Best Publisher, Best Editorial Team, Best Tablet Publication – The Mail & Guardian (http://mg.co.za/), a South African publisher, has won three categories at the 2013 Bookmarks Awards. The award, presented for the past six years by the Digital Media and Marketing Association (DMMA) in South Africa, recognizes “excellence in digital”. The Mail & Guardian is Read more…
Mxit, the mobile social network with a user base of approximately 6.5 million monthly active users in South Africa, has joined the Digital Media and Marketing Association (DMMA). The move not only allows the mobile giant to have the weight of the official industry body behind it – it will also enable the DMMA to Read more…
Google now offers AdWords advertisers the opportunity to reach an even more targeted market through a new feature called remarketing. What’s Remarketing? As the name suggests, it’s a feature that allows you to market to people who’ve already visited your site, so you are marketing to them for a second time around – just in Read more…
Two non-executive board members have joined the Digital Media and Marketing Association (DMMA), representing key players in the market – media planners and mobile – with the purpose of strengthening ties with these important stakeholders. Jarred Cinman, Chair of the DMMA, explains: “Our aim is to support media planners in directing adspend towards digital, and Read more…
The Creative Circle Digital quarterly winners are: Digital 1. Mondelez/Halls “Breath Deep. Make Your Move” – Ogilvy & Mather CT 2. Appletiser/Slender Can “A New Spin on Things” – TBWA/Tequila Jhb 3. Samsung/Mobile App. “Galaxy Experience” – Gloo Comments from Digital Chair – Nicholas Wittenberg, Ogilvy (CT): I felt there were some pretty strong Read more…