Energy Brands, also doing business as Glacéau, is a privately owned subsidiary of Coca-Cola Company based in Whitestone, New York City that manufactures and distributes various lines of enhanced water. Founded in May 1996 by J. Darius Bikoff with an electrolyte enhanced line of water called Smartwater, Energy Brands initially distributed its products to health food stores and independent retailers in the New York area. Adding Fruitwater and Vitaminwater to its line in 1998 and 2000, respectively, the company expanded to nationwide distribution in the early 2000s.

By 2002, the Glacéau line of waters were the top selling enhanced water brand in the United States, with the company's Vitaminwater being its best selling product. In 2006, the company earned US$350 million in revenues. The company then began its global expansion, launching its products in the United Kingdom and Australia in 2008, France in 2009 and Argentina in 2011.

Energy Brands is owned primarily by Bikoff, employees, and small investors. Rap artist Curtis Jackson—known as 50 Cent—obtained a minority share of the company as part of an endorsement deal. 30% of the equity was sold to LVMH sometime in the 2000s, which in turn sold those shares. The shares eventually were sold to India-based Tata Group in August 2006, which held the shares until May 2007 when Coca-Cola Company purchased the company as an independent subsidiary, leaving its actual operations with its existing management including Bikoff.

Kwon Ji Yong (Korean: 권지용, born August 18, 1988), better known by his stage name G-Dragon (Korean: 지드래곤), is a South Korean rapper, singer, songwriter, producer and model.

After 6 years as a trainee under the record label YG Entertainment, G-Dragon officially debuted as the leader and one of two rappers for the Korean group Big Bang. G-Dragon has been involved with writing, composing and producing many of Big Bang's tracks, including "Lies", "Last Farewell", and "Haru Haru".

He released his debut solo album, Heartbreaker (2009), which yielded the number-one single of the same name. The album went on to become one of the most successful albums of the year, garnering sales of over 200,000 copies and winning the Mnet Asian Music Awards for Album of the Year. Heartbreaker also sparked major controversies for the artist, including accusations of plagiarism. After almost a year of hiatus, G-Dragon and bandmate, T.O.P collaborated to record and release the album GD & TOP (2010). The album saw the release of three singles: "High High," "Oh Yeah," and "Knock Out," all of which have charted within the top three positions of the Gaon chart, with "High High" becoming a chart-topper.

Jessica Ellen Cornish (born 27 March 1988), better known by her stage name Jessie J, is an English singer and songwriter. Born and raised in London, she studied at the BRIT School before signing with Gut Records and striking a songwriting deal with Sony/ATV Music Publishing where she wrote for artists such as Chris Brown and Miley Cyrus.

Signed with Universal, Jessie J came to prominence following the release of her debut single "Do It Like a Dude" which peaked at number two on the UK Singles Charts. After scoring her first number one in the United Kingdom, France, Ireland and New Zealand with the song "Price Tag", she released her debut album Who You Are (2011) which charted at number two in the UK. Other releases from the album include "Nobody's Perfect", "Who's Laughing Now" and "Who You Are" which charted within the top 20 in the UK but the release of fifth single "Domino" spawned international chart success, peaking at number 6 on the Billboard Hot 100 in the US, and becoming her second UK number one. Aside from her musical career, Jessie J is currently a coach and mentor on television show The Voice UK.

J-Live (also known as Justice Allah, legal name Jean-Jacques Cadet) is an MC, DJ, and producer from New York.

J-Live first appeared on the underground hip-hop scene in 1995, when he was a freshman English major at the University at Albany, The State University of New York. His first single "Longevity" appeared on Mark Farina's Mushroom Jazz CD, and follow-up singles "Braggin' Writes" and "Hush the Crowd" garnered widespread attention, getting him printed in the "Unsigned Hype" section of The Source. This led to a record contract with Raw Shack Records. His first album, The Best Part, recorded from 1995 to 1999, featured production by Prince Paul, DJ Premier, and Pete Rock. Due to problems with his record label, J-Live left the label and the album was shelved. He moved to Payday Records, but when Payday's parent company London Records was bought from Universal Music Group by WEA, the album was again shelved. In 2001, copies surfaced as bootlegs and several were of such high quality it was rumored that J-Live himself was behind them. By the fall of 2001, The Best Part was finally officially released after five years of label problems. It was released on Triple Threat Productions, J-Live's own record label.