CNBC Europe
Launched	March 1996
Owned by	NBCUniversal
Picture format	4:3 (576i, SDTV)
Audience share	3.1 million (estimated weekly reach, full year 2010, EMS[1])
Slogan	"First in Business Worldwide" (Since 16 October 2006)
Broadcast area	Europe, the Middle East and Africa
Headquarters	London, United Kingdom
Website	europetv.cnbc.com
Availability
Satellite
Sky	Channel 505
SKY Italia	Channel 518
Astra 19.2°E	11.597 V 22000 (DVB)
Cyfra+	Channel 105
Hispasat	12.092 V (DVB)
TV Vlaanderen Digitaal	Channel 62
MEO	Channel 210
ZON TVCabo	Channel 210
Orbit Showtime
Eutelsat 28A	11261H 27500 2/3
Freesat (UK)	Channel 210
OTE TV (Greece)	Channel 711
Cable
Virgin Media	Channel 613
UPC Ireland	Channel 204
UPC Romania	Channel 146 (digital)
KDG	Channel 840
Ziggo (Netherlands)	Channel 505
ZON TVCabo	Channel 210
Naxoo (Switzerland)	Channel 63
Cablecom (Switzerland)	Channel 151 (digital CH-D)
IPTV
TalkTalk TV	Channel 510
Tiscali TV (Italy)	Channel 518
MEO (Portugal)	210
Internet television
CNBC Plus (U.S.)	US$9.95/month or US$99.95/year[2]

CNBC Europe (referred to on air simply as CNBC) is a business and financial news television channel which airs across Europe, the Middle East and Africa. The station is based in London, where it shares the Adrian Smith-designed^[3] 10 Fleet Place building with Dow Jones & Company. Along with CNBC Asia, the channel is operated by the Singapore-headquartered CNBC subsidiary company CNBC International, which is in turn wholly owned by NBCUniversal.

As the most viewed pan-European financial TV channel according to the 2010 EMS survey, the broadcaster reaches over 100 million households across the continent.^[1] CNBC Europe produces or co-produces 7 hours of live programming each weekday, along with reports and content for its global sister stations and the outlets of NBC News.

History[link]

CNBC Europe began broadcasts in March 1996, as a wholly owned subsidiary of NBC. On 9 December 1997, the channel announced that it would merge with the Dow Jones news channel in Europe, European Business News. The merger took place in February 1998, upon which the channel then became known officially as "CNBC Europe - A Service of NBC and Dow Jones".

CNBC Europe has leaned generally on the U.S. CNBC on-air graphical look in the past. However in June 2003, it revamped a number of its programmes, taking many of them away from the U.S. formats.^[4] CNBC Europe re-launched its on-air image in September 2004, but instead of adapting the U.S. title sequences for programmes, designed all of its title sequences itself from scratch (while still using the U.S. music adopted in September 2003).

In July 2005, NBC Universal announced that it would be acquiring the Dow Jones stake in CNBC Europe, subject to required regulatory clearances. On 30 December 2005, CNBC Europe became a wholly owned subsidiary of NBC Universal.^[5] Dow Jones continues to provide content to the channel. On 1 January 2006, in line with this, the channel dropped the "A Service of NBC Universal and Dow Jones" tagline.

On 18 September 2006, CNBC Europe debuted a new graphics package, which is similar to that used by its U.S. counterpart (first seen in the United States on 19 December 2005). Like CNBC Asia (which debuted a new graphics package similar to CNBC U.S. and Europe on 30 October 2006), it elected to keep the previous theme music (CNBC Asia did so until March 2007). In addition, CNBC Europe also elected to keep its September 2004 opening titles for most programmes.

The channel adopted a new schedule on 26 March 2007 which included a new pan-regional programme, Capital Connection.^[6] New title sequences were given to Power Lunch Europe and Europe Tonight to coincide with changes to the form and content of those programmes, but unlike CNBC Asia, no other changes were made to the channel's on air look on this date (although Capital Connection uses CNBC Asia's new graphics as it is produced by that channel).

On 7 January 2008, the channel unveiled a revamped studio and new "lower thirds". The lower-third style was distinct to CNBC Europe, but adopted some elements of the CNBC U.S. style.

On 29 September 2008^[7] the channel dropped "Europe" from its on-screen name, returning to the CNBC brand it had previously used for a spell in the 1990s. This positioned the station in-line with its U.S. and Asian counterparts, which are also referred to simply as CNBC.^[8] Some minor on-screen changes were introduced to coincide with the rebrand.

On 1 December 2008 the channel relaunched its flagship programme Squawk Box Europe, with a new look not derived from CNBC U.S. at all. At the same time a third line was added to the ticker detailing general news stories.^[9]

On 15 December 2008 the channel announced that long running show Power Lunch Europe would be removed from the schedule and be replaced, in the United Kingdom and Republic of Ireland only, with a 12-week run of Strictly Money, a new programme focussing specifically on UK issues. This marks the creation of a new UK/Ireland opt-out for CNBC Europe.^[10] The new schedule aired from 12 January 2009, with Strictly Money remaining in the schedule until its cancellation in March 2011.

CNBC Europe debuted a new lower thirds, which were completely different from its sister U.S. and Asian channels, on July 27, 2009.

On 22 January 2010, the station ended its encryption on digital satellite television in the UK to increase its viewer footprint to an estimated 11 million households.^[11] The channel was subsequently added to Freesat on 23 February 2010.^[12]

On 1 March 2010 the station debuted a new graphics package, broadly similar to that launched by CNBC U.S. on the same day. The new graphics are supposed to look more modern and transition faster than the prior package. A significantly revamped studio was unveiled in May 2011^[13] along with a new format for various programmes.

The network was formally merged with CNBC Asia in December 2011 to form a new Singapore-based company, CNBC International, to manage the two stations. As a result of the merger CNBC Asia managing director Satpal Brainch was appointed to lead the new company, with his European counterpart Mick Buckley leaving his post.^[14]

Ratings[link]

Unlike its American sister station, CNBC Europe does not have its ratings measured on a daily basis: the channel resigned its membership of the UK's Broadcasters' Audience Research Board in September 2004 in protest at its refusal to incorporate out-of-home viewing into its audience figures.^[15] The network instead focuses its viewership measure strictly towards the top 20% income bracket, where figures are compiled as part of Synovate's European Media and Marketing Survey (EMS). CNBC Europe's monthly viewership grew steadily from 1.7 million to 6.7 million in the decade after its 1998 merger with European Business News, with annual growth coming in at around 10%.^[8] In the EMS survey covering 2010, the network's monthly reach was reported to be 6.8 million.^[1]

Programming[link]

European Business Day[link]

Current programming[link]

CNBC Europe produces live business day programming from 6h to 12h CET and from 17h to 18h. Broadcast live from London, the major business day programmes on CNBC Europe are:

During the business day, the CNBC Europe Ticker is displayed during both programmes and commercials, providing information on share prices from the leading European stock exchanges (this means that advertisements on CNBC Europe are formatted differently to those on most television channels, taking up only part of the screen). When programming from CNBC Asia is shown, that network's ticker is usually displayed. A stack (or bug) providing index and commodity prices was displayed in the bottom right hand corner of the screen until December 2005, when it was replaced with a strip across the top of the screen (in line with the other CNBC channels). The ticker was decreased in size at the same time.

Past programming[link]

CNBC Europe's headquarters in Fleet Place, London.

Rebroadcasts of CNBC U.S. and CNBC Asia[link]

In addition to its own programming, CNBC Europe also broadcasts live much of the business day programming from CNBC U.S.; the programmes Squawk on the Street, Power Lunch, Street Signs and Closing Bell are all broadcast in their entirety. Squawk Box is now shown in full right across Europe as until March 2011 only the final two hours of the show were available to viewers in the UK and Ireland because CNBC Europe broadcast Strictly Money to UK and Irish viewers. Originally, Fast Money had not been shown on the channel although it was shown on tape delay at 0500 CET in the hour between the end of CNBC Asia programming and "Capital Connection" between November 2010 and March 2011 and from November 2011 to March 2012. Mad Money and The Kudlow Report have yet to be seen on the channel.

While the U.S. markets are open, the CNBC Europe Ticker is modified to carry U.S. share prices. A break filler, consisting of HotBoards (CNBC's custom stock price graphs) is often broadcast during U.S. programming, owing to the increased number of advertising breaks. In addition, during the evening, Europe Update is broadcast during some U.S. ad breaks, during which Guy Johnson presents a short run down of the European closing prices.

Broadcasts of CNBC Asia's live programming had been scaled back in the late 2000s as the channel preferred to broadcast teleshopping and, latterly, poker programming overnight. Consequently, CNBC Asia's full morning line-up (from Asia Squawk Box through to CNBC's Cash Flow) was usually seen only on late Sunday night/early Monday morning in Europe. In 2009, Asian programming was reinstated overnight, with Asia Squawk Box, CNBC Asia's version of The Call and Cash Flow now airing although the first hour of Asia Squawk Box is only shown on Sunday night/early Monday morning.

Other programmes[link]

Other daily programmes not produced by CNBC include NBC talk show The Tonight Show with Jay Leno and NBC Nightly News with Brian Williams. Weekly programmes broadcast by the channel include Investing Edge which replaced Europe This Week, Managing Asia, The Leaders, Business Turkey and Business Poland.

Since February 2008 weekend programming has featured a nine-hour CNBC Life strand,^[16] incorporating sports coverage such as PGA Tour golf, tennis and yachting under the heading of CNBC Sports, and travel programming produced by the Travel Channel. Programming from The Luxury Channel, news and current affairs broadcasts as well as The Tonight Show also feature. The NBC News Sunday-morning interview show Meet the Press and documentary programming from CNBC U.S. are also shown on the channel. Also, CNBC has been airing a series of operas and ballets on Sunday afternoons under the title of CNBC Performance. The 20-part series began in September 2010 and runs until the end of January 2011.^[17]

CNBC Europe also airs special programmes dedicated to the world of financial news and politics which appear less frequently, such as Questions for the Future, Squawk Outside the Box and Global Players with Sabine Christiansen.

The channel used to carry and the 24 hour MSNBC news channel overnight and during the afternoon on American public holidays. These broadcasts are now replaced by standard weekend programming and on American public holidays by broadcasts of CNBC U.S. hour-long documentaries. However, MSNBC is still occasionally broadcast during significant events.

The channel carries some paid programmes at the weekend but this has been scaled back somewhat and the only paid programming now seen on the channel are religious programmes on Sunday mornings. Previously, the channel had give over a number of weekend slots to teleshopping but this has now disappeared from the network.

Extended programming[link]

On U.S. bank holidays that are also European working days, CNBC Europe broadcasts CNBC U.S. documentaries during the hours when the channel would be broadcasting CNBC US. During 2009 and 2010 CNBC had broadcast Strictly Money to the whole of Europe as a way of providing some extra live market coverage to European viewers on American bank holidays and in 2012, the network has broadcast a three hour edition of Worldwide Exchange on non working American days. Also, it has been known for CNBC Europe to extend European Closing Bell on American bank holidays with the programme beginning an hour earlier than usual.

On Europe-wide bank holidays which are regular working days in the United States, CNBC Europe broadcasts the entire CNBC U.S. business day schedule with CNBC Asia in charge of producing Worldwide Exchange. The channel also broadcasts the entire CNBC US business day between Christmas and the new year due to CNBC Europe producing less European programming.

On the day each month when the bank lending rates are announced, CNBC Europe broadcasts "Strictly Rates" which airs between 1200 CET and 1400 CET.

Simulcasts outside Europe[link]

All of CNBC Europe's weekday programmes can be seen in their entirety in the U.S. on CNBC World. Worldwide Exchange is also seen on CNBC's main channel in the U.S. Only Squawk Box Europe and Worldwide Exchange are regularly seen on CNBC Asia but the channel may occasionally draw some extended programming from Europe during U.S. holidays.

The CNBC Europe ticker is seen on CNBC World but not on CNBC Asia and CNBC U.S.

Presenters[link]

Current presenters[link]

CNBC Europe's Louisa Bojesen moderates a debate at the 2009 World Economic Forum on the Middle East in Jordan.

The presenters are based in London unless otherwise stated.

CNBC Europe anchor Geoff Cutmore moderates a debate at the 2008 World Economic Forum: New Champions meeting in Tianjin, China.

The station also uses reporters from its sister network Class CNBC for coverage of the Italian markets.

Past anchors and reporters[link]

Taglines[link]

• First In Business Worldwide (since 16 October 2006)
• The World Leader in Business News (2006)
• Profit from it (early 2000s).

Affiliate channels and partnerships[link]

There is a feed of CNBC Europe for Scandinavian countries called CNBC Nordic.^[21] It shows identical programmes to CNBC Europe but has a ticker focussing on Scandinavian stock exchanges.

The channel also operates a separate feed for the United Kingdom. Before late 2008 this was utilised only occasionally, usually for advertising purposes.^[22] The network has since begun to actively market the feed to potential advertisers,^[22] and has subsequently announced its first UK-specific programming, Strictly Money, which airs from 11am-12 noon UK time. Viewers in the Republic of Ireland also receive this feed.

The following European channels also fall under the CNBC brand:

• CNBC-e, the Turkish version of CNBC. This is unique in the CNBC family, in that after business day hours, it broadcasts popular general entertainment programmes and films, plus children's programming from Nickelodeon. Owned and operated under license by Doğuş Holding.^[23]
• Class CNBC (formerly CFN-CNBC), the Italian version of the network, operated in conjunction with Class Editori and Mediaset.
• CNBC Arabiya, the Arabic version of the channel. Owned and operated under license by Middle East Business News.^[24]
• On 10 July 2007, CNBC Europe announced the creation of a new Polish business channel, TVN CNBC Biznes, operated under license by TVN. The channel launched on 3 September,^[25] and shares resources with CNBC Europe through a permanent link to their London headquarters.^[26]

In December 2003, CNBC Europe signed an agreement with German television news channel N24 to provide regular updates from the Frankfurt Stock Exchange.^[27] Correspondents Silvia Wadhwa, Patricia Szarvas and Annette Weisbach report throughout the day in German. In June 2008 the channel also began producing thrice-daily video reports in German for the website of Focus magazine.^[28]

Other services[link]

CNBC Europe is narrowcast in London's black cabs on the Cabvision network.^[29]

The network provides mobile phone audio to users in Europe, accessible by dialling a local access number or calling a specific Emsat number. In addition to live audio streaming of the channel, the service also features recorded content such as CEO interviews and technical analysis.^[30]

Since 2005, CNBC Europe also produces the monthly magazine CNBC Business (formerly named CNBC European Business) in conjunction with Ink Publishing. The magazine is aimed at senior businesspeople and business travellers.

References[link]

External links[link]

• Official website
• CNBC European Business magazine
• CNBC Europe video reports for focus.de