VICE is a New York City based Canadian magazine and media conglomerate focused on international arts & culture.

Vice is available in 28 countries. Outside of the United States, foreign editions are published in Austria, Australia, Belgium, Bulgaria, Brazil, Canada, Czech Republic, Denmark, France, Germany, Italy, Japan, Mexico, the Netherlands, New Zealand, Poland, Portugal, Romania, Russia, Scandinavia, South Africa, Spain, and the United Kingdom. It is available free of charge to the public and supports itself primarily through advertising.^{[citation needed]}Jesse Pearson was Vice's editor-in-chief for eight years until resigning in December, 2010. The current editor-in-chief is Rocco Castoro, and the global editor is Andy Capper.

Founded by Suroosh Alvi, Shane Smith, and Gavin McInnes, it was launched as the Voice of Montreal in 1994 with government funding to provide work and a community service. When the editors wanted to break free of their commitments with the original publisher, Alix Laurent, they bought him out and changed the name to Vice in 1996. In search of more streetwear advertising income, they moved to New York City in 1999. Today, the magazine has over 900,000 readers across 22 different countries.

Kendrick Lamar Duckworth (born June 17, 1987), simply known as Kendrick Lamar, is an American rapper and songwriter from Compton, California currently signed to Top Dawg, Aftermath and Interscope. He first gained major attention after the release of his 2010 mixtape Overly Dedicated. In 2011, his album Section.80, released exclusively through iTunes, instantly ranked as one of the top digital hip hop releases of the year. Lamar has amassed a large internet following, is a member of hip hop collective Black Hippy, along with Jay Rock, Schoolboy Q and Ab-Soul, and has worked with Snoop Dogg, Dr. Dre, Wiz Khalifa, Game, Drake, Busta Rhymes and Tech N9ne among other popular artists.

Nigel Sylvester (born on August 23, 1987 in Queens, New York) is a professional BMX rider. He is sponsored by Nike 6.0,Gatorade, Animal New York,G-Shock. He has a signature frame called the Chocolate and owns a BMX, skate, and streetwear store in Queens called Format NY.

Quincy Matthew Hanley (born October 26, 1986), better known by his stage name ScHoolboy Q, is an American hip hop recording artist signed to Top Dawg Entertainment and Interscope Records. Hanley is a member of Black Hippy along with Jay Rock, Kendrick Lamar and Ab-Soul. In a 2011 interview when asked about what encouraged him to start rapping, Hanley explained that it was something he was "born to do": "I was just chillin’ man, but rapping’s just something I was born to do. I don’t know when I started rapping. I don’t know how I started rapping, but I know I wrote a verse and I was stuck ever since," he explained.

Preceded by two mixtapes, his first independent album Setbacks, reached #100 on the US Billboard 200 chart in 2011, selling close to 1,000 digital copies in the first week. On January 14, 2012, he released his second independent album Habits & Contradictions. The album debuted at #111 on the US Billboard 200, with first-week sales of 3,900 digital copies in the United States.

Noel Thomas David Gallagher (born 29 May 1967) is an English musician and singer-songwriter, formerly the lead guitarist, occasional lead singer and principal songwriter of the rock band Oasis. He is currently fronting his solo project, Noel Gallagher's High Flying Birds. Raised in Burnage, Manchester with Liam, Noel began learning guitar at the age of thirteen. After a series of odd jobs in construction, he worked for local Manchester band Inspiral Carpets as a roadie and technician in 1988. Whilst touring with them, he learned that Liam had formed a band of his own, known as The Rain, which eventually took on the name Oasis. After Gallagher returned to England, he was invited by his brother to join Oasis as songwriter and guitarist.

Oasis' debut album, Definitely Maybe (1994), marked the beginning of the band's rise to fame as head of the Britpop movement. Oasis' second album, (What's the Story) Morning Glory?, reached the top of the album charts in many countries and their third studio album, Be Here Now, became the fastest-selling album in UK chart history. Britpop eventually declined in popularity and Oasis' next two albums failed to revive it. However, the band's final two albums, Don't Believe the Truth (2005) and Dig Out Your Soul (2008), were hailed as its best efforts in over a decade and found renewed success. On 28 August 2009, following an altercation with Liam prior to a gig in Paris, Gallagher announced his departure from Oasis and on 23 October 2009, he confirmed he would embark on a solo career.