- published: 06 Apr 2015
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The AMC Gremlin is a two-door subcompact car produced in the United States and Canada by the American Motors Corporation (AMC) between 1970 and 1978.
Designed by Bob Nixon from an idea by Richard A. Teague, the car was based on a shortened and adapted Hornet platform with a Kammback-type tail. Faster than other subcompacts of the time, it competed with the Chevrolet Vega and Ford Pinto, and also with imported cars including the VW Beetle and Toyota Corona. The manufacturer described it as "the first American-built import".
The Gremlin was introduced on April 1, 1970, and a total of 671,475 were built in its single generation (one chassis design and body style).
A 2005 book described the Gremlin as a "bold and innovative” response to two imminent crises faced by the American automobile industry at the time of its design: reduced gasoline supplies, and an "alarming increase" in the sale of fuel-efficient imports.
Ford and General Motors were to launch new subcompact cars for 1971, but AMC did not have the financial resources to compete with an entirely new design. Chief stylist Richard A. Teague's solution, which he said he sketched on an air sickness bag, was to truncate the tail of a Javelin. The resulting AMX-GT, first shown at the New York International Auto Show in April 1968, did not go into production. (The AMX name was used from 1968 to 1970 on a shortened, two-seat version of the Javelin.)