Discovery Kids is a brand name owned by Discovery Communications. Started as a television channel in the United States, the brand was expanded into different areas. Most of channels, including one in the U.S., were replaced by another, but the brand still exists as a division of Discovery Toys.

Discovery Kids is a American digital cable specialty channel owned by Discovery Communications that broadcast television programming for education of children. It was launched in October 1996. Discovery Kids aired programming for children with an emphasis on real-life adventures, nature, science and wildlife from all over the world. It has since been reformed and rebranded into The Hub.

In 2002, Discovery Kids began airing its first reality television show entitled Endurance. The show is similar in nature to Survivor, whereby teams compete in exotic locales (such as Hawaii and Tehachapi). The last first-run episode aired on March 8, 2008.

On October 10, 2010, Discovery Kids showed its last program at 6:00 am ET (3:00 am PT), a four-hour marathon of Kenny the Shark, before it was replaced with The Hub at 10:00 am ET (7:00 am PT). Kenny the Shark was also one of a few Discovery Kids programs to be part of The Hub's schedule until it was removed on March 26, 2012.