, 2012 and the third will be released in June 8, 2012. The DVD Box sets contains 4 Discs, spanning into the each half of the series.
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