The WWE Network is a planned cable television network owned by WWE, to be launched in 2012. The current goal is to form a "hybrid" network incorporating a traditional TV distribution model with online/mobile distribution. It was announced on the September 5, 2011 episode of WWE Raw that the WWE Network will launch sometime in 2012. It was first reported that WWE was looking to launch the network April 1, 2012. Sources are now saying that WWE is pushing back the launch of the network until November 2012.^{[citation needed]}

The WWE conducted a survey asking if people would pay between $7 and $12 per month for the WWE Network, if it were available in a package with additional channels, including the NFL Network, NBA TV, NHL Network, MLB Network, Fuel TV, and Fox Business Network.

In an email sent to WWE fans who might be interested in the WWE Network, WWE surveyed fans for their thoughts about the WWE Network showing WWE's big four pay-per-views (Royal Rumble, WrestleMania, SummerSlam, and Survivor Series) for free to subscribers. WWE issued yet another survey regarding the upcoming network – this time, asking fans if they would change cable providers in order to get the new WWE Network. The survey noted that WWE’s eight ‘secondary’ pay-per-views would be featured on the network while the “big four” (Royal Rumble, WrestleMania, SummerSlam and Survivor Series) would remain on pay-per-view. The network will also feature repeats of Raw and SmackDown, as well as footage from WCW, ECW, NWA and AWA. The WWE Network will also debut two new in-ring shows and an interactive show. Also, the WWE Network will be airing a new reality show starring some of the craziest legends in WWE history.

Vincent Kennedy "Vince" McMahon (born August 24, 1945) is an American professional wrestling promoter, announcer, commentator, film producer, actor and former occasional professional wrestler. McMahon is the Chairman, CEO and Chairman of the Executive Committee of professional wrestling promotion WWE. Upon acquiring World Championship Wrestling (WCW) and Extreme Championship Wrestling (ECW), McMahon's WWE became the sole remaining major American professional wrestling promotion (until the national expansion of Total Nonstop Action Wrestling and Ring of Honor).

As an on-camera character, he can appear on all WWE brands (though the majority of the time, he appears on Raw). McMahon plays a character known by the ring name Mr. McMahon, based on his real life persona. In the world of WWE, he is a two-time world champion, having won the WWF Championship and ECW World Championship. He was also the winner of the 1999 Royal Rumble.

Vince is the husband of Linda McMahon, with whom he ran WWE from its establishment in 1980 until she resigned as the CEO in September 2009.

Stephanie McMahon Levesque (née Stephanie Marie McMahon; born September 24, 1976) better known by her maiden name Stephanie McMahon, is an American corporate executive who is currently the Executive Vice President, Creative, for World Wrestling Entertainment,. She is also a former professional wrestling valet and occasional wrestler. She is the daughter of WWE Chairman and CEO Vince McMahon and Linda McMahon, the younger sister of Shane McMahon, and wife of WWE wrestler and executive Paul "Triple H" Levesque.

McMahon began appearing regularly on WWE in 1999 as a part of a storyline with The Undertaker. After a brief on-screen relationship with Test, she was engaged to Triple H—who she married both on-screen and later in real life—which resulted in the McMahon-Helmsley Faction storyline. She has held the WWF Women's Championship once. In 2001, she was the on-screen owner of Extreme Championship Wrestling during The Invasion. The following year, she was the SmackDown General Manager, but stopped appearing regularly on television after an "I Quit" match with her father Vince. After making part time appearances for several years, she began appearing regularly on Raw in 2008 as the Raw brand General Manager.