KMLB

KMLB (540 AM) is a radio station broadcasting a talk radio format. Licensed to Monroe, Louisiana, USA, the station is currently owned by Holladay Broadcasting. The current schedule includes America's Morning News, Rush Limbaugh, Sean Hannity, Moon Griffon, Michael Savage, Dave Ramsey, Art Bell, and George Noory

History

KNOE was founded in 1944 by former Governor of Louisiana James A. Noe.

In November 1948, the Federal Communications Commission approved a frequency shift for KNOE from 1230 kHz to 1390 kHz with a concurrent increase in power from 250 W to 5 KW. At that time, the station was an NBC affiliate.

Noe's son, James Albert "Jimmie" Noe Jr., ran KNOE along with its FM and TV sister stations for almost four decades. When Jimmie Noe died from cancer in 2005, the remaining family members agreed to place the stations up for sale and exit broadcasting. In November 2006, the Noe family reached an agreement to sell this station to Clay Holladay's Holladay Broadcasting; the following year, its other stations would be sold, with KNOE-FM sold to another Holladay subsidiary, Radio Monroe; and KNOE-TV sold to Hoak Media Corporation.