A record label is a brand and a trademark associated with the marketing of music recordings and music videos. Most commonly, a record label is the company that manages such brands and trademarks, coordinates the production, manufacture, distribution, marketing and promotion, and enforcement of copyright protection of sound recordings and music videos; conducts talent scouting and development of new artists ("artists and repertoire" or "A&R"); and maintains contracts with recording artists and their managers. The term "record label" derives from the circular label in the center of a vinyl record which prominently displays the manufacturer's name, along with other information.

Within the music industry; most recording artists have become increasingly reliant upon record labels to broaden their consumer base, market their albums, and be both promoted and heard on mp3, radio, etc. and of course television also, with publicists that assist performers in positive media reports to market their merchandise, and make it available via stores and other media outlets. The Internet has increasingly been a way that some artists avoid costs and gain new audiences, as well as the use of videos in some cases, to sell their products.

Ermias Asghedom, better known by his stage name Nipsey Hussle, is a West Coast rapper from Los Angeles, California.

Nipsey's first recorded mixtape, was Slauson Boy Volume 1, and soon became the name of his own record label. In 2008 Nipsey released two mixtapes, Bullets Ain't Got No Name, Vol. 1 and Vol. 2, before signing with Epic Records. In 2009, his debut single, "Hussle In The House", was released.

In 2009 he released a third mixtape, Bullets Ain't Got No Name, Vol. 3. He appeared with Drake on the song "Killer" and on the song "Upside Down" on Snoop Dogg's album Malice n Wonderland. A first studio album, South Central State of Mind, was expected in the summer of 2009 but was never released; it has been postponed indefinitely. The Marathon was released instead on December 21, 2010.^{[citation needed]}

In 2010 he appeared on the song "We Are the World 25 for Haiti". He was chosen as one of XXL Magazine's "Annual Freshman Top Ten", a selection of ten up-and-coming artists as "Most Determined" And continues to have success with the release of his new single "Feelin Myself" featuring Lloyd. The first single off The Marathon mixtape is "Keys to the City" (Produced By E.N.G. & Djay Cas). He made a guest appearance on fellow rapper YG's 2012 single "Bitches Ain't", also featuring Young Money member Tyga. It debuted on the Hot 100 at #100 and on the Heatseekers Songs chart at #11.

Miley Ray Cyrus (born Destiny Hope Cyrus; November 23, 1992) is an American actress and pop singer-songwriter. She achieved wide fame for her role as Miley Stewart/Hannah Montana on the Disney Channel sitcom Hannah Montana.

Cyrus recorded music for the soundtracks, Hannah Montana (2006) and Hannah Montana 2/Meet Miley Cyrus (2007), released by Walt Disney Records. With the success of the Hannah Montana franchise she established herself as a teen idol. In 2007, Cyrus signed to Hollywood Records to pursue a solo career. She embarked upon the Best of Both Worlds Tour the same year, in which she performed as both herself and in character as Hannah Montana. The tour was eventually turned into a high-grossing concert film titled Hannah Montana & Miley Cyrus: Best of Both Worlds Concert (2008). In July 2008, Cyrus released her first solo album, Breakout (2008), which was commercially successful.

She began her foray into film by providing the voice of "Penny" in the animated film Bolt (2008). Cyrus earned a nomination for the Golden Globe Award for Best Original Song for her performance of Bolt's theme song, "I Thought I Lost You". She also reprised her role as Miley Stewart/Hannah Montana in Hannah Montana: The Movie (2009). The Hannah Montana: The Movie' soundtrack introduced her to new audiences within country and adult contemporary markets.