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PCN Conference Flashbacks

Some flashbacks, thoughts and copy recycling inspired by the tweets and speakers at the Professional Copywriters’ Network Conference.

Long copy ad - How to Create Sales Letters That Sell

Copywriting Agency News

Long copy ad: How to Create Sales Letters that Sell

How many enthusiasms is it possible to cram into one advert? Long copy, copywriting history, a format that pays homage to David Ogilvy and a ripping yarn about killer-turned-copywriter Louis Victor Eytinge.

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