A viral video is one that becomes popular through the process of Internet sharing, typically through video sharing websites, social media and email. Viral videos often contain humorous content and include televised comedy sketches, such as The Lonely Island's "Lazy Sunday" and "Dick in a Box", amateur video clips like Star Wars Kid the Numa Numa videos, The Evolution of Dance,Chocolate Rain on YouTube; and web-only productions such as I Got a Crush... on Obama. Some eyewitness events have also been caught on video and have "gone viral" such as the Battle at Kruger . More recently the video by Invisible Children, Inc. named Kony 2012, which gained critical acclaim worldwide, became the most viral video in history with over 32,000,000^{[citation needed]} views within its first week since its upload on 05 March 2012 and has been viewed more than 88,000,000 times as of 20 April 2012.

With the proliferation of camera phones, many videos are being shot by amateurs on these devices. The availability of inexpensive video editing and publishing tools allows video shot on mobile phones to be edited and distributed virally, by email or website, and between phones by Bluetooth or MMS. These consumer-shot videos are typically non-commercial, intended for viewing by friends or family. A video becoming viral is often unexpected, and an accident, and therefore a video cannot be called viral purely in the creator's intention at the time of recording.

William Henry "Bill" Gates III (born October 28, 1955 in Seattle, Washington) is an American business magnate, computer programmer and philanthropist. Gates is the former chief executive officer (CEO) and current chairman of Microsoft, the world’s largest personal-computer software company he co-founded with Paul Allen. He is consistently ranked among the world's wealthiest people and was the wealthiest overall from 1995 to 2009, excluding 2008, when he was ranked third; in 2011 he was the wealthiest American and the second wealthiest person. During his career at Microsoft, Gates held the positions of CEO and chief software architect, and remains the largest individual shareholder, with 6.4 percent of the common stock. He has also authored or co-authored several books.

Gates is one of the best-known entrepreneurs of the personal computer revolution. Gates has been criticized for his business tactics, which have been considered anti-competitive, an opinion which has in some cases been upheld by the courts. In the later stages of his career, Gates has pursued a number of philanthropic endeavors, donating large amounts of money to various charitable organizations and scientific research programs through the Bill & Melinda Gates Foundation, established in 2000.

Kanye Omari West ( /ˈkɑːnjeɪ/; born June 8, 1977) is an American musician, film director and fashion designer. West first rose to fame as a producer for Roc-A-Fella Records, where he eventually achieved recognition for his work on Jay-Z's album The Blueprint, as well as hit singles for musical artists including Alicia Keys, Ludacris, and Janet Jackson. His style of production originally used pitched-up vocal samples from soul songs incorporated with his own drums and instruments. However, subsequent productions saw him broadening his musical palette and expressing influences encompassing '70s R&B, baroque pop, trip hop, arena rock, folk, alternative, electronica, synthpop, and classical music.

West released his debut album The College Dropout in 2004, his second album Late Registration in 2005, his third album Graduation in 2007, his fourth album 808s & Heartbreak in 2008, and his fifth album My Beautiful Dark Twisted Fantasy in 2010. West released a collaborative album, Watch the Throne with Jay-Z in 2011, which is the duo's first collaborative album. His five solo albums, all of which have gone platinum, have received numerous awards and critical acclaim. As of 2012, West has won a total of eighteen Grammy Awards, making him one of the most awarded artists of all-time. All albums have been very commercially successful, with My Beautiful Dark Twisted Fantasy becoming his fourth consecutive No. 1 album in the U.S. upon release. West has had 5 songs exceed 3 million in digital sales as of July 2011, with "Gold Digger" selling 3,086,000, "Stronger" selling 4,402,000, "Heartless" selling 3,742,000, "E.T." selling over 4,000,000 and "Love Lockdown" selling over 3,000,000 placing him third in overall digital sales of the past decade. He has sold over 30 million digital songs in the United States making him one of the best-selling digital artists of all-time.

Stayve Jerome Thomas (born September 8, 1980), better known as Slim Thug, Boss Hogg or Thug Boss, is an American rapper. He gained mainstream attention for his contribution to the popular single from rapper Mike Jones, "Still Tippin'".

Slim Thug grew up in Houston's Northside neighborhood of Homestead/Scenic Woods. Slim says that his rap name come from the fact that as a teenager, he was very tall and skinny before he filled out.^{[citation needed]} He stands 6'6" tall. The Thug part comes from people's assumptions of him due to his fresh braids and sunglasses.^{[citation needed]} At age 17, he performed freestyle raps at local high school parties. He began his rap career with Swishahouse in the late 1990s. After realizing how much money he could make distributing his own mixtapes, he parted ways with Swishahouse on good terms and formed his own independent label, Boss Hogg Outlawz. Thomas bought two record stores and worked in real estate.

Slim Thug's debut album with Star Trak Entertainment & Interscope Records, Already Platinum, was released in July 2005 after many delays. It premiered on #2 on the Billboard 200 albums chart and sold 130,000 copies in its first week. Singles included "3 Kings" (featuring T.I. and Bun B), and "I Ain't Heard of That" (featuring Pharrell and Bun B). Slim Thug appeared on Still Tippin' with Mike Jones and Paul Wall, Beyoncé Knowles's #1 single "Check on It" and Gwen Stefani's "Luxurious". With the Boss Hogg Outlawz, Slim Thug released three albums, Boyz N Blue (2004), Serve & Collect (2007) and Back by Blockular Demand: Serve & Collect II (2008). He left Star Trak & Interscope Records in 2008.