Guvera is a new breed of online music download and streaming service that allows members to download and stream music for free, and artists get paid.

Guvera offers members 100% DRM Free 256kbs MP3 music downloads paid for (or sponsored) by brands from a large music catalogue available to members in Australia and the United States.

Guvera has launched offering music content to members and plans to expand it's free digital downloads and streaming to include movies and TV shows.

Guvera was established to provide a revolutionary solution to the illegal downloading of copyright digital content, while simultaneously addressing the desire for marketers to use a more targeted advertising medium to engage customers than is currently available. Guvera has developed the technology to provide a new e-commerce model for digital content to be bought and sold while members receive content for free and the artists get paid.

Currently Guvera has more than 3 million songs available for download and streaming. Guvera has signed licensing agreements with Universal Music Group, EMI, Orchard, InGrooves, IODA, Mushroom/Liberation, Shock Entertainment, Valleyarm, the Australian Performing Rights Association, and several rights bodies: APRA, AMCOS, BMI, Rightsflow, SESAC AND ASCAP, enabling it to deliver free streams and downloads via its website.

Claes J M Loberg (born 1 January 1970) is a Swedish born Technology Entrepreneur who started the music streaming and downloading service Guvera, and currently serves on its Board.

Claes was interviewed in 2011 by Fox Business in New York City after his company Guvera was ranked by Billboard Magazine as one of the years top music startups in the USA.

Claes was listed in Ernst & Youngs 2011 Entrepreneur of the year after winning the Technology category in Australia

Claes Founded his first company Hyro.com in 1994, which is now listed on the Australian stock exchange (ASX:HYO) and ranked as one of the biggest IT and web development companies in Australia with offices in China, Thailand and Australia.

Claes Loberg was born in Sweden on January 1, 1970 and educated in fine arts at Lunds University Sweden, Business & Leadership at London Business School United Kingdom, and International Business at QUT Brisbane Australia (but has not yet completed his degree).

In 2008 Claes Loberg, Brad Christiansen and Darren Herft set up Guvera Limited in Robina, Australia. In January 2010 the company launched its legal music streaming and download service Guvera. Claes Loberg currently serves as its Director of Innovation and on its board of directors.

Aaron Dontez Yates (born November 8, 1971), better known by his stage name Tech N9ne (pronounced "Tech Nine"), is an American rapper from Kansas City, Missouri. In 1999, Yates and Travis O'Guin founded the record label Strange Music. Throughout his career, Yates has sold over one million albums and has had his music featured in film, television, and video games. In 2009, he won the Left Field Woodie award at the mtvU Woodie Awards.

His stage name originated from the TEC-9 semi-automatic handgun, given to him by rapper Black Walt due to his fast rhyming style. Yates later applied a deeper meaning to the name, claiming that it stands for the complete technique of rhyme, with 'tech' meaning technique and 'nine' representing the number of completion.

Aaron Dontez Yates was born on November 8, 1971 in Kansas City, Missouri. He began rapping at a very early age, and would rap the letters of his name in order to remember how to spell it. He never met his father, and his mother suffered from epilepsy and lupus when he was a child, which emotionally affected him and inspired him to "search for God." He would wander around abandoned buildings with his best friend, Brian Dennis, hoping to catch a ghost on film. In 2003, Dennis was shot and killed by his girlfriend's ex-boyfriend, which further inspired Yates' search for a higher power, as well as giving him the drive to vent his frustrations in his music.