Coordinates: 47°36′45″N 122°20′11″W / 47.61237°N 122.3365°W / 47.61237; -122.3365

Nordstrom, Inc inc.

The 1991-Present Logo
Type	Public
Traded as	NYSE: JWN S&P 500 Component
Industry	Retail
Founded	1901
Founder(s)	John W. Nordstrom Carl F. Wallin
Headquarters	Seattle, Washington, USA
Number of locations	Nordstrom: 116 Nordstrom Rack: 95 Jeffrey: 2 Nordstrom Last Chance:1 (July 2011)[1]
Products	Clothing, footwear, bedding, furniture, jewelry, beauty products, cafe, and House Ware.
Revenue	US$ 8.57 Billion (FY 2009)[2]
Operating income	US$ 773 Million (FY 2009)[2]
Net income	US$ 401 Million (FY 2009)[2]
Total assets	US$ 5.66 Billion (FY 2009)[3]
Total equity	US$ 1.21 Billion (FY 2009)[3]
Employees	52,000 (2009)[4]
Subsidiaries	HauteLook
Website	nordstrom.com

Nordstrom, Inc. (NYSE: JWN) is an upscale department store chain in the United States, founded by John W. Nordstrom and Carl F. Wallin. Initially a shoe retailer, the company today also sells clothing, accessories, handbags, jewelry, cosmetics, fragrances, and in some locations, home furnishings. There are now 225 stores operating in 29 states across the U.S.^[5]The corporate headquarters and the flagship store are located in Downtown Seattle, Washington. The chain also offers free shipping and returns every day all the time without a minimum purchase.

Nordstrom's biggest competitors are Bloomingdales, Lord & Taylor, Von Maur, Neiman Marcus, & Saks Fifth Avenue.

History[link]

Beginnings[link]

In 1887, at the age of 16, like many other Swedes in the late 19th century, John W. Nordstrom emigrated to the United States in search of opportunity. He was born in the village of Ale, close to Luleå in Northern Sweden. His name at birth was "Johan Nordström" which he later anglicized to John Nordstrom. After landing in New York, he first worked in Michigan. After working a series of menial jobs as he moved across the country, he saved enough money to purchase a 20-acre (81,000 m²) potato farm in Arlington, Washington, close to Seattle. In 1897, he joined the Klondike Gold Rush in Canada's Yukon Territory, leaving Seattle with countless others. After two years of prospecting and doing whatever it took to continue, he finally struck gold, but sold his disputed claim for $13,000.^[6] Returning to Seattle with his new found wealth, he married Hilda Carlson and looked for a business venture, finally settling on a shoe store that opened in 1901, called Wallin & Nordstrom. Carl F. Wallin, the co-founder of the store, was the owner of the adjacent shoe repair shop. John and Hilda had five children, three of whom followed him into the family business, Everett W.(1903), Elmer J.(1904) and Lloyd N. Nordstrom. By the time Wallin & Nordstrom opened their second store in Seattle in 1923, Elmer who recently graduated from the University of Washington had already had enough hands-on experience to be put in charge of its opening.

In 1928, John W. Nordstrom retired and sold his shares to two of his sons, Everett and Elmer. In 1929, Wallin also retired and sold his shares to them. The 1930 grand opening of the remodeled Second Avenue store marked the change of name to Nordstrom. Lloyd Nordstrom subsequently joined the company in 1933, and the three brothers ran the business together for almost forty years.

By 1958, Nordstrom had expanded to eight stores in two states but still only sold shoes. Their expansion was based on customer service, deep product offerings and full size ranges. Apparel came with its purchase of Best Apparel of Seattle in 1963. The company's name was changed to Nordstrom Best in 1969.

By 1968, the second generation debated selling the company as Everett neared retirement. Instead, they were convinced by the third generation Nordstroms—Bruce A. (Everett's son), James F. and John N. (Elmer's two sons), together with John A. (Jack) MacMillan (married to Lloyd's daughter) -- to take the company public instead, and allow the cousins to take over the business. In 1971, the company was taken public on NASDAQ under the ticker NOBE (Nordstrom Best). In 1973, "Best" was dropped from the company's name, and the store assumed its current name of Nordstrom.^[7] It was moved to the New York Stock Exchange in 1999 under the ticker symbol JWN after John W. Nordstrom, its founder.

Beginning in 1995, the fourth generation of brothers and cousins served as co-presidents for a time. After John Whitacre served as the first non-Nordstrom CEO in 1997,^[8] in 2001 the family reasserted its control, with the sons of Bruce A. (Blake, Erik and Peter) assuming senior roles in the company which they continue to hold.^[9]

Expansion[link]

Nordstrom has grown from a regional department store to a national chain by opening new stores rather than by acquisition of other retailers.

By 1975, Nordstrom expanded into Alaska (the only time by acquisition) by purchasing Northern Commercial Company and opened its first Nordstrom Rack clearance store in Seattle. A strong northwest regional retailer with sales already approaching $250 million (making it the third-largest specialty retailer in the U.S.), it opened its first Southern California store at Costa Mesa in 1978. By the early 1990s, it had opened 26 stores plus Racks in California. Subsequent expansion relied on creating a strongly decentralized regional structure, beginning with the Northeast (Tyson's Corner, 1988), Midwest (Oak Brook Mall, 1991), Southeast (Atlanta, 1998), and Southwest (Dallas, 1996) to which the California stores were added. In a new region, the initial store was used as a base for training and recruitment for subsequent expansion, and was usually backed by its own distribution center. From 1978 to 1995, Nordstrom opened a total of 46 full-line department stores.^[10]

PLACE TWO: In 1976, Nordstrom opened a series of stores called Place Two to sell a more limited selection of apparel in smaller markets. By 1983, there were ten Place Two stores, but the cost of upgrading the smaller stores, especially from a systems perspective, outweighed the benefit, and the division was discontinued.^[11]

FLAGSHIP: In 1998, Nordstrom replaced its downtown Seattle store with a new flagship location in the former Frederick & Nelson building across the street. At 383,000 square feet (35,600 m²), the downtown Seattle location is the chain's largest store. By contrast, the smallest Nordstrom store (as of September 2008) opened in 1980 in Salem, Oregon and has a total area of just under 72,000 square feet (6,700 m²).

DIRECT: The company also expanded into direct sales in 1993, beginning with a catalog division^[12] led by John N.'s son Dan that was followed by an e-commerce business. Nordstrom.com's fulfillment and contact center is located in Cedar Rapids, Iowa. Currently, it has distribution centers in Ontario, California, Portland, Oregon, Dubuque, Iowa, Upper Marlboro, Maryland and Gainesville, Florida.

NORDSTROM BANK & FASHION REWARDS PROGRAM: Nordstrom FSB, a wholly owned subsideiary of Nordstrom, Inc., is a federally chartered savings bank doing business as Nordstrom Bank. It was formed in 1991 in Scottsdale, Arizona, with its customer contact center in Englewood, Colorado. Nordstrom FSB was formerly known as Nordstrom National Credit Bank and changed its name to Nordstrom FSB in March 2000. The bank offers various banking and credit products, such as Nordstrom Signature VISA, Nordstrom retail credit and debit (fka "MOD") cards, interest-bearing checking accounts, check cards, and certificates of deposits. It offers Nordstrom customers cards under Nordstrom Fashion Rewards - its customer loyalty program - where customers earn a minimum of two reward points per dollar spent at Nordstrom when using a Nordstrom debit or credit card. Few retailers offer a rewards debit card. Nordstrom VISA purchases at non-Nordstrom merchants earn one reward point. Rewards include Nordstrom Notes which are redeemed or used like cash in stores for new purchases and the Nordstrom Signature VISA card also has an optional travel/leisure rewards feature. The Fashion Rewards program features 4 levels of status depending on annual spend and offers various promotional times throughout the year to earn double, triple and even ten-times points.^[13][14] Nordstrom is revving up Fashion Rewards even more in 2012 making its rewards less expensive to get; it will take fewer points (about half) to get perks, customers now will get a new pick-your-own Triple Points day, and earn complimentary alterations and standard shipping all the way to a private shopping party sooner. Nordstrom Rack is now included too. The top two member levels (3 and 4) annual spend levels have been halved - level 3 is achieved now with annul spend of $5000+ and Level 4 for $10,000+. Nordstrom officials say the number of Fashion Rewards members is growing (about 2.6 million), as is the amount they are spending. Kevin Knight, president of Nordstrom Credit, told the Wall Street Journal that these customers make twice as many shopping trips and spend three times more than a typical Nordstrom shopper. The change-up is part of Nordstrom's efforts to drive more shoppers to its stores. Sales are trending up - preliminary year-to-date total sales for 2011 were up nearly 13 percent to $9.8 billion compared with 2010.^[15][16]

Today[link]

As the stores expanded in size, restaurants were added beginning in 1979, reaching their peak with the then-largest (and most expensive) Westfield San Francisco Centre California flagship store that opened in 1989, that included no fewer than four restaurants as well as an English pub.^[17] Recently, the "Espresso Bar" from older stores has been discontinued and re-introduced as the "eBar" with offering a variety of quick-fix snacks, and an expanded "hotbar" drink list. Smaller stores (mostly consisting of two-stories) now have an "in-House Cafe," which offers the same menu but with seating. Nordstrom has also revised its four restaurants (found in select larger stores), the casual "Classic Cafe" and "Marketplace Cafe," the "Cafe Bistro" specializing in brick oven entrees and the "Nordstrom Grill" offering food and alcoholic beverages.

Nordstrom sold its stand-alone boutique chain Façonnable in 2007 though it still offers that label in its lineup.

In February 2011, Nordstrom announced the acquisition of HauteLook, an LA-based online retailer that offers flash sales on designer goods. The deal includes Nordstrom paying $180 million in stock and a three-year "earn-out" payment based on HauteLook's financial performance.^[18]

On May 26, 2011, Nordstrom announced that they will be closing the downtown Indianapolis, Indiana Circle Center Mall location due to declining business at Downtown site. The remaining location on the north side of the city at the Fashion Mall at Keystone as well as the future Nordstrom Rack store in the Rivers Edge Shopping Center, also on the north side, will remain as the only two locations in the state. Erik Nordstrom, president of stores at Nordstrom stated "We've enjoyed serving our customers in downtown Indianapolis, but unfortunately our business has declined over the long term for some time and despite our efforts to turn things around we don't see the outlook significantly changing."^[19]

Downtown Salt Lake City, Utah, USA Nordstrom, West Temple Entrance facade at night

August 2011, Nordstrom opens the store Treasure & Bond in SoHo, New York. Interesting fact about this store is that the profits will not contribute to the bottom line of Nordstrom. Instead the profits will be donated to charity. The Treasure & Bond store's customer will be the cool hipster sister of the typical cashmere cardigan wearing Nordstrom customer.^[20]

Employee handbook[link]

For many years, new employees were given a copy of the Nordstrom's Employee Handbook – a single 5-by-8-inch (130 × 200 mm) gray card containing 75 words:^[21]

Welcome to Nordstrom

We're glad to have you with our Company. Our number one goal is to provide outstanding customer service. Set both your personal and professional goals high. We have great confidence in your ability to achieve them.

Nordstrom Rules: Rule #1: Use best judgment in all situations. There will be no additional rules.

Please feel free to ask your department manager, store manager, or division general manager any question at any time.

However, new hire orientations now provide this card along with a full handbook of other more specific rules and legal regulations, as the way Nordstrom operates has changed.

Recognition[link]

Nordstrom was listed at No. 72 in Fortune magazine's 100 Best Companies to Work For 2009.^[22] (Nordstrom is a Hall of Fame member of Fortune magazine's "100 Best Companies to Work For" list.^[23]) Nordstrom was No. 36 on the same list in 2008, No. 24 in 2007, No. 46 in 2006 and No. 88 in 2005.^[24] In 2010, it ranked number 53, and dropped to 61 in 2012.^[25]

Nordstrom was ranked No. 286 (previously 293) on the Fortune 500 for 2007.^[26] As of 2011 it ranks 254.^[27]

References[link]

• Bond, Jeff (2010-06), The Keeper of the Nordstrom Way, Columns Magazine, http://www.washington.edu/alumni/columns/june10/nordstrom.html 

External links[link]

• Nordstrom official website
• Media related to Nordstrom at Wikimedia Commons

Jessica Simpson
Simpson performing "God Bless America" at the "Joining Forces with the Rockies: Celebrating Military Families" event in Denver, on April 13, 2011.
Background information
Birth name	Jessica Ann Simpson
Born	(1980-07-10) July 10, 1980 (age 31) Abilene, Texas, United States
Genres	Pop, dance, country, R&B
Occupations	Singer-songwriter,[1][2] actress, fashion designer
Years active	1999–present
Labels	Columbia, Epic, Columbia Nashville, Primary Wave, EMI
Associated acts	Nick Lachey, Christina Aguilera, Mandy Moore, Ashlee Simpson, 98 Degrees, Willie Nelson, Kirk Franklin, God's Property, CeCe Winans
Website	jessicasimpson.com

Jessica Ann Simpson (born July 10, 1980) is an American recording artist,^[2] actress, television personality and fashion designer whose rise to fame began in 1999. Since that time, Simpson has achieved many recording milestones, starred in several television shows, movies and commercials, launched a line of hair and beauty products and designed fragrances, shoes and handbags for women. She has devoted time to philanthropic efforts including Operation Smile and a USO-hosted tour for troops stationed overseas. She started the Jessica Simpson Collection in 2005.

She has achieved seven Billboard Top 40 hits, three gold and two multi-platinum Recording Industry Association of America (RIAA) certified studio albums, four of which have reached the top 10 on the US Billboard 200.^[3][4] She has sold 30 million albums worldwide. Simpson starred with her then-husband Nick Lachey in the MTV reality show Newlyweds: Nick and Jessica. She ventured into the country music market in 2008 and released Do You Know.

During the first part of 2010, Simpson released her second reality show on VH1 "The Price of Beauty." In October 2010 she released her first compilation album and last album under the label of Epic Records , with the name Playlist: The Very Best of Jessica Simpson. A month later she released her second Christmas album Happy Christmas under the label Primary Wave Records, owned by EMI.

Biography[link]

1980–1996: Early life and beginnings[link]

Jessica Ann Simpson was born in Abilene, Texas. She is the daughter of Tina Ann (née Drew), a homemaker, and Joseph Truett "Joe" Simpson, a minister and psychologist.^[5] She has a younger sister, Ashlee, who is also a singer.

Simpson began singing at a local Baptist church, where her father also worked as the congregation's youth minister. At age twelve, she unsuccessfully auditioned for The Mickey Mouse Club.^[6] The following year, Simpson attended a church camp, where she sang Whitney Houston's "I Will Always Love You" and an arrangement of "Amazing Grace".^[7] At camp, she was introduced to the founder of Proclaim Records, a minor Gospel music record label. She recorded an album, Jessica, but she was dismissed from the label when it went bankrupt. Jessica was never officially released except for a small pressing funded by her grandmother.^[8][9]

When Simpson was sixteen years old, Columbia Records executive Tommy Mottola heard Jessica. Mottola was impressed with Simpson’s musical talent and skill. Simpson was immediately signed to the label. She dropped out of J. J. Pearce High School but later earned her GED.^[10][11]

[edit] 1999–2001: Sweet Kisses and Irresistible

Simpson at the 54th Presidential Inaugural Opening Celebration

Simpson released her first single, "I Wanna Love You Forever", which peaked at number 3 on the Billboard Hot 100 in 1999, and reached the top ten in ten countries.^[12] Soon afterwards, her major label debut album Sweet Kisses was released. To support the album's release, Simpson toured with Ricky Martin, Destiny's Child, and with boy band 98 Degrees.^{[citation needed]} During the album's recording, she became involved with Nick Lachey.^[13]

Meanwhile, Simpson's album Sweet Kisses had gone double platinum, helped by the follow-up singles "Where You Are" and "I Think I'm In Love With You", which were both released in 2000. The latter became Simpson's biggest radio hit at that point, and was her first release of an uptempo single. Her debut album sold 2 million copies in US. Columbia Records officials reportedly decided Simpson needed a change for her second album. The following year, when Simpson came to record her second album, executives pressured her to have a much more sexy image.^{[citation needed]}

In 2000, Simpson started recording the follow-up to Sweet Kisses, with what Columbia considered more radio-friendly, up-tempo tracks. The sophomore album, titled Irresistible, was released in mid-2001 on the heels of the title-track single. The song "Irresistible" became one of the biggest hits of her career; it peaked at number fifteen on the Hot 100 and stayed in the chart for twenty weeks.^[14] It managed to reach the top forty in some other countries it charted.^{[citation needed]} In addition, it led to the attention of record producer Jermaine Dupri of So So Def Recordings to remix the song within a Hip-Hop—tinged genre style which featured rap artist Lil Bow Wow.^[15]

Irresistible debuted at number 6 in June 2001 on the Billboard 200 chart,^[16] with 127,000^[17] copies sold in its first week. It was later certified Gold^[18] by the Recording Industry Association of America (RIAA) for selling or shipments of 500,000 copies or more. Irresistible has sold 850,000 copies in the US, to date.^{[citation needed]} In order to support the album, Simpson went on her first headlining tour, called the DreamChaser Tour, in mid-August, but due to the September 11, 2001 attacks could not complete the planned dates.^[19]

[edit] 2002–2005: Newlyweds, In this Skin and film career

Simpson and then-husband Nick Lachey at a publicity shoot for the MTV Video Music Awards in 2004.

Simpson married Nick Lachey on October 26, 2002.^[20] She famously announced she had remained a virgin until her marriage.^[21] During the summer of 2003, the reality show, Newlyweds: Nick and Jessica, starring Simpson and Lachey began airing on MTV. Simpson's third album, In This Skin, was released in August 2003 to coincide with the series premiere of Newlyweds.

Newlyweds quickly became a pop culture phenomenon and is credited with making her a household name, even among those who did not follow pop music or MTV. "I never knew that just doing the show would give me that pedestal to step on," Simpson told Blender magazine.^[22]

In This Skin, debuted at number ten on the Billboard 200, with sales of 64,000 in its first week. But, it rebounded after a special collectors' edition was released in April 2004, and subsequently reached a peak of number 2.^[16] It contained the song "Sweetest Sin", which barely even made an impact on the Bubbling Under Hot 100. However, the album did contain the hit singles "With You" (No. 14, 2004) and a cover of the Berlin song "Take My Breath Away" (No. 20, 2004), and a lesser hit, a cover of the Robbie Williams song "Angels", which charted just outside the Billboard Hot 100.^[12] In December 2004, the album was certified three times multi-Platinum by the RIAA.^[23] According to Simpson's biography, the album has sold 4 million copies in US, to date.^[24]

Simpson in 2005 at the premiere for The Dukes of Hazzard

Simpson and Lachey starred in the television special The Nick and Jessica Variety Hour which aired in 2004 and was compared to The Sonny & Cher Show.^[25] In 2005, Newlyweds won a People's Choice Award for Favorite Reality Show before wrapping shortly after.^[26] In late 2004, Simpson released her first Christmas album, Rejoyce: The Christmas Album . It peaked at number fourteen on the Billboard 200 chart and was later certified gold by the RIAA.^[27]

In the summer of 2005, Simpson made her first appearance in a motion picture as Daisy Duke in the movie version of the television series The Dukes of Hazzard.^[28] The film was No. 1 at the box office its opening weekend, and grossed $30.7 million on 3,785 screens. It also had an adjusted-dollar rank of No. 14 all-time for August releases. The film eventually collected $110.5 million worldwide, although it was much less financially successful outside the U.S.^[29] Simpson appeared on The Dukes of Hazzard soundtrack, releasing "These Boots Are Made for Walkin'", a cover of the 1966 Nancy Sinatra. The song peaked at number fourteen on the Billboard Hot 100 and won a People's Choice Award for Favorite Song from a Movie, in 2006.^[12][30] The song's video featured Simpson as Daisy Duke. It contains scenes of her flirting and singing in a bar and then later washing the General Lee car, wearing a skin-tight, revealing pink bikini. In some countries the video was banned for its overtly sexual content. Simpson received criticism from a Christian group calling itself "The Resistance", for the sexualized image she used in the music video for "These Boots Are Made for Walkin'".^[31] In response, Simpson stated, "It didn't really surprise me because I grew up with a lot of that backlash. That's why I didn't end up going into the Christian music industry. I think that if they're really good Christians the judgment wouldn't be there."^[32]

In November 2005, Simpson and Lachey announced they were separating. Simpson filed for divorce on December 16, 2005, citing "irreconcilable differences."^[33][34] Their divorce was finalized on June 30, 2006.^[35]

[edit] 2006–2007: A Public Affair and Employee of the Month

In 2006, Simpson parted from Columbia. On 29 August 2006, she released her fifth studio album A Public Affair under Epic Records. A Public Affair debuted as fifth on the Billboard 200. 101,000 copies sold in its first week and 500,000 copies in the US overall, a low figure compared to Simpson's previous albums. The first single from the album, bearing the same name "A Public Affair", debuted at number thirty-nine, her highest debut after "These Boots Are Made for Walkin'", and reached a peak of number fourteen on the Hot 100. It also hit number 1 on the Hot Dance Club Play, becoming Simpson's first number one single on the chart. Internationally, it reached the top ten in Canada and Ireland. The video featured appearances by actresses Eva Longoria and Christina Applegate, singer Christina Milian, Maria Menounos, Andy Dick, and Ryan Seacrest.

Simpson in August 2006

Simpson's second film, Employee of the Month, was released October 6, 2006. With poor reviews, the film took in $11.8 million in its opening weekend, debuting at number 4 just behind Open Season.^[36] In December 2006, while performing a tribute to Dolly Parton at the Kennedy Center Awards, she botched the lyrics, getting flustered in front of a crowd that included prominent persons such as Steven Spielberg, Shania Twain, and President Bush. Though Simpson was given the chance to redo the song for cameras, her portion was edited out of the CBS broadcast.^[37][38]

In November 2007, Simpson began dating Dallas Cowboys quarterback Tony Romo. The relationship was controversial among some Dallas Cowboys fans and she was blamed by them when Romo had poor football performances. Some of the Cowboys' fans gave her the nickname "Yoko Romo" in comparison to Yoko Ono, who many Beatles fans blame for "ruining" John Lennon.^[39] Even then-President George W Bush jokingly endorsed the "Jessica jinx" after the Giants went on to win the Super Bowl in 2008. During the traditional White House reception for the winning team, President Bush quipped, "We're going to send Jessica Simpson to the Democrat National Convention".^[40] On July 13, 2009, People reported that Romo and Simpson had ended their relationship.^[41]

In December 2007, Simpson co-starred with Luke Wilson in her third film, Blonde Ambition. The film opened in eight theaters in Texas (the home state of both Simpson and Wilson), and earned US $6,422. It was released on DVD in January 2008.^[42] Blonde Ambition fared better overseas, where it grossed $253,008 in Ukraine its opening weekend.^[43]

[edit] 2008–2009: Move to country and Do You Know

Simpson on her promo tour, in 2008.

In September 2007, Simpson's father Joe Simpson stated to People magazine that Simpson was considering doing a country album. Joe Simpson told People that she is "talking about doing a country record and going back to her roots, being from Texas."^[44]

"Come On Over", first leaked onto the internet on May 27, 2008. Shortly after country radio stations around the country began giving the single radio play. In the United States, "Come on Over" became the most-added song to country radio for the week of June 6, 2008, debuting at number forty-one on the Billboard Hot Country Songs chart. It broke a record held by Miranda Lambert ("Me and Charlie Talking") and Brad Cotter ("I Meant To") for highest-debuting first chart entry by a solo artist; both artists debuted at number forty-two on that same chart.^[45] The video for the first single, "Come On Over", premiered on Simpson's official website in July 2008.^[46] The single peaked at number eighteen on the Billboard Hot Country Songs. Prior to the album release, Simpson performed at select state fairs and visited various country music radio stations in order to promote the album. On July 19, 2008, Simpson performed at the Country Thunder Festival in Wisconsin. She was booed by the crowd and received a poor reception from country music critics.^[47] She responded by saying, "I don't know what your perception is of Jessica Simpson or what tabloid you buy, but I just want you to know that I'm just a girl from Texas; I’m just like you. I'm doing what I love and dating a boy."^[48] The country album, entitled Do You Know, was released on September 9, 2008.^[49] It debuted at number 1 on the Billboard Top Country Albums chart in both the US and Canada, giving Simpson her first number 1 album of her career. She opened for Rascal Flatts on their "Bob That Head Tour" from January 17 through March 14, 2009.

Simpson's next movie, Major Movie Star (later renamed Private Valentine: Blonde and Dangerous) was released to DVD on February 3, 2009.^[50]

2010–present: Return to Reality TV, motherhood and eighth studio album[link]

Simpson's VH1 documentary series, The Price of Beauty, began airing in March 2010. The series followed Simpson around the world, introducing viewers to the different perceptions of beauty in different cultures.^[51][52][53] The premiere episode attracted one million viewers,^[54][55] but Simpson revealed that the series would return in 2011 with a format change.^[56] Initially, Simpson planned to release a new studio album that would end her contract with her label, Epic Records.^[57] However, a greatest hits compilation, Playlist: The Very Best of Jessica Simpson, was released in late October instead.^[58] Simpson's second holiday album, Happy Christmas, released under Primary Wave in November, 2011.^[59]

In June 2011, it was announced that Simpson participated as a mentor in NBC's new reality show Fashion Star with Elle McPherson.^[60] In July 2011, she appeared on Fashion Star alongside Nicole Richie.^[61]

On November 14, 2010, Simpson announced her engagement to Eric Johnson.^[62] On May 1, 2012, Simpson gave birth to their first child, a daughter named Maxwell Drew Johnson.^[63][64]

Other projects[link]

Cosmetics and clothing[link]

"Jessica Simpson Dessert by Jessica Simpson" was launched in April, 2004 after co-founders Randi Shinder and Simpson designed a line of edible perfume, lip gloss and other beauty products under the Dessert Beauty brand. A parallel line named Dessert Treats was launched the following year in February, 2005. The new line was marketed at a much younger audience.^[65]

Simpson and stylist Ken Pavés launched a line of hair and beauty products on the Home Shopping Network.^[66] Simpson also created the Jessica Simpson Collection (JSC) in which she designs and markets a line of handbags and (primarily high-heeled) shoes and boots.^[67] JSC is projected to become the first celebrity brand to break $1 billion in annual sales,^[68] and will launch an e-commerce beauty site with celebrity aesthetician Nerida Joy, BeautyMint, on October 31, 2011.^[69] The Jessica Simpson's Intimates began selling in major department stores and online shopping sites in spring 2009.^[70]

Simpson has launched a fragrance line. Her fragrance was made by Parlux Fragrances. Her debut perfume, Fancy, was launched in 2008. The success of Fancy spawned three more fragrances, Fancy Love, Fancy Nights and I Fancy You.^[71]

Commercials[link]

Simpson has made commercials for Pizza Hut, Proactiv Solution and a commercial for Ice Breakers with her sister Ashlee. In 2005, she started advertising Proactiv Solution, an over-the-counter acne medicine. In 2006, she premiered in another Pizza Hut commercial for the Super Bowl XL broadcast. She sang "These Bites Are Made For Poppin'," in reference to the song "These Boots Are Made For Walkin'," to advertise the new Cheesy Bites Pizza.^[72] In 2007, the Super Bowl featured her third Pizza Hut commercial, which again promoted the Cheesy Bites Pizza.^[73] She has also advertised DirecTV in character as Daisy Duke.^[74]

Philanthropy[link]

Simpson is Operation Smile's International Youth Ambassador.^[75][76]

Jessica Simpson performing in USO/DoD Celebrity Tour at Eagle Base 14 November 2001

In March 2007, Simpson donated a new Chrysler minivan to the Elim orphanage in Nuevo Laredo. Simpson won a Chrysler Crossfire sports car at the 2006 MTV Video Music Awards, but exchanged the $50,000 luxury car for a minivan so she could help the orphanage.^[77]

Political endorsements[link]

Jessica Simpson is a Republican.^[78] Simpson endorsed George W. Bush for president in 2004,^[79] but was later said to have "snubbed" him by canceling an appearance at a 2006 Republican fundraiser in Washington, D.C.. The singer's father, Joe Simpson, explained that he and Jessica are "big supporters" of the president, who invited them. They felt it was inappropriate to attend a political fundraiser.^[80]

Filmography[link]

Discography[link]

• Sweet Kisses (1999)
• Irresistible (2001)
• In This Skin (2003)
• Rejoyce: The Christmas Album (2004)
• A Public Affair (2006)
• Do You Know (2008)
• Happy Christmas (2010)

Tours[link]

Headlining

• DreamChaser Tour (2001)
• Reality Tour (2004)

Co-headlining

• MTV TRL Tour (2001)

Opening act

• Heat It Up Tour (98 Degrees) (2000)
• Bob That Head Tour (Rascal Flatts) (2009)

Awards and nominations[link]

References[link]

Further reading[link]

• Mitchell, Susan K (2008), Jessica Simpson, Gareth Stevens Pub, ISBN 978-0-8368-8201-8, http://books.google.ca/books?id=hHdl5O2TSPsC&lpg=PP1&dq=Jessica%20Simpson%22&pg=PP1#v=onepage&q&f=true 
• Simpson, Jessica; Katina Z. Jones (2004), I do: achieving your dream wedding, W Press, ISBN 0-9748603-0-1, http://books.google.ca/books?id=e-BoIF2bQcEC&lpg=PP1&dq=Jessica%20Simpson%22&pg=PP1#v=onepage&q&f=true 

External links[link]

Jessica Simpson portal

Wikiquote has a collection of quotations related to: Jessica Simpson

Wikimedia Commons has media related to: Jessica Simpson

• Jessica Simpson's Official Website
• Jessica Simpson at the Internet Movie Database
• Jessica Simpson at People.com
• Jessica Simpson Collection

v t e Jessica Simpson Studio albums Sweet Kisses Irresistible In This Skin ReJoyce: The Christmas Album A Public Affair Do You Know Happy Christmas Compilation albums This Is the Remix Playlist: The Very Best of Jessica Simpson Video albums DreamChaser Reality Tour Live Concert tours MTV TRL Tour DreamChaser Tour Reality Tour Television Fashion Star The Price of Beauty Newlyweds: Nick and Jessica Films The Dukes of Hazzard Employee of the Month Blonde Ambition Private Valentine: Blonde & Dangerous Related articles Operation Smile Jessica Simpson Collection Ashlee Simpson Book:Jessica Simpson Portal:Jessica Simpson