WBRU is a commercial alternative rock radio station in Providence, Rhode Island that broadcasts on 95.5 FM. It was the first student-owned-and-operated campus radio station in the United States when it started as the Brown Network at Brown University in 1936. Its transmitter is located in Providence.
History
Beginnings
Founded by two freshmen at
Brown, David Borst and George Abraham, the first broadcast of the Brown Network was transmitted on November 30, 1936, from Abraham’s room. He originally conceived of the idea as a way to share his record collection and serve as a personal disk jockey for his friends. By the next year, he had installed wires through the trees on campus, assigning students in various dormitories to act as “section managers” who would receive the signal on their receiver and transmit it to the rest of the building.
The New England Hurricane of 1938 destroyed most of the wires in the trees and Borst and Abraham were forced to move the wires into the steam tunnels beneath the campus. In February 1940, the Intercollegiate Broadcasting System was formed by 13 colleges, and it held its first meeting at Brown.
The '60s and '70s
In 1962, the Brown Broadcasting Service (BBS) was established as a separate entity from the University and in 1965, the BBS was donated a commercial FM license (WPFM) from
The Outlet Company, a local department store chain and licensee of Providence stations WJAR 920 AM and WJAR-TV channel 10 (NBC). BBR was then split into two stations: WBRU-AM and WBRU-FM. WBRU-AM continued to broadcast locally as a
carrier-current station (distributed through Brown's electrical system) and operated as the training station for WBRU-FM.
During the 1970s, WBRU-FM broadcast at 20,000 watts on 95.5 FM and established itself as the principal progressive rock (aka, album-oriented rock or AOR) station in Rhode Island and southern New England. Attempts to boost the signal to 50,000 watts with a transmitter on the Sciences Library failed because of the interference it caused to sensitive scientific equipment, but the station was making plans to move its transmitter to the WPRO-FM transmitter location and increase power to 50,000 watts. This could not be done until 2009 because public TV station WSBE-TV's analog TV antenna currently occupies the tower space where WBRU plans to put its broadcast antenna. WSBE is locating its digital antenna at the WJAR-TV antenna tower in Rehoboth, Massachusetts.
Switch to alternative format
In 1988, WBRU switched its format to
modern rock and has remained in that format ever since, although leaning towards playing newer artists and artists of the
indie rock genre.
WBRU was also frequently named one of the best radio stations in the country by numerous trade magazines such as Billboard and Rolling Stone (which named it best radio station in the country in a medium size market three years in a row, the only radio station ever to achieve that).
The station is part of the Providence music scene, and has been instrumental in introducing to the area alternative bands such as Nirvana, Pearl Jam and countless other important bands. It was among the first radio stations in the United States to play Ben Folds Five and Talking Heads. Kurt Cobain's last radio interview before his death was on WBRU.
Between April 17 and April 21, 2006, WBRU played their entire music catalog by title from A-Z, starting at 5:30 p.m. with "About a Girl" by Nirvana on the 17th and ending around 11:15 on the 21st with "Zombie" by The Cranberries. The songs ranged from new music (by such bands as Panic! at the Disco and Zox), 1980s and 1990s pop rarely played by the station (such as Right Said Fred's "I'm Too Sexy") and classic punk (i.e. Sex Pistols and New York Dolls).
On June 15, 2006, the station began streaming live online.
WBRU aired its first voicetracked break at 5:17 PM on November 15, 2010, during the Afternoon BRU with Corey and Cato.
World premieres
In 2006, WBRU was the first U.S. radio station to play "
Supermassive Black Hole" by British band
Muse and played the
Beck single "
Cellphone's Dead" before its release until
Interscope Records filed a cease and desist order against the station.
In 2007, WBRU premiered the Smashing Pumpkins new single "Tarantula" only 15 minutes after KROQ-FM world premiered it, becoming only the second station in the country to play it and the first to play it twice when they played it a second time immediately afterwards.
In 2008, WBRU was the first station in the country to air "I Will Possess Your Heart" by Death Cab For Cutie, which it did at approximately 1:30 p.m. on March 18, 2008.
In 2009, WBRU was the first station to debut Say Anything's new single "Hate Everyone." The single premiered at approximately 3:30 p.m. on August 17, 2009. The band's lead singer Max Bemis also premiered the song "Crush'd," playing acoustic in studio.
Brown Student Radio (BSR)
In 1997, WBRU's carrier-current AM station split off and became Brown Student Radio (BSR)--broadcasting on
WELH-FM (88.1), a license owned by The Wheeler School. BSR currently broadcasts continuously online,
and from 9:00 p.m. until 3:00 a.m. on WELH. In 2003, BSR added a
community radio element to its mission, incorporating community members as programmers and volunteers alongside students.
Governance
-owned building from which WBRU broadcasts and is headquarted]]
WBRU-FM is one of the few college radio stations that operates on a commercial basis. It receives no funding from Brown University, while still being staffed by Brown students. There are several professional staff members who work with the students, but the station is jointly governed by a body called the Station Membership, which consists only of student members, and a Board of Directors, chiefly made up of station alumni along with the student General Manager.
Programming and formats
Today, WBRU is known for playing
alternative rock,
hip-hop and
jazz music. Jazz is played during the early hours of weekday mornings with the exception of Tuesday mornings which is traditionally
blues and Thursday mornings, when
alternative hip hop was, for a time in late 2009, played in addition to jazz. The station's regular alternative format is played in place of jazz on Friday night/Saturday morning. Hip-hop, soul, gospel, funk, and other genres related is played all Sunday and branded as The 360 Black Experience.
Reggae is played early Monday mornings. The rest of the time is devoted to alternative rock, with a strong leaning towards
indie rock music, which is often not played by larger market alternative stations.
Buddy FM prank
On March 29, 2006, WBRU claimed to be sold to Initech (a reference to the 1999 film
Office Space) and changed the format of the station from alternative rock to "
Buddy FM" - a variety hits format similar to the
Jack format that had emerged at stations around the country. WBRU "signed off" on 4:57PM March 31, 2008, cutting out 10 seconds before the end of what they proclaimed to the final song played by the station,
Good Riddance (Time of Your Life)" by
Green Day and was replaced by dead air until 5:02PM, switching to "Buddy FM" with "
The Sign" by
Ace of Base. The hoax was complete with telling
radio sweepers done in-studio. Some examples included: "Buddy FM: hits of the '70s '80s '90s and today... and the 1940s... and the 1850s...", and mentions that the station was "fun for the whole family" after which the station played "
Me So Horny" by
2 Live Crew. Local network television affiliates
WJAR and
WLNE reported that WBRU had been sold without gaining confirmation about the story.
It was later found out to be an April fools joke, and, as of noon on April 1, 2006, WBRU had "regained" control of their radio station and began playing their normal playlist once again. Later that day, they confirmed that they were back to being WBRU, and that Buddy FM was no longer functioning.
This is not the first time that this April fools joke had been pulled at the station, but it was the first time it had been taken to this extent. Previous April Fools Days featured similar pranks by WBRU DJs, announcing that the station would be switching formats, but the joke was usually only kept up for a couple of hours.
Radio schedule
The station runs several different features on the station. Some of them include
12 Cuts Above the Rest - 7:00PM, Fridays. The Top 12 songs on the station as voted by listeners
The List, 7:00PM, Monday through Thursday. A themed countdown of songs, such as Top 50 Warped Tour Bands or Top 95 One Hit Wonders.
The CD Scramble - 8:00AM. A contest to see if someone can identify a scrambled song.
Essential Albums 3:00PM, Monday through Thursday. An essential and important album to alternative rock.
Home BRU'd. Weekdays at 9:00PM. Features Six songs by bands from Rhode Island and the neighboring area. Formerly aired 12:00 AM, Monday through Wednesdays
The 95 Minute Retro Lunch. 12:00PM, Monday through Friday. Request hour of alternative rock of the 1980s and 1990s. Expanded to the five hour "Retro Brunch" on Saturday.
Exposure: 11:00PM Monday through Thursday. an hour of approximately 11-12
indie rock or
electronica songs not currently on the WBRU playlist and personally selected by the DJ currently on shift. In early August 2010, this program was expanded from Wednesdays to Monday through Thursday and merged with the similar Nine O'Clock News program.
Timeline of notable events
1936 - First broadcast of the Brown Network
1940 - The newly-formed Intercollegiate Broadcasting System holds its first meeting at Brown
1948 - WJAR-FM signs on (May 10)
1950 - According to the 1950 Broadcasting Yearbook, WJAR-FM broadcasts at 20 kW
1950s- 95.5Mc. is home to WPFM, a classical music station
1962 - Brown Broadcasting Service (BBS) is established as a corporation independent from Brown University
1963 - The first BBS/WBRU constitution is written
1966 - Brown University buys WPFM & signs on WBRU (February 21)
1969 - WBRU is the first progressive rock station in the market
1971 - Attempts to broadcast at 50,000 watts failed due to interference with sensitive scientific equipment
1974 - WBRU is granted tax-exempt status
1975 - First paid professionals are hired
1976 - Station receives first Gold Record for airplay of Bruce Springsteen's "Born to Run."
1979 - WBRU moves its studio from Faunce House to 88 Benevolent Street, its current location
1981 - (October) Competitor WHJY signs on
1982 - Due to low ratings, WBRU abandons its free-form format and hires the consulting firm of Burkhart, Abrams, Michaels, Douglas to institute a tight playlist of approved songs that "test well" with the station's intended demographic.
1984 - Elvis Costello stops by with a box of records and plays DJ for an hour
1988 - WBRU adopts a modern-rock format, called "The Cutting Edge of Rock"
1992 - Student station members reverse a decision which would turn WBRU into an NPR affiliate
1993 - WBRU wins first place in the Rolling Stone Readers' Poll for best medium-sized market
1994 - WBRU wins first place again in the Rolling Stone Readers' Poll
1995 - (June) WDGE signs on and becomes a direct competitor with WBRU
1995 - WBRU wins first place again in the Rolling Stone Readers' Poll
1999 - WDGE officially signs off (due to WBRU's dominance in the market) and is replaced by WHKK
1999 - Station members vote unanimously against a joint sales agreement with Capstar Broadcasting Company
2000 - WFNX, a Boston station, extends into Providence to compete with WBRU
2002 - Competitor WKKB signs on in Middletown, RI
2004 - WFNX signs off in Providence
2004 - WKKB becomes a Spanish station
2006 - As a three-day April Fools' Day hoax, WBRU pretends to be bought-out by "Initech" who change the station's format to "Buddy FM"
2006 - On June 15, WBRU begins to stream live on the web
2006 - The station plays its entire catalog from A-Z
2007 - As its annual April Fools' Joke, the station was stuck in a time warp - 1995; and all music played was recorded before the date.
2008 - Station plays its entire catalog from A-Z again.
2008 - Red Sox games air live on WBRU when WEEI broadcasts Boston Celtics playoff games instead
Concert Promotion
WBRU Annual Rock Hunt
Every year, the radio station holds a battle of the bands, the WBRU Annual Rock Hunt, which begin around 1980 and was held every year until 1998, and was revived in 2001.
Past Winners of the WBRU Annual Rock Hunt
1980: The DC Tenz
1981: The Mundanes (featuring band member John Linnell, later of They Might Be Giants)
1982: The Schemers
1983: Critical Few
1984: no competition
1985: MX
1986: The Dames (featuring band member
Gail Greenwood, later of
Belly and
L7)
1987: Coat of Arms
1988: That'll Learn Ya
1989: Bop Harvey
1990: Jungle Dogs
1991: Superbug
1992: The Phobics
1993: Angry Salad
1994: John Monopoly
1995: Blairs Carriage
1996: unknown
1997: unknown
1998: The L.U.V.'s
1999: no competition
2000: no competition
2001: M-80 (band)
2002: Monty Are I
2003: Zox
2004: The Lingo
2005: Sasquatch & The Sick-A-Billys
2006: The Sleazies
2007: Triangle Forest
2008: It Was The Best Of Times
2009: Fairhaven
2010: The Wandas
2011: VulGarrity
WBRU Summer Concert Series
Every summer the station puts on the WBRU concert series. The shows usually feature a popular band and a few local acts opening up. Initially, there were about 10 shows per year which were free to the public and paid for by sponsor booths, but in recent years the station has started charging for these concerts and has reduced the number of shows to 3 per year. In 2010, the station resumed free single artist Summer Concert Series concerts in addition to the multiple band for-pay concerts. Past concert series include:
1996: The Cardigans
1997: Our Lady Peace; Echo & the Bunnymen; The Seahorses
1998: Candlebox and Fastball; Soul Asylum; Save Ferris; Gruvis Malt; Big Bad Voodoo Daddy
1999: Silverchair and Dovetail; The Flys and Fountains of Wayne; The Verve Pipe; Sponge; Beth Orton; Fuel and Vertical Horizon
2000: Guster; Eve 6 and SR-71; Vertical Horizon and 3 Doors Down; Catherine Wheel, Wheatus and Amazing Crowns; The Mighty Mighty Bosstones and Sum 41; Everclear; Silverchair
2001: Better Than Ezra; Rustic Overtones and Bob's Day Off; Stroke 9
2002: New Found Glory and Goldfinger; Better Than Ezra and Maroon 5; Pete Yorn and Sense Field (moved indoors to Lupo's due to rain); Trik Turner; Ash and Unwritten Law (moved indoors to Lupo's due to rain); Doves
2003: Guster and ZOX; Third Eye Blind and Hot Hot Heat; Brand New and M-80
2004: Lit, Local H and Finger Eleven; New Found Glory, The Living End and The Lingo; Lostprophets, Midtown and Monty's Fan Club
2005: The Bravery and Hot Hot Heat; Finch, ZOX and the Rx Bandits; My Chemical Romance, Alkaline Trio, and Monty Are I
2006: Guster and Blizzard of '78; Hawthorne Heights and Yellowcard; Dropkick Murphys, Madball and The Sleazies
2007: Plain White T's, The Academy Is... and Arcadia Landing; The Bravery, Shiny Toy Guns and Triangle Forest; Guster and Hello Mahalo
2008: Death Cab for Cutie and Amanda Palmer; ZOX, Badfish, Someday Providence, Hello Mahalo and Scotty Don't; Paramore, Jack's Mannequin, Phantom Planet and Paper Route; Ben Folds and Missy Higgins
2009:
Third Eye Blind and
Wild Light;
The Airborne Toxic Event,
Metric,
Cage the Elephant and
The Nightwatchman;
The Mighty Mighty Bosstones,
Ida Maria and Catch-22
2010:
AFI,
Violent Soho and
New Politics;
Fanfarlo;
Civil Twilight; Sit Down Baby; Fairhaven; Constellations; Santa Mamba;
The Wandas (canceled); Sarah Potenza and the Tall Boys;
OK Go;
Coheed and Cambria,
The Dear Hunter and
Manchester Orchestra
2011: Santa Mamba,
Young the Giant,
Deer Tick, Sleeper Agent,
Viva Brother, VulGarity,
The Wandas
WBRU Birthday Bash
The station also has their Birthday Bash concerts in November to celebrate the station's anniversary. In 2007, the Birthday Bash was split from one concert to multiple concerts throughout November. Previously, the only time it was split was in 2001 where two concerts were held. Past Birthday bashes include :
1994: Stabbing Westward, Hole, Weezer and Sheryl Crow
1995: Lisa Loeb, Ben Folds Five and Everclear
1996: Superdrag, Republica, Soul Coughing, Local H, Luscious Jackson, G. Love and Special Sauce, The Lemonheads, Goldfinger and Fun Lovin' Criminals
1997: Letters to Cleo, Ben Folds Five, Catherine Wheel, Everclear, Sneaker Pimps, Days of the New, Blink-182 and Ben Harper
1998: Placebo, Cracker, Local H, Everlast, Marcy Playground, Big Bad Voodoo Daddy, Godsmack and Eels
1999: G. Love and Special Sauce, Vertical Horizon, Guster, Primus, Our Lady Peace, Foo Fighters, Run-DMC, Staind, Kid Rock, Tori Amos and Marcy Playground
2000: Orgy, Disturbed, Dexter Freebish, VAST, Linkin Park and Collective Soul
2001: Tantric, 311, Adema and Lit; Coldplay, Remy Zero and Delta Clutch
2002: SR-71, Ash, Ok Go and Box Car Racer
2003: The Crystal Method, Rancid, Something Corporate, Yellowcard, Brand New, Kill Hannah, Story of the Year and Three Days Grace
2004: Skindred, Papa Roach, The Used, Taking Back Sunday, Lit, Coheed and Cambria, M-80 and Presidents of the United States of America
2005: Zox, Story of the Year, 30 Seconds to Mars, Morningwood and Sasquatch and the Sick-a-Billys
2006: My Chemical Romance and Say Anything
2007: Avenged Sevenfold and Operator; Papa Roach and 10 Years; Against Me! and Sage Francis; Silversun Pickups, Triangle Forest and Steel Train; Cake and Detroit Cobras
2008: Shiny Toy Guns; Girl Talk and Senior Discount; Mindless Self Indulgence and Leathermouth
2009:
Passion Pit;
Monty Are I;
AFI and
Gallows;
Silversun Pickups and
Cage the Elephant
2010:
Guster and
Jukebox the Ghost;
The Wandas;
Neutral Nation;
Motion City Soundtrack,
Say Anything and
Saves the Day;
Matt & Kim and Javelin
News department
WBRU has a full news department, with sports news and entertainment news divisions. For 2007 they won the Massachusetts/Rhode Island Associated Press awards in the college division for Best Web Site, Best Investigative Reporting, Best Breaking News, Best Feature Reporting, Best Continuing Coverage, Best Sports Program, and Best Use of Sound, and the award for News Station of the Year.
Notable alumni
WBRU staff members have gone on to excel in a variety of areas. They include:
Christiane Amanpour, CNN Foreign Correspondent
Ralph Begleiter, former CNN correspondent and Distinguished Journalist in Residence, University of Delaware
Chris Berman, anchor, ESPN and ABC Sports
Lisa Birnbach, author
Monica Brady-Myerov, radio news reporter WBUR
Karyn Bryant, former MTV VJ, television personality, actress
Andy Fisher, president of Cox Television
Ben Harvey, TV and radio host, Here! (TV network) and formerly WXRK, New York city
Stephen Hill, executive VP of programming at BET
Tom Hunter, former president, MTV, Latin America
George Hyde, RAB Executive Vice President
Nancy Josephson, Co-President of International Creative Management
Jonathan Klein, president, CNN/U.S.
Josh Klemme, Vice President, Tenth Street Entertainment, Manager: Steven Tyler, Buckcherry, Blondie, Papa Roach, Jet, Drowning Pool, Cold, Crossfade
Bill Lichtenstein, journalist, filmmaker and president, Lichtenstein Creative Media
Doug Mayer, producer, Car Talk on NPR
Aaron Schatz, ESPN.com NFL analyst and founder of Football Outsiders
Jane Spencer, Pulitzer Prize-winning journalist, Wall Street Journal
Alison Stewart, daytime anchor for MSNBC
Rob Tannenbaum, music editor of
Blender magazine and creator of
What I Like About Jew
Peter Tannenwald, attorney
Matt Wald, reporter, New York Times
Ben Weiser, reporter, New York Times
Manuel "The Wizard" Diaz, Jr., DJ, KCRH 89.9 and 106.9 FREE FM
Dick Wingate, former SVP A&R; PolyGram Records, SVP Marketing Arista Records, SVP Content & Programming Liquid Audio, Chief Content Officer, Nellymoser, Inc.
Notes
# Mitchell, Martha. (2003). "
WBRU."
Encyclopedia Brunoniana.
# Schwartzapfel, Beth. (January/February 2006). "
Radio Heads."
Brown Alumni Magazine.
References
External links
WBRU official website
WBRU Alumni of the 1960s
Buddy FM audio--April fools prank
List of F.M. stations in the U.S. in 1950
List of F.M. stations in the U.S. in the summer of 1958
Category:Brown University organizations
BRU
Category:Modern rock radio stations in the United States