Look

Look or The Look may refer to:

Businesses and products

Film and television

Magazines

Music

Look (company)

Look is a French manufacturer of high-end ski bindings, bicycle frames, equipment, and apparel.

History

Established in Nevers, France in 1951, Look was originally a ski equipment manufacturer. The company produces bindings under its own name and others such as Rossignol and Dynastar. The partnership with Rossignol (which later merged with Dynastar) made Look a leading binding manufacturer along with the Marker brand. Look pioneered a new binding, that set it apart from Marker in freestyle. This was branded with the pivot system (FKS for Rossignol). Following a change in ownership, it was replaced in 2008 with the PX series.

In the 1980s Look introduced a clipless pedal for cycling based on equipment for ski bindings. A spring-loaded latch on the top of the pedal held a cleat that was bolted to the sole of a shoe, a twist of the foot releasing the hold. They are called pédales automatiques (automatic pedals) in French. They were sold from 1984, and in 1985 Bernard Hinault used them to win the Tour de France. They were said to be safer and more comfortable than toe-clips. By 2000 the pedal was in widespread use on road bikes ("racing" bikes), track bikes, and mountain bikes, especially among experienced riders.

Look (modeling agency)

Look (Hebrew: לוק‎ Luk) is an modeling agency founded in 1988. Since 2005, it has been owned by Amelia Hayes. Every year the winner of Miss Israel is given a contract, together with the weekly magazine La'Isha.

People represented by Look

References

External links