Look up peta in Wiktionary, the free dictionary.

Peta can refer to:

• peta-, an SI prefix denoting a factor of 10¹⁵
• Peta, Greece, a town in Greece
• Peta, the Pāli word for a Preta, or hungry ghost in Buddhism
• Peta Wilson, an Australian actress and model
• Peta Todd, English glamour model
• Peta (MÄR), a fictional character in the manga and anime series MÄR
• Peta (cat), former resident Downing Street cat and holder of the post of Chief mouser to the cabinet office 1964-78
• Peta, the Egyptian derivative for the word Triangle

PETA is an acronym that can refer to:

• People for the Ethical Treatment of Animals, an American animal rights organization
• Pembela Tanah Air, a militia established by the occupying Japanese in Indonesia in 1943
• Pulse Ejector Thrust Augmentor, a type of pulsed jet engine

See also[link]

• Pita (disambiguation)

This disambiguation page lists articles associated with the same title. If an internal link led you here, you may wish to change the link to point directly to the intended article.

Battery Cage

Meet Your Meat is a documentary about factory farming created by People for the Ethical Treatment of Animals (PETA), narrated by Alec Baldwin,^[1] and directed by Bruce Friedrich and Cem Akin. The documentary explores the treatment of animals in modern animal agriculture (also known as industrial agriculture or factory farming). The film runs 12 minutes long.

The film documents several cases of cruelty to animals, including:

• Egg-laying hens live in crowded cages, six or seven hens to one battery cage the size of a file drawer.
• Cattle are castrated, their horns are ripped off, and third-degree burns (livestock branding) are inflicted on them, all without anesthetic.
• Cows used for their milk have their babies stolen from them shortly after birth. These calves are sent to veal farms.
• Chickens bred and drugged to grow so quickly that their hearts, lungs, and limbs often can't keep up.
• Mother pigs (sows) are confined to gestation crates that are so small that the pigs cannot turn around or even lie down.
• Chickens' and turkeys' beaks are burned or cut off without anesthetic.

Hogs in a factory farm

Meet Your Meat helped influence Burger King to adopt more humane policies.^[1][2]

See also[link]

• The Meatrix - a multiple award-winning short animated film that criticizes the methods of industrial agriculture and factory farming.
• Earthlings - a documentary about human dependence on animals for pets, food, clothing, entertainment, and use in experimentation.
• Feedlot
• Debeaking
• Animal rights
• Veganism

References[link]

External links[link]

• "Meat.org: The website the meat industry doesn't want you to see" - the website for Meet Your Meat and similar videos
• Meet Your Meat at the Internet Movie Database

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Trent Reznor
Background information
Birth name	Michael Trent Reznor
Born	(1965-05-17) May 17, 1965 (age 47) Mercer, Pennsylvania, U.S.
Genres	Industrial rock, industrial metal, post-industrial, dark ambient, alternative rock, experimental rock
Occupations	Musician, songwriter, sound designer, record producer, film score composer
Instruments	Vocals, guitar, piano, synthesizer, mellotron, keyboards, bass guitar, saxophone, cello, double bass, drums, tuba, sousaphone, harmonium, marimba, pan flute, harpsichord, vibraphone, swarmatron
Years active	1982–present
Labels	The Null Corporation, Nothing, Interscope, Universal, TVT
Associated acts	Option 30, The Innocent, Exotic Birds, Nine Inch Nails, How to Destroy Angels, Tapeworm, Atticus Ross, Marilyn Manson, David Fincher
Website	www.nin.com

Michael Trent Reznor (born May 17, 1965) is an American singer–songwriter, composer, and record producer. As both a vocalist and a multi-instrumentalist, Reznor has led the industrial rock project Nine Inch Nails beginning in 1988, and as of 2010 he and his wife, Mariqueen Maandig, are also members of the post-industrial^[1][2] band How to Destroy Angels alongside fellow composer Atticus Ross,^[1][3] with whom Reznor has scored two films. Reznor was previously associated with the bands Option 30, Exotic Birds, and Tapeworm, among others. Reznor left Interscope Records in 2007, and is now an independent recording artist.

Reznor began creating music early in his life, and cites his Western Pennsylvania childhood as an early influence. After being involved with a number of synthesizer-based bands in the mid-80s, Reznor gained employment at Right Track Studios in Cleveland, Ohio and began creating his own music during the studio's closing hours under the moniker Nine Inch Nails. Reznor's first release as Nine Inch Nails, Pretty Hate Machine (1989), was a commercial and critical success, and he has since released seven major studio releases. Outside of Reznor's chief project Nine Inch Nails, he has contributed to many other artists' albums, including Marilyn Manson and Saul Williams. In 1997, Reznor appeared in Time magazine's list of the year's most influential people, and in Spin magazine he was described as "the most vital artist in music."^[4]

Reznor, in collaboration with Atticus Ross, composed the score for the soundtrack to The Social Network, a 2010 theatrical film about the founding of Facebook. The duo won the 2010 Golden Globe Award for Best Original Score and the Academy Award for Best Original Score for their collaboration. Reznor and Ross also composed the score to the US film adaptation of the novel The Girl with the Dragon Tattoo, which was released in late 2011. Both soundtrack albums were released by The Null Corporation, Reznor's own independent record label.

Early life[link]

Reznor was born in Mercer, Pennsylvania, halfway between Pittsburgh and Erie, the son of Nancy Lou (née Clark) and Michael Reznor.^[5] After his parents divorced, he lived with his maternal grandparents, while his sister Tera lived with their mother.^[6] Reznor is a direct descendant of George Reznor, who founded the Reznor Company, a heating and air conditioning company, in 1888. The family sold the business in the 1960s.^[5][7]

Reznor began playing the piano at the age of five and showed an early aptitude for music. In a 1995 interview, his grandfather, Bill Clark, remarked, "Music was his life, from the time he was a wee boy. He was so gifted."^[8] His former piano teacher Rita Beglin said "Reznor always reminded me of Harry Connick, Jr." when he played.^[8]

Reznor has acknowledged that his sheltered life in Pennsylvania left him feeling isolated from the outside world. In a 1994 interview with Rolling Stone, he references his choices in the music industry.

However, Reznor later said, "I don't want to give the impression it was a miserable childhood."^[10]

At Mercer Area Junior/Senior High School, Reznor learned to play the tenor saxophone and tuba. He was a member of both the jazz and marching band. Former Mercer High School band director Dr. Hendley Hoge remembered Reznor as "very upbeat and friendly."^[8] Reznor also became involved in theater while in high school. He was voted "Best in Drama" by classmates for his roles as Judas in Jesus Christ Superstar and Professor Harold Hill in The Music Man. Reznor graduated from this high school in 1983 and enrolled at Allegheny College, where he studied computer engineering.^[11]

Music career[link]

Early musical projects[link]

While he was enrolled in Allegheny College, Reznor joined local band Option 30, playing three shows a week with them. After only a year of college, Reznor dropped out and moved to Cleveland, Ohio to pursue a career in music.^[8] In 1985, he joined The Innocent as a keyboardist. They released one album, Livin' in the Street, but Reznor quit after just three months. In 1986, Reznor joined local band Exotic Birds, during this time, Reznor also contributed on keyboards to the band Slam Bamboo. He also appeared with them as the fictional band "The Problems" in the 1987 film Light of Day.^[12]

Reznor got a job at Cleveland's Right Track Studio as an assistant engineer and janitor.^[13] Studio owner Bart Koster later commented that Reznor was "so focused in everything he [did]. When that guy waxed the floor, it looked great."^[8] Reznor asked Koster for permission to record demos of his own songs for free during unused studio time. Koster agreed, remarking that it cost him "just a little wear on [his] tape heads".^[8] While assembling these, the earliest Nine Inch Nails recordings, Reznor was unable to find a band that could articulate his songs as he wanted. Instead, inspired by Prince, he played all the instruments himself, except drums.^[14] This role remains Reznor's on most of the band's studio recordings, though he has occasionally involved other musicians and assistants. Several labels responded favorably to the demo material, and Reznor signed with TVT Records.^[13] Nine selections from the Right Track demos were unofficially released in 1988 as Purest Feeling; many of these songs had appeared in revised form on his 1989 debut studio album under the stage name Nine Inch Nails.

Formation of Nine Inch Nails[link]

Reznor performing at the Lollapalooza festival, 1991.

Most of Reznor's work as a musician has been as founding and primary member of Nine Inch Nails. Nine Inch Nails' debut album, Pretty Hate Machine was released in 1989. It was a moderate commercial success, and was certified Gold in 1992.^[15] Amid pressure from Reznor's record label to produce a follow-up to Pretty Hate Machine, Reznor secretly began recording under various pseudonyms to avoid record company interference, resulting in the Broken EP, released in 1992.^[16] In the summer of 1991 Nine Inch Nails was included in the Lollapalooza package tour. They later won a Grammy Award in 1993 for the song "Wish" in the Best Heavy Metal Performance category.^[17]

Nine Inch Nails' second full-length album, The Downward Spiral, entered the Billboard 200 chart in 1994 at number two,^[18] and remains the highest-selling Nine Inch Nails release in the United States.^[15] To record the album, Reznor rented and moved into the 10050 Cielo Drive mansion, site of the 1969 Manson Family murders.^[19] Reznor built a studio space in the house, which he renamed Le Pig, after the word that was scrawled on the front door in Sharon Tate's blood by her murderers.^[19] Reznor told Entertainment Weekly that despite the notoriety attached to the house, he chose to record there because, "I looked at a lot of places, and this just happened to be the one I liked most".^[19]

Nine Inch Nails toured extensively over the next few years, including a performance at Woodstock '94, although he admitted to the audience that he did not like to play large venues.^[20] Around this time, Reznor's studio perfectionism,^[21] struggles with addiction, and bouts of writer's block prolonged the production of a follow-up.^[22]

Collaboration with other artists[link]

One of Reznor's earliest collaborations was a Ministry side project in 1990 under the name of 1000 Homo DJs. Reznor sang vocals on a cover of Black Sabbath's Supernaut. Due to legal issues with Reznor's label, Reznor's vocals had to be distorted enough to make his voice indistinguishable. The band also recorded additional versions with Al Jourgensen doing vocals.^[23] While there is still debate as to which version is Reznor and which is Jourgensen, it has been definitively stated that Reznor's vocals were used in the TVT Record's Black Box Box set.^[24] Reznor sang backing vocals on Tori Amos' 1994 album Under the Pink on a track called "Past The Mission." Reznor produced Marilyn Manson's first album Portrait of an American Family (1994), several tracks on Marilyn Manson's albums Smells Like Children (1995), and Antichrist Superstar (1996), as well as the film soundtracks for Oliver Stone's Natural Born Killers (1994) and David Lynch's Lost Highway (1997). Reznor is credited for "Driver Down" and "Videodrones; Questions" on the soundtrack for Lost Highway, while another track, "The Perfect Drug", is credited to Nine Inch Nails instead. In 1998 Reznor produced a remix of Notorious B.I.G.'s song "Victory" which also featured Busta Rhymes.^[25] He also unofficially worked with Garrett Ahlstrom on "Big Black Bomb" a remix on "Burn" he stated on the spiral, "I never worked on the song but I still consider it an official mix"

Under the band name Tapeworm, Reznor collaborated over the span of nearly 10 years with Danny Lohner, Maynard James Keenan, and Atticus Ross, but the project was eventually terminated before any official material was released.^[26] The only known released Tapeworm material is a reworked version of a track called "Vacant," retitled "Passive", on A Perfect Circle's 2004 album eMOTIVe,^[27] as well as a track called "Potions," on Puscifer's 2009 "C" Is for (Please Insert Sophomoric Genitalia Reference Here).

In 2006, Reznor played his first "solo" show(s) at Neil Young's annual Bridge School Benefit. Backed by a four piece string section, he performed stripped-down versions of many Nine Inch Nails songs.^[28] Reznor featured on El-P's 2007 album I'll Sleep When You're Dead, guesting on the track "Flyentology". The accompanying music video for the song and its artwork was created by Adult Swim, who aired the music video.

Reznor co-produced Saul Williams' 2007 album The Inevitable Rise and Liberation of NiggyTardust! after Williams toured with Nine Inch Nails in 2005 and 2006. Reznor convinced Williams to release the album as a free download, while giving fans the option of paying $5 for higher quality files, or downloading all of the songs at a lower quality for free.^[29][30] Reznor was also credited as "Musical Consultant" on the 2004 film Man on Fire.^[31] The movie features six Nine Inch Nails songs.^[32] He has produced a number of songs for Jane's Addiction in his home studio in Beverly Hills. The first recordings, new versions of the early tracks "Chip Away" and "Whores", were released simultaneously on Jane's Addiction's website and the NINJA 2009 Tour Sampler digital EP.

How to Destroy Angels[link]

In April 2010, it was announced that Reznor had formed a new band with his wife, Mariqueen Maandig, and Atticus Ross, called How to Destroy Angels. The group released a self-titled six song EP digitally on June 1, 2010, with the retail edition becoming available on July 6, 2010.^[33]

As an independent artist[link]

Trent Reznor and Robin Finck, Santa Barbara, California 2009.

In May 2008 Reznor founded The Null Corporation and Nine Inch Nails released the studio album The Slip as a free digital download. In his appreciation for his following and fan base, and having no contractual obligation, he made "The Slip" available for free on his website, stating “This one’s on me.”^[34] A month and a half after its online release, The Slip had been downloaded 1.4 million times from the official Nine Inch Nails website.^[35]

In February 2009, Reznor posted his thoughts about the future of Nine Inch Nails on NIN.com, stating that "I've been thinking for some time now it's time to make NIN disappear for a while."^[36] Reznor noted in an interview on the official website that while he has not stopped creating music as Nine Inch Nails, the group will not be touring in the foreseeable future.^[37][38]

Video games[link]

The original music from id Software's video game Quake is credited to "Trent Reznor and Nine Inch Nails";^[39] Reznor helped record sound effects and ambient audio, and the NIN logo appears on the nailgun ammunition boxes in the game.^[40] Reznor's association with id Software began with Reznor being a fan of the original Doom. He reunited with id Software in 2003 as the sound engineer for Doom 3, though due to "time, money and bad management",^[41] he had to abandon the project, and his audio work did not make it into the game's final release.

Nine Inch Nails' 2007 major studio recording, Year Zero, was released alongside an accompanying alternate reality game.^[42] With its lyrics written from the perspective of multiple fictitious characters, Reznor described Year Zero as a concept album criticizing the United States government's current policies and how they will affect the world 15 years in the future.^[43]

Film composition[link]

In 2001, Reznor was asked by Mark Romanek to provide the score for One Hour Photo, but the music did not work for the film and was not used. These compositions eventually evolved into Still.^[44]

In 2009, Trent Reznor composed "Theme for Tetsuo" for the Japanese cyberpunk film Tetsuo: The Bullet Man from Shinya Tsukamoto.^[45]

Reznor collaborated with Atticus Ross to compose the score for David Fincher's The Social Network, a 2010 drama film about the founding of Facebook. Says Reznor, "When I actually read the script and realized what he was up to, I said goodbye to that free time I had planned."^[46] The score was noted for portraying "Mark Zuckerberg the genius, developing a brilliant idea over ominous undertones,"^[47] and received nearly unanimous praise across the board. On September 16, 2010, Reznor announced that the film's score would be released in October 2010 in multiple formats, including digital download, compact disc, 5.1 surround on Blu-ray disc, and vinyl record.^[48] A 5-song sampler EP was released for free via digital download.^[49] In 2011 Reznor and Ross won the Golden Globe Award for Best Original Score^[50] and the Academy Award for Original Score^[51] for this work.

On January 7, 2011, Reznor announced that he would again be working with Fincher, this time to provide the score for the American adaptation of The Girl with the Dragon Tattoo.^[52] A cover of "Immigrant Song" by Led Zeppelin produced by Reznor and Ross, with Karen O (of the Yeah Yeah Yeahs) as featured singer, was released by way of a trailer for the film. The cover extended for the entirety of the trailer and was well received by critics.^[53] Reznor and Ross were announced as nominees for the 2012 Golden Globe Award for Best Original Score for their score.

Business activity[link]

Suit and counter-suit with John Malm[link]

In 2004, Reznor's former manager John Malm Jr. filed suit in the United States district court of Ohio against Reznor for over $2 million in deferred commissions. The suit alleged that Reznor "reneged on every single contract he and Malm ever entered into", and that Reznor refused to pay Malm payments which he was contractually entitled to.^[54] Weeks later, Reznor filed a counter-suit in the U.S. District Court of New York, charging Malm with fraud and breach of fiduciary duties.^[55] Reznor's suit arose from a five-year management contract signed in the early days of Nine Inch Nails, between Reznor and Malm's management company J. Artist Management. This contract, according to the suit, was unlawful and immoral in that it secured Malm 20% of Reznor's gross earnings, rather than his net earnings, as is the standard practice between artists and their management. The suit also alleged that the contract secured this percentage even if Malm was no longer representing Reznor, and for all Reznor's album advances.^[56] The suit also described how Malm had misappropriated the ownership rights regarding Nine Inch Nails, including the trademark name "NIN".^[57] According to testimony by Malm, Reznor gave him half of the "NIN" trademark "as a gift."^[57]

Reznor stated that he began to fully understand his financial situation after tackling his addiction to drugs and alcohol.^[56] Reznor requested a financial statement from Malm in 2003, only to discover that he had only $400,000 in liquid assets. "It was not pleasant discovering you have a 10th as much as you've been told you have," Reznor told the court.^[58] Malm's lawyers, however, claimed that Malm had worked for years "pro bono", and that Reznor's inability to release an album or tour and his uninhibited spending were the reasons for Reznor's financial situation.^[59]

After a three week trial in 2005, jurors sided with Reznor, awarding him upwards of $2.95 million and returning to him complete control of his trademarks.^[58] After adjustment for inflation, Reznor's award rose to nearly $5 million.^[57]

Independence from major record labels[link]

Following the release of Year Zero, Reznor announced later that Nine Inch Nails had split from its contractual obligations with Interscope Records, and would distribute its next major albums independently. The last Nine Inch Nails release on Interscope was Year Zero Remixed, based on material from Year Zero.^[60]

Criticism of the music industry[link]

In May 2007, Reznor made a post on the official Nine Inch Nails website condemning Universal Music Group—the parent company of the band's record label, Interscope Records—for their pricing and distribution plans for Nine Inch Nails' 2007 album Year Zero.^[61] He labeled the company's retail pricing of Year Zero in Australia as "ABSURD," concluding that "as a reward for being a 'true fan' you get ripped off". Reznor went on to say that as "the climate grows more and more desperate for record labels, their answer to their mostly self-inflicted wounds seems to be to screw the consumer over even more."^[62] Reznor's post, specifically his criticism of the recording industry at large, elicited considerable media attention.^[63] In September 2007, Reznor continued his attack on Universal Music Group at a concert in Australia, urging fans there to "steal" his music online instead of purchasing it legally.^[64] Reznor went on to encourage the crowd to "steal and steal and steal some more and give it to all your friends and keep on stealin'."^[65]

Musical style and influence[link]

Reznor is a fan of David Bowie, and has cited Bowie's 1977 album Low as one of his favorite albums. Reznor has stated that he played the album constantly during the recording of The Downward Spiral for inspiration.^[10] In 1995, Nine Inch Nails and David Bowie toured as a co-headlining act on the Outside Tour. Reznor also appeared in Bowie's video for "I'm Afraid of Americans", cast as Bowie's stalker. Reznor also made several remixes for the single release of the same song, as well as a remix of "The Hearts Filthy Lesson".^[66] Reznor also states in the 2010 documentary Rush: Beyond the Lighted Stage that the band Rush had played a major part in his childhood influences. He also stated that he considered Rush to be "one of the best bands ever" and had gained a perspective on how keyboards could be introduced into hard rock after listening to their 1982 album Signals. Reznor also stated "Freddie Mercury's death meant more to me than John Lennon's" and covered Queen's "Get Down Make Love", which was produced by Paul Barker & Al Jourgensen of Ministry and released on the single for "Sin". In many interviews in Musician, Spin, and Alternative Press, Reznor mentioned The Cars, The Jesus and Mary Chain, Soft Cell,^[67] Prince, Gary Numan, and The Cure's 1985 album, The Head on the Door, as important influences. In a radio interview, Reznor stated the first song he ever wrote "Down in It" was a "total rip-off" of the Skinny Puppy song "Dig It."^[68]

Reznor's work as Nine Inch Nails has influenced many newer artists, which according to Reznor range from "generic imitations" dating from the band's initial success to younger bands echoing his style in a "truer, less imitative way".^[69] Following the release of The Downward Spiral, mainstream artists began to take notice of Nine Inch Nails' influence: David Bowie compared NIN's impact to that of The Velvet Underground.^[70] In 1997, Reznor appeared in Time magazine's list of the year's most influential people, and Spin magazine described him as "the most vital artist in music."^[4] Bob Ezrin, producer for Pink Floyd, Kiss, Alice Cooper, and Peter Gabriel, described Reznor in 2007 as a "true visionary" and advised aspiring artists to take note of his no-compromise attitude.^[71] During a rare appearance at the Kerrang! Awards in London that year, Reznor accepted the Kerrang! Icon, honoring Nine Inch Nails' long-standing influence on rock music.^[72] Steven Wilson of progressive rock band Porcupine Tree has stated that he much admires Reznor's production work, in particular The Fragile. Timbaland, one of pop music's most successful producers in recent years, has cited Reznor as his favorite studio producer.^[73]

Personal life[link]

During the five years following the release of The Downward Spiral (1994), Reznor struggled with depression, social anxiety disorder, and the death of his grandmother, who raised him. During this period of intense grief, Reznor began abusing alcohol and other drugs. He eventually became addicted to alcohol and cocaine.^[74] Five years elapsed before Nine Inch Nails' next album, The Fragile, a double CD that debuted in September 1999 at number one on the Billboard 200, selling 228,000 copies in its first week and receiving favorable reviews.^[75]

In 2001, Reznor successfully completed rehab, and eventually moved from New Orleans to Los Angeles. In a 2005 interview with Kerrang!, Reznor reflected on his self-destructive past: "There was a persona that had run its course. I needed to get my priorities straight, my head screwed on. Instead of always working, I took a couple of years off, just to figure out who I was and working out if I wanted to keep doing this or not. I had become a terrible addict; I needed to get my shit together, figure out what had happened".^[22] In contrast with his former suicidal tendencies, Reznor also admitted in another interview that he is "pretty happy".^[76] Nine Inch Nails' next full-length album, With Teeth (2005), reached number one on Billboard 200.^[77][78]

Reznor married Mariqueen Maandig in October 2009.^[79] Their son, Lazarus Echo, was born in October 2010^[80] and they are currently expecting another child.^[81]

Discography[link]

References[link]

External links[link]

Wikiquote has a collection of quotations related to: Trent Reznor

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• Official website

Mike Rowe
Born	(1962-03-18) March 18, 1962 (age 50) Baltimore, Maryland, United States
Residence	San Francisco, California
Occupation	Television host Narrator, actor, voice over actor, opera singer, activist
Website
http://www.mikeroweWORKS.com

Michael Gregory "Mike" Rowe ( /ˈroʊ/; born March 18, 1962)^[1] is an American media personality best known as the host of the Discovery Channel series Dirty Jobs. He can also be heard as narrator on a variety of series and has appeared in recurring commercials for Ford Motor Company.

Early life[link]

Rowe was born in Baltimore, Maryland to parents John and Peggy Rowe. Rowe has said in commercials for Dirty Jobs that the show is a tribute to his father and grandfather. Rowe became an Eagle Scout on January 2, 1979 in Troop 16 in Baltimore.^[2] During his service project for Eagle Scout at the Maryland School for the Blind, he read aloud to students, and he cites this as one of the reasons he became interested in narrating and writing.^[2][3] On being an Eagle Scout he said "The Eagle Award is not really meant for people who need to be dragged across the finish line. It's meant for a select few... ."'^[2]

Rowe attended Kenwood Presbyterian Church in Baltimore when he was younger; his parents still regularly attend. Rowe attended Overlea High School, where he excelled in both theater and singing under the tutelage of choir director Freddie King, whom Rowe credits for first interesting him in performing.^[4] An early stutterer, Rowe was able to overcome the handicap while in school.^[5] After graduation from high school, he attended Essex Community College,^[4] and briefly sang with the Chorus of the Chesapeake, which at the time was directed by King. He later graduated from Towson University^[6] with a degree in Communication Studies.^[7]

Rowe sang professionally with the Baltimore Opera.^[8][9] He says about this job:

I joined the opera to get my union card and meet girls. I was a saloon singer, so I went down to the Baltimore Opera and learned an aria and auditioned. I figured I'd do one show and quit. But the girls were everywhere and the truth is, the music was really decent.^[10]

Television career[link]

As host[link]

In the early 1990s Rowe was an on-air host for the shop-at-home TV channel QVC. When interviewed, Rowe relates how he got the job at QVC:

I was in the opera at the time. I walked across the street with a buddy of mine (during a performance) - we're dressed as Vikings and we have a drink. The TV is turned to QVC. ... My buddy bets me $100 I can't get a call back. So ... I crashed the audition and got a job on the spot. I basically turned the whole thing into my own stupid David Letterman show - I made fun of the callers and made fun of the products.^[10]

Rowe claims that QVC fired him three times.^[10] When told in a 2008 episode of Dirty Jobs that the gourds he was working on would be sold via QVC, he stated he was familiar with the corporation and proceeded to ad-lib a sales pitch for them.^[11]

Rowe has hosted Your New Home for WJZ in Baltimore, Worst Case Scenarios for TBS, On-Air TV for American Airlines, The Most for The History Channel, No Relation for FX,^[12] New York Expeditions for PBS, Channel 999 instructional guide for the now defunct PrimeStar satellite television service, and the CD-ROM music trivia game Radio Active (as "Bobby Arpeggio") for now-defunct Sanctuary Woods.

From 2001 to 2005 Rowe hosted Evening Magazine on KPIX-TV in San Francisco. During this time, he appeared in a news segment called "Somebody's Gotta Do It", profiling a number of unpleasant professions; this concept later grew into Dirty Jobs. Rowe's first work with Discovery included a trip to the Valley of the Golden Mummies to host Egypt Week Live!, where he explored ancient tombs live on air with Dr. Zahi Hawass, an Egyptian archaeologist.

As narrator[link]

In addition to hosting programs, Rowe has an extensive background as a narrator. His work with Discovery Channel includes narrating American Chopper, American Hot Rod, Deadliest Catch, Wild Pacific, and Ghost Lab, as well as other Discovery specials and series such as How the Universe Works, and Syfy's Ghost Hunters. Rowe has hosted the Discovery Channel's annual "Shark Week" in 2006 and 2008, along with hosting the special You Spoof Discovery, an amateur parody video special which poked fun at some of the popular series on the Discovery Channel's lineup.^[13]

On Dirty Jobs, Rowe frequently mocks his seeming omnipresence on Discovery Channel; when a segment on firefighting and salvage was unable to be completed in a single day, he assured his firefighter host that he would "send over the MythBusters ... maybe the American Chopper boys ... [to finish the job]".

Mike Rowe poses for a photo during filming at Skulls Unlimited International.

Rowe was originally tapped to be the on-screen host of the Discovery Channel's Deadliest Catch, a show about crab fishing in the Bering Sea, and shot footage aboard several crab boats in addition to narrating the series. When Dirty Jobs was picked up by Discovery, he was told to choose which show he wanted to appear in on-screen. Rowe claims he was told by Discovery that the shows would air back-to-back on the same night: "We can't have you telling us stories about six dead fishermen on camera and making a fart joke with your arm in a cow's ass".^[14] Rowe chose to host Dirty Jobs and narrate Deadliest Catch; the footage of him on the boats was not used in the series, although he did appear in a season finale of Deadliest Catch, interviewing the boat captains. Rowe hosted a related show about life on the Bering Sea, a 2007 miniseries, After the Catch.

Other narration work by Rowe includes Mystery Diagnosis, Drydock: A Cruise Ship Reborn, Southern Steel, Powertool Drag Racing, Scavengers Rock (Animal Planet), and the opening of Ghost Hunters, a Syfy series from the producers of American Chopper. Additionally, Rowe has done voiceover work for the reality television show The Ultimate Fighter and the NASCAR pre-race show for The 2009 Chase on ESPN.^[15]

On December 21, 2009, Rowe became the announcer on ABC World News with Diane Sawyer.^[16]

Additional appearances[link]

On October 7, 2007 Rowe appeared on Fox's American Dad! as the voice of a meter maid.^[17]

Rowe appeared on an episode of Sesame Street (Season 39) in a segment called "Dirtiest Jobs With Mike Rowe", which aired on October 13, 2008. Rowe visits Sesame Street to find the dirtiest job, which happens to belong to Oscar. Rowe must do all the things Oscar does. His tasks include finding and counting stinky cheese, sorting trash, and giving his pet pig, Spot, a mud bath. To Oscar's chagrin, Rowe does not want to stop, as he is having too much fun.^[18]

Mike Rowe spoke to over 70,000 scouts, leaders, and visitors at the 2010 National Scout Jamboree in Fort AP Hill, Virginia. Rowe, an Eagle Scout, spoke to the crowd about the importance of being physically and mentally clean, but emphasized the need for all scouts to get dirty.^[19]

In 2012, Rowe appeared in an episode of the ABC sitcom Last Man Standing playing the role of Jim Baxter, the brother of Tim Allen's character.

As pitchman[link]

In 1998, Rowe was the television spokesperson for Epic Pharmacy, a Baltimore-area association of independent pharmacies.

Beginning in March 2007, he was featured in several Ford Motor Company F-Series truck commercials, presented in a style similar to Dirty Jobs, including one for Ford Sync.^[20][21] In the summer of 2009, he appeared in advertisements for Ford and Lincoln-Mercury vehicles that used the tagline: "Why Ford. Why Now."^[22]

In 2008, Rowe partnered with W. W. Grainger, a Chicago-based Fortune 500 industrial supply company.

In 2010, Rowe appeared in internet spots for Motorola iDEN combined radios/mobile phones, explaining that the phones were used "by real people, for real work" as they were used for Dirty Jobs-type applications.

In 2010, Rowe partnered with Lee Premium Select Jeans and appeared in television spots wearing jeans that "make my butt look good".

On July 26, 2010, Rowe became the spokesperson for Caterpillar. Rowe will work with dealers and customers "to get a real world perspective on their jobs".^[23] These interactions will be featured at Cat dealers as well as on the Caterpillar website and mikeroweWORKS website.

In 2011, Rowe appeared with his parents in television spots for Viva paper towels.^[24]

Trade activism[link]

On Labor Day 2008, Rowe launched a website, MikeRoweWorks.com, which is focused on the decline in the blue collar trades and the crumbling state of the infrastructure. A trade resource center has been launched and provides information, resources, and forums for people interested in learning about, or pursuing a career in, the trades,^[2] as well as a new blog aggregator for the trades and construction industry called the "Trades Hub", which launched in April 2011.

On September 19, 2010, Mike Rowe and the Association of Equipment Manufacturers started a grassroots campaign called “I Make America”. The campaign aims to create jobs in the manufacturing sector by encouraging infrastructure investment and export agreements. The group argues that this will improve the economy and global competitiveness of the United States.^[25]

Mike Rowe has contributed video content to The Alabama Construction Recruitment Institute's trade-worker recruiting campaign GoBuildAlabama.com, culminating in an Iron Bowl-themed commercial broadcast on local CBS affiliates during Thanksgiving weekend 2010.^[26]

In May 2011, Rowe testified on the issue before the U.S. Senate Committee on Commerce, Science and Transportation.^[27][28]

Personal life[link]