Northern Outlook
The Northern Outlook is proud of its focus on the Northern Canterbury
community and serves this area with local news, sport and advertising.
The Northern Outlook is the communities watchdog with our news columns
emphasising local interests and issues including extensive coverage of
sports, both major and minor codes. We publish local stories about
local people and businesses. Our advertising columns are rich in
classifieds and local retail advertisements promoting particularly
business in the North Canterbury area. The Northern Outlook is
delivered twice weekly on Saturday morning and Wednesday afternoon to
homes and rural boxes in the Waimakariri and Hurunui districts.
| Published |
Wednesday, Saturday |
| Editor |
Geoff Mein |
| Cover Price |
Free |
| Page Size |
Run of Paper, 37cm x 7col
Classified, 37cm x 8col
|
| Readership |
Average issue, 34,000
Weekly Coverage, 40,000
Source: Nielsen CMI Q3 2013 - Q2 2014 |
| Circulation |
22,461
Source: NZ Audit Bureau of Circulation 12 months to Dec 2013 |
| Other Editions |
Northern Outlook digital edition |
The Northern Outlook is proud to be the
complete guide to what is happening in the Waimakariri and Hurunui
Districts. We serve these districts by communicating the latest local
news, property and sport events. Acting as the community's watchdog we
emphasise local issues and interests including an extremely lively
"Letters to the Editor" column. Published every Wednesday and Saturday
in full colour 21,941 copies of the Northern Outlook are delivered
directly to homes and rural box holders in the Waimakariri and Hurunui
Districts. Readership for the Northern Outlook is an impressive 36,000
people on a Wednesday and 30,000 people on a Saturday. The Northern
Outlook's strength is to connect with the community; it conveys
relevant in-depth and engaging news on what is happening in your
district, at your local shopping centre or on your street.
The Northern Outlook enables local
advertisers to connect with local readers with the ability to reach only
the relevant catchment area for your business. Our advertising columns
are rich in classifieds and local retail promoting the North Canterbury
area as a business hub.
Source: Nielsen CMI Survey Q1 12 - Q4 12. Base 15+
Newspaper Display Advertising
Display advertising is located
throughout the publication and utilises size, colour, illustration and
typography to attract the reader's attention. Display advertising is
primarily found in the editorial sections but can also be placed within
classified sections if deemed appropriate and relevant.
You can
request a preferred position within the newspaper for a fee or choose
"run of paper" whereby the advertisement is placed in any position in
the paper at our discretion. Opting for run of paper generally results
in a reduced charge to an advertiser.
Classified Advertising
Classifieds
are advertising only pages across a number of different categories e.g
for sale, trade services or situations vacant.
Standard Sizes:
Run of Paper from 4cm deep to 7 columns (26.2 cm) wide, up to 37cm x 7 col.
Classified from 2cm deep to 8 columns (37.70) wide.
Mechanical details ex ratecard if required.
Premium Positions:
Advertisers are able to purchase, subject to availability, front
page, solus, premium and unique positions. Size, availability and price
are subject to request and availability.
Ad Opportunities:
In addition to in-paper advertising,
there are a number of additional advertising opportunities available.
Please contact Lydia Von Ronge on 03 311 8711 or mail to: lydia.vonronge@fairfaxmedia.co.nz for more details.
Contacts and bookings:
Direct Sales
Communities Manager - Lydia von Ronge
The Northern Outlook
7 Albert Street
P O Box 114
Rangiora 7440
Phone: +64 3 311 8711
Fax: +64 3 313 5437
email: lydia.vonronge@fairfaxmedia.co.nz