Victoria coach Greg Shipperd denies season is over after three straight losses.

Victoria coach Greg Shipperd at training at the MCG. Picture: Colleen Petch. Source: News Limited

The Vics, the powerhouse of the competition in Shipperd's 10 years at the helm, find themselves in the uncustomary position after three consecutive outright defeats, the most recent a 181-run loss to fellow battler Queensland on Wednesday.

While Shipperd concedes his team has performed well below expectations, he says the season is "far from lost" and his charges were still giving their all with four games remaining after the Big Bash League season.

"I believe they're listening, still, absolutely," he said.

"They're working really hard off the field, but just not getting the results we've all come to expect.

"We've had three really ordinary efforts by our batting unit ... and we've generally lacked penetration with our bowling.

Glenn Maxwell is dejected after falling to Ben Cutting. (Photo by Chris Hyde/Getty Images) Source: Getty Images

"But there's intent, there's effort, and, obviously right now, a lot of disappointment and frustration along with that.

"We're all in it together and we're working as hard, if not harder, than we ever have."

In Shipperd's tenure, from early 2004, Victoria has the most Shield points, the equal number of titles and has produced the most Australian players.

But he said "dynasties don't last" and the next 3-5 seasons would be a building phase again.

"We're at the point where we have to find out who can improve and take the next step, to learn who our real fighters are," he said.

Luke Pomersbach dispatches the ball in front of Matthew Wade. (Photo by Chris Hyde/Getty Images) Source: Getty Images

"But that absolutely doesn't give anyone a free pass for us to lose games - that's not what we're about."

Shipperd said the challenges presented by tight schedules and changes between formats were tougher to overcome when players were battling to find form.

"It's easy to go through the stats and probably find a player or two who are struggling.

"And we're not about finding excuses, we need to work hard through these things ... but one of the key things we've got to do is find a way to shuffle between the forms, especially when they spend so much time in other forms then come into (four-day cricket) cold."

Shipperd said "occasional" Cricket Australia overtures into team selection were "what we signed up for" and had no bearing on performances.

"We are here to produce cricketers who can play for Australia. If that means we have to occasionally alter things to help achieve that, then that's fine.

"Nobody is guaranteed a game. We put the best team we can to win that game on the field.

"One of the key challenges we face is building depth to cover the absences when players are called up.