The Blue Area is the commercial and business hub of Islamabad, Pakistan. It is called the "Blue Area" because it was represented in blue color in the original design (master plan) of the planned city. The area is actually a corridor that runs along Islamabad's Khayaban-e-Quaid-e-Azam (aka. Jinnah Avenue), Islamabad's primary arterial road which leads up to the main government buildings. It is characterized by clean, wide roads and tall buildings among the panoramic greenery of the adjacent areas. It is limited by Nazimuddin Road to the northwest and A.K.M. Fazl-ul-Haq Road to the southeast. The Blue Area has recently received a significant amount of foreign direct investment. Recently, construction began on The Centaurus, a multi-purpose complex in the Blue Area which will include residential and office towers, and a luxury hotel.

The Islamabad Stock Exchange building is also situated in the Blue Area. A bull statue stands outside this building. It is currently the tallest building in Islamabad, the fourth tallest in the whole of Pakistan, and the tallest building in Pakistan outside of Karachi, but that will change when the Telecom Tower Islamabad is completed in December 2010.