A flash mob (or flashmob) is a group of people who assemble suddenly in a public place, perform an unusual and seemingly pointless act for a brief time, then quickly disperse, often for the purposes of entertainment, satire, and artistic expression. Flash mobs are organized via telecommunications, social media, or viral emails.
The term, coined in 2003, is generally not applied to events and performances organized for the purposes of politics (such as protests), commercial advertisement, publicity stunts that involve public relation firms, or paid professionals. In these cases of a planned purpose for the social activity in question, the term smart mobs is often applied instead.
The term "flash rob" or "flash mob robberies", a reference to the way flash mobs assemble, has been used to describe a number of robberies and assaults perpetrated suddenly by groups of teenage youth.Bill Wasik, originator of the first flash mobs, and a number of other commentators have questioned or objected to the usage of "flash mob" to describe criminal acts.
Flashmob is the second studio album by French Electronic music artist Vitalic. The album was released on 25 September 2009 through PIAS Recordings.
Alessandro – now known as Flashmob is a italian DJ/Producer signed by Objektivity Records ESD Records Avotre Records Defected Records and Get Physical Music.
The debut record as Flashmob was ‘Brick House’, a record that was signed to pioneering Berlin imprint Get Physical . This was then followed by ‘Ninety Five’ and ‘Need In Me’ which has now passed 8 million views on YouTube and was awarded the accolade of Essential New Tune by Pete Tong and the biggest selling track on Defected of 2012
Flashmob began to take shape more than two years ago, after Danny and Alessandro became disillusioned with their current project and laid it to rest. Although highly respected in the techno and progressive house genres, they felt they had lost sight of why they started a career in music. “We decided that whatever we did next it should be about taking it back to basics” explains Alessandro. They then educated themselves in the origins of house music, they immersed themselves in the records and history of Chicago house, Larry Levan, Studio 54.