All the solutions marketers need. All from Adobe.

A complete set of integrated solutions helps you maximize and measure your impact in more ways than ever before.

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Marketing is changing so quickly it’s hard to be sure you’re making the most of every opportunity. Let Adobe show you the way. Our solutions offer marketers amazing new possibilities, and with training, support, and expertise from Adobe, we can help you maximize both impact and revenue.

The most comprehensive set of marketing solutions

The most comprehensive
set of marketing solutions.

Marketers finally have a complete, integrated solution for all their marketing efforts. Analytics, social, media optimization, targeting, web experience management — and now cross-channel campaign management with Adobe Campaign — Adobe Marketing Cloud does it all.

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We bring the data together to give you the insights you need.

 

Marketers are becoming strategic leaders within their organizations, and now they have the tools to find and maximize every opportunity. Adobe Marketing Cloud pulls all your data together — including email, point-of-sale, CRM, third-party data, and more. With a single source of truth, you’ll have powerful new ways to monitor and adapt campaigns, accurately assign attribution, and make informed decisions based on powerful, predictive logic.

We bring the data together to give you the insights you need.

Built for marketers. Used by market leaders.

  • Retail

    "At Lenovo, my executive team challenged the Global Business Intelligence practice to provide an 8x return on investment for every dollar invested. Because of combining Adobe Analytics with the Adobe Target solution, for every one dollar invested, we were able to provide a 12x return on that investment. At that point in time, it was pretty clear how important the optimization and analytics program was."

    Lenovo
    Ashish Braganza
    Senior Manager of Global Business Intelligence (GBI), Lenovo
    Lenovo
  • Financial services

    "We wanted to do more to provide a premium customer experience. Adobe Marketing Cloud offered us the opportunity to gather more granular data, faster, and make more meaningful changes online."

    Paolo Giambertone
    Paolo Giambertone
    Head of web, ING Direct
    ING Direct
  • Media & Entertainment

    "What I like about Adobe Analytics is the ability to bring the information to our users ... you can actually take away some of the work that we like to call the report monkey part of our jobs. The dashboards are much easier to build; people can build them on their own and get the information they need to inform their decisions."

    Rhoda Ingberman
    Rhoda Ingberman
    Director customer insight, The Economist
    The Economist
  • High Tech

    "Adobe Marketing Cloud allows us to create a digital experience that delivers relevant information to our customers at all times—by industry, by LOB, by geography, and more,"

    Shawn Burns
    Shawn Burns
    Global vice president, Digital Marketing, SAP
    SAP
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Analyst report
Adobe named a Leader in web content management.
CMO.com

The latest digital trends, thought-provoking commentaries, and industry insights from over 150 leading sources. Curated by Adobe.

 

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Adobe Digital Index

Adobe Digital Index reports provide unbiased data, compiled by Adobe, about industry benchmarks for digital advertising, video, device adoption, and other emerging digital marketing trends.

 

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