A motto (Italian for pledge, sentence; plural: mottos or mottoes) is a phrase meant to formally summarize the general motivation or intention of a social group or organization. A motto may be in any language, but Latin is the most used. The local language is usual in the mottoes of governments. In informal ways, it can be a rule or slogan someone follows, or lives their life by.

In heraldry, a motto is often depicted on the shield or else above the crest as in Scots heraldry.

In English heraldry mottoes are not granted with armorial bearings, and may be adopted and changed at will. In Scottish heraldry mottoes can only be changed by re-matriculation, with the Lord Lyon King of Arms. Although very unusual and perhaps outside standard heraldic practice, there are some examples of the particular appearance of the motto scroll and letters thereon being blazoned.

A canting motto is one that contains word play. For example, the motto of the Earl of Onslow is Festina lente, punningly interpreting on-slow (literally "make haste slowly").

Dwayne Michael Carter, Jr. (born September 27, 1982), better known by his stage name Lil Wayne, is an American rapper. At the age of nine, Lil Wayne joined Cash Money Records as the youngest member of the label, and half of the duo, The B.G.'z, with B.G.. In 1997, Lil Wayne joined the group Hot Boys, which also included rappers Juvenile, B.G., and Young Turk. Hot Boys debuted with Get It How U Live! that year. Lil Wayne gained most of his success with the group's major selling album Guerrilla Warfare, released in 1999. Also in 1999, Lil Wayne released his Platinum debut album Tha Block Is Hot, selling over one million copies in the U.S.

Although his next two albums Lights Out (2000) and 500 Degreez (2002) were not as successful (only reaching Gold status), Lil Wayne reached higher popularity in 2004 with Tha Carter, which included the single "Go D.J." Wayne also appeared on the Destiny's Child top ten single "Soldier" that year. In 2005, the sequel to Tha Carter, Tha Carter II, was released. In 2006 and 2007, Lil Wayne released several mixtapes and appeared on several popular rap and R&B singles. His most successful album, Tha Carter III, was released in 2008 and sold over 1 million copies in the U.S. its first week of release. It included the number-one single "Lollipop" featuring Static Major. It also includes the singles "A Milli" and "Got Money" featuring T-Pain and won the Grammy Award for Best Rap Album.

Kana Nishino (西野 カナ, Nishino Kana^?, born March 18, 1989 in Matsusaka, Mie, Japan) is a J-Pop singer and lyricist signed with SME Records' Newcome Inc. She debuted on February 20, 2008, with the single "I". CNN said that she was the favorite singer of teenage girls in Shibuya, Tokyo, signalling Sony's jump on the bandwagon effect started by Avex.

Nishino studied English from an early age, and went to America twice. She became interested in various genres of music, including hip-hop, R&B and reggae, but she also enjoyed Japanese literature, and started singing Japanese folk songs. Her dream of becoming a singer started in junior high school. When she was 16, her mother secretly sent a demo tape of hers to the Miss Phoenix Audition, and she was rated the top singer entrant out of approximately 40,000 applicants. A year later in 2006, she was signed to SME Records.

In 2007 while preparing to be a singer, she was also studying English literature at college. At the time she met Australian duo Nervo, who offered Nishino a song called "I Don't Wanna Know" for use in her music project. Nishino rewrote the song's lyrics into Japanese herself, and re-titled it "I". Since her debut, she had done most of the lyrics herself. She had no experience of writing lyrics before until her debut, debut single "I" Coupling "Just a friend" was the first lyricist to work. Her writings are mostly from experiences or heard from friends, and deliberation rewritten many times. Every time after hearing some songs, the listenings will become visible color which is like color, the movie phrase​​, and have finally turn into script and act like filmmaking.